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LEARN MORE ABOUT Rudy Galfi

Rudy Galfi, Product Manager, AMP

February 18, 2018

Rudy Galfi

Google Launches ‘AMP Stories,’ A New Visual Storytelling Format

..... ” AMP Stories appear in the latter. In a recent blog post, Google AMP’s Product manager, Rudy Galfi, explained that AMP Stories will not have advertising from the outset, Google wants to allow publishers to be able to advertise within their content. More importantly, publishers will be able to keep 100% of the ad revenue from the feature. .....

February 14, 2018

Rudy Galfi

Google launches "AMP Stories", much like the stories on Snapchat and Instagram

..... Google claims the format, which it is opening up to software developers, gives "novel ways to tell immersive stories" without the "prohibitively high start-up costs, particularly for small publishers". Rudy Galfi, Product Manager for AMP at Google, said, "On mobile devices, users browse lots of articles, but engage with few in-depth. Images, videos, and graphics help get readers' attention as quickly as possible and keep them engaged through immersive and easily consumable visual information......