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LEARN MORE ABOUT Leland Candler

Leland Candler, Head, Brand Strategy

December 14, 2018

Leland Candler

A recap of Pulse ’18

..... Here’s a quick recap: YouTube has changed the traditional story arc of online video in capturing and holding people’s attention. – Leland Candler, Head of Industry at Google Finding rare disease patients may mean applying traditional conversion strategies; the critical difference is building a very broad top-of-funnel approach – and tolerate some waste during the filtering process. – David Sapinski, Account Director at Silverlight Digital In looking at the role of the caregiver, we’re different people every time search on the Internet. .....