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LEARN MORE ABOUT Emily Eberhard

Emily Eberhard, Head, Global Shopping B2B Marketing & Product Marketing

December 12, 2017

Emily Eberhard

’Twas the night before Christmas

..... That’s a big opportunity for marketers who keep the lights on even after Santa slides through. Source: Emily Eberhard, Head of Shopping B2B Marketing at Google, thinkwithgoogle.com.....

November 21, 2017

Emily Eberhard
Jennifer Liu

Google beefs up mobile shopping results for the holidays, adds more product info & buying guides

..... ” Google expanded on its trends data on the Think with Google blog, confirming that Black Friday-related searches have increased by 80 percent over the past two years. “Mobile watch time of Black Friday haul videos grew by over 120 percent since 2014,” writes Google’s head of shopping ads, Emily Eberhard. Google says it begins seeing “generic, non-branded” searches outpacing branded queries attached to Black Friday-related searches early in November. .....