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LEARN MORE ABOUT Rany Ng

Rany Ng, Director, Product Management

March 07, 2018

Rany Ng

Marketing content in a fragmented advertising space

..... In the US, Google has made its traditional TV inventory available via DoubleClick, allowing advertisers to buy linear TV spots programmatically. “We’re in the golden age of video, and while this explosion of great content is great for users, it creates a lot of complexity for advertisers and publishers,” blogged Rany Ng, director, product management, Google, about the announcement. Thinkbox offers IPA TouchPoints, a planning tool aggregating data from a 5,000-strong media diary and questionnaire intended as a stop gap before Dovetail launches. .....

December 06, 2017

Rany Ng

Time magazine names 'The Silence Breakers' as 2017's person of the year

..... Advertisers are constantly seeking new ways to reach and hook audiences. "This is particularly true for mobile, where engagement with these ads is high, but where users also have a higher bar for engagement," Google's Director of Product Management Rany Ng said in a statement. "By customizing these units to the layouts of the pages they're presented in, these premium units will help capture highly valuable video demand from advertisers while keeping users engaged......