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LEARN MORE ABOUT Matt Brittin

Matt Brittin, President, Business & Operations, EMEA

December 12, 2018

Matt Brittin

Mark Read's 'new WPP' needs its own creative transformation

..... Google and Adobe, in particular, featured heavily during the day – both as tech platforms and as WPP clients. (Google’s Matt Brittin, Adobe’s Bridget Perry and Unilever’s Keith Weed joined Read on stage for a soft-ball chat at one point.) Stephan Pretorius, the newly appointed chief technology officer, who previously worked with Read at Wunderman, gave an assured performance, explaining how he believes WPP needs to understand data, not own it (hence the sale of Kantar), and it can manage marketing technology better than consulting giants such as Accenture. .....

December 09, 2018

Matt Brittin

Unilever’s chief marketing boss to retire

..... Unilever CEO Paul Polman, who also recently announced his retirement, said Weed was “a driving creative force and inspiration behind our brands”. Matt Brittin, President EMEA Business & Operations at Google was among those who took to social media to congratulate Weed on his retirement......