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LEARN MORE ABOUT Karin Hennessy

Karin Hennessy, Senior Product Manager

September 14, 2016

Babak Pahlavan
Brad Bender
Jason Spero
Jerry Dischler
Karin Hennessy
Lars Bastholm
Tara Walpert Levy
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Google Events During Advertising Week

..... While native advertising isn't a new concept for engaging consumers, the technology to scale native ads across all publishers and screens is just coming to fruition. In this workshop, Karin Hennessy, Product Manager at DoubleClick and Mat Harris, VP of Products at Sojern, will discuss best practices for creating native inventory that is customized to your content and for incorporating native ads successfully into your programmatic campaigns. They'll also highlight industry examples for companies who are starting to get this right. .....

February 09, 2016

Karin Hennessy

Google Says No More To Flash Ads

..... Google has already given advertisers tools to help them build HTML5 ads, and HTML5 will be required as these dates approach. "Advertisers who currently use display ads built in Flash in their campaigns have several easy ways to navigate the transition, ensuring your creative continues to reach people successfully," says DoubleClick product manager Karin Hennessy. Google encourages advertisers to check out this Mobile and HTML5 Overview site , which features Google Web Designer, AdWords Ready Ad Gallery, and DoubleClick Studio Layouts. .....