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John Raftery, SVP & Director, Brand Experience

November 26, 2018

John Raftery

A Q&A with John Raftery, Adjunct Professor and Director of Brand Experience at Arnold Worldwide

Most students at the College of Communication will know John Raftery as an adjunct professor of advertising—teaching both graduate and undergraduate courses, such as Fundamentals of Creative Development and Brand Experience Marketing. However, when he’s not in the classroom, Raftery is Senior Vice President, Director of Arnold Brand Experience, the full-service promotional marketing practice within Arnold Worldwide. .....

June 23, 2016

John Raftery
Paul Nelson

Jack Daniel's Is Hosting a Whiskey Barrel Scavenger Hunt for Its 150th Anniversary

..... "The 150th anniversary is a major milestone for the distillery, and is a perfect opportunity to invite everyone to join us in our celebration," said Mark McCallum, president of Jack Daniel's, in a statement. CREDITS Client: Jack Daniel's President: Mark McCallum VP, Global Brand Director: Phil Epps Global Brand Manager: Jamie Butler Global PR Manager: Svend Jansen Agency: Arnold Worldwide Global Chief Creative Officer: Jim Elliott Executive Creative Directors: Wade Devers Creative Directors: Greg Farley, John Simpson Art Directors: Brittany Riley, Daniel Massih, Ira Cummings, Jocelyn Leveille Copywriters: Lora Faris, Moon Yang User Experience: Jordan Clayton Development: Chris Gladney Planner: Vaughn Allen Marketing: Paul Nelson, Emily Brooks, Mallory Brannan, Lindsy Frank Digital Producers: Rebecca Chaplick, James Murdock Broadcast Production: Alissa Feldbau Art Producers: Ingrid Adamow, Dayna Stanley Brand Experience: John Raftery, Carly Neil Business Affairs: Maria Rougvie, Amy Wilcox Media Agency: Mediavest PR Agency: DVL Vendors: Bar Kit Fabrication: !ND!.....