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LEARN MORE ABOUT Tony Weisman

Tony Weisman, CMO, US

June 17, 2019

Tony Weisman

MARKETING MASTERCLASS: Here's how the top CMOs in the world are driving results

..... Burger King global chief marketing officer Fernando Machado on why he doesn't buy into the consulting firm hype. Dunkin' North American marketing chief Tony Weisman on how Dunkin' gets its agency, consulting, and tech partners to work together. Facebook's Antonio Lucio on how the social media platform is trying to restore trust with users. .....

June 11, 2019

Tony Weisman

The 25 most innovative CMOs in the world in 2019

..... Verizon's 2019 Super Bowl campaign, "The Team That Wouldn't Be Here," featured 11 NFL players and a coach whose lives were saved by first responders, to celebrate technology and emotional connections. 15. Tony Weisman, Chief Marketing Officer, Dunkin' US Weisman led marketing of the doughnut chain's biggest transformation last year when the company dropped "Donuts" from its name. The overhaul was a risky bet on making Dunkin relevant with health-conscious millennials and Gen-Z customers while putting a focus on coffee drinks. .....