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LEARN MORE ABOUT Jim Taylor

Jim Taylor, Chief Marketing Officer

May 10, 2018

Jim Taylor

Bourbon BBQ Sandwiches Return to Arby's Menu.

..... "Bourbon, BBQ and quality meats, what's not to love?" said Jim Taylor, Chief Marketing Officer of Arby's. "The star of the show is the Bourbon BBQ Brisket. .....

May 07, 2018

Jim Taylor

Bourbon BBQ sandwiches return to Arby’s

Sandwich restaurant brand Arby's said that it has re-introduced the Bourbon BBQ Sandwiches in the US.Following a popular limited-time release of Bourbon BBQ Sandwiches last year, the lineup returns with a new crispy buttermilk chicken option to go along with brisket that has been hickory-smoked for 13-hours and USDA-choice Angus steak.The proteins are topped with brown sugar bacon, crispy onion strings, natural cheddar cheese and a BBQ sauce made with oak barrel-aged Kentucky bourbon, cider vinegar, tomato paste, brown sugar, yellow mustard and Worcestershire sauce, all served on a star-top bun.Guests can also order the three featured proteins - brisket, steak and buttermilk chicken - plus brown sugar bacon, crispy onion strings, natural cheddar cheese and Bourbon BBQ sauce on a single sandwich called the Bourbon BBQ Triple Stack.The addition of chicken to the stack puts this massive sandwich in a league occupied by only one other: Arby's famous Meat Mountain.Arby's chief marketing officer Jim Taylor said: "Bourbon, BBQ and quality meats, what's not to love?"The star of the show is the Bourbon BBQ Brisket. .....