RESET PASSWORD

Please enter your username or email address to reset your password:

 

 

SUBSCRIBE NOW!

This feature is only available to Subscribers.

Call us now at (800) 908-5395
for full access to the REDBOOKS database!

SAVE CONTACTS

Please select which Lead List you
would like to save these contacts to.

CREATE NEW LEAD LIST

 Company List     Contact List

LEARN MORE ABOUT Ed Sanders

Ed Sanders, Director, Cross, Product Marketing, Global

June 24, 2014

Ed Sanders

Google Glass launches in the UK, but don't expect to be wearing them anytime soon

..... Fun as the applications are, there's a strong mood in the room that Google is onto something bigger than a snazzy gadget. Global director of marketing Ed Sanders believes Glass might help us interact more with the real world by taking us away from smartphones and tablets: People are looking down; people are getting buried in technology. We have a deep, sort of philosophical desire to help people look back up. .....

March 26, 2014

Ed Sanders

Google marketing director says Glass security concerns his greatest challenge as a CMO

The marketing director for Google Glass has admitted one of his major challenges with the product is people’s concerns over its security and potential surveillance issues from the built-in camera. Of the wearable technology solution which has been in development for two years Ed Sanders admitted “Glass has a lot of issues people are talking […] The post Google marketing director says Glass security concerns his greatest challenge as a CMO appeared first on mUmBRELLA......