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LEARN MORE ABOUT Keira Krausz

Keira Krausz, CMO & EVP

December 27, 2018

Dawn Zier
Keira Krausz

Diet marketers are optimistic, but economy could weigh | CMO Strategy - Ad Age

..... "This is a brand evolution rather than a revolution," says Nutrisystem Inc. CMO Keira Krausz. Longtime endorser Marie Osmond will still appear in some Nutrisystem spots, and there are plans to use social influencers in places such as Instagram. .....

December 24, 2018

Dawn Zier
Keira Krausz

Nutrisystem Launches FreshStart Program.

..... " The company announced its new FreshStart advertising campaign, which is set to launch later this month, and will be coordinated across digital, social, television and print channels. "Our approach this year represents an exciting, fresh departure for us," according to Keira Krausz, Chief Marketing Officer of Nutrisystem, Inc. "While we proudly remain performance marketers, we also are focused on employing visuals and messages that underscore our brand evolution......