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LEARN MORE ABOUT Kirk Perry

Kirk Perry, President, Brand Solutions

November 09, 2017

Kirk Perry

The Soul of a Brand: 5 Questions With Microsoft CVP Kathleen Hall

The first Brandemonium conference and festival took over downtown Cincinnati, Ohio, from Oct. 11-14. The so-called “SXSW for Branding” sparked the imagination of attendees and locals with immersive events and activations, along with keynote speakers including Google President of Brand Solutions Kirk Perry, Seth Godin, Target EVP CMO Rick Gomez, former Procter & Gamble Chief Marketing Officer Jim Stengel and many other marketing luminaries—including Kathleen Hall , ‎Corporate Vice President-Brand, Advertising and Research for Microsoft. Hall is responsible for stewardship and activation of the Microsoft corporate brand, creating world-class advertising and messaging to consumers globally, and delivering strategic, fact-based customer insights that drive Microsoft’s business decisions. .....

November 01, 2017

Kirk Perry

Brandemonium 2017: 5 Questions With 84.51° VP Cara Pratt

The first Brandemonium conference and festival took over downtown Cincinnati, Ohio, from Oct. 11-14. The so-called “SXSW for Branding” sparked the imagination of attendees and locals with immersive events and activations, along with keynote speakers including Google President of Brand Solutions Kirk Perry, Seth Godin, Target EVP CMO Rick Gomez, former Procter & Gamble Chief Marketing Officer Jim Stengel and many other marketing luminaries. Kroger’s Cincinnati-based shopper insights and analytics agency, called 84.51° in a nod to its longitude, is using data and science to understand the grocery chain’s shoppers. brandchannel Editor-in-Chief Shirley Brady sat down with the agency’s Vice President of Customer Communications, Product Strategy and Innovation Cara Pratt to learn more about applying data and analytics to create real connections with customers. .....