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LEARN MORE ABOUT Fernando Machado

Fernando Machado, Chief Marketing Officer

July 19, 2019

Fernando Machado

Anheuser-Busch's CMO on what many companies get wrong when it comes to being purpose-driven

..... But, at the end, I think it was a brilliant move by Nike. And I like, a lot, the work that Fernando Machado is doing at Burger King. The Whopper Detour, I think, for me, was genius. .....

July 11, 2019

Fernando Machado

Burger King's CMO explains why the biggest risk in marketing is not taking one

Fernando Machado, the chief marketing officer of Burger King, was named the most innovative CMO in the world by Business Insider for 2019. He is known for taking risks and produced some of the most interesting campaigns of the year. .....