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LEARN MORE ABOUT David Register

David Register, Executive Creative Director

May 03, 2017

David Register

Kaplan University Threw Its Nursing and IT Grads Into Real-Life Crises, With a Twist

..... Created by Arnold Worldwide, the campaign gauges the nursing and IT skills of unsuspecting Kaplan grads in real-world settings—but what they didn’t know was that the crises were staged. Those professions were chosen based on their importance to Kaplan’s business model, “and because we thought they’d be interesting topics in a real world environment,” agency executive creative director David Register tells AdFreak. “While the two subjects are relatively different in nature—a medical emergency on the street and a tech crisis in a professional setting—both require response to what can certainly be considered a high-stress situation......

May 03, 2017

Adia Betts
Bill Goodell
David Register
Emily Coan
Emily LaPierre
Kristine Andrews
Sarah Taylor
Spring Clinton
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US Creative Works: featuring DDB Argentina, 84 Lumber, HP, Lysol and more

..... It wasn’t their job or responsibility, but they proved nonetheless that because of their Kaplan University education they could make an immediate impact when a situation arose. Credits: David Register – EVP, Executive Creative Director – Arnold Worldwide Dylan Bernd – SVP, Group Creative Director – Arnold Worldwide Larry Fahey – Associate Creative Director – Arnold Worldwide Kristine Andrews – Associate Creative Director – Arnold Worldwide Julianna Rose – Art Director – Arnold Worldwide Adia Betts – Copywriter – Arnold Worldwide Bill Goodell – EVP, Director of Content Production – Arnold Worldwide Spring Clinton – SVP, Associate Director – Arnold Worldwide Emily LaPierre – Assistant Broadcast Producer – Arnold Worldwide Andrew Butler – SVP, Brand Strategy Director – Arnold Worldwide Barbara Reilly – EVP/Managing Director – Arnold Worldwide Sarah Taylor – SVP, Marketing Director – Arnold Worldwide Emily Kohlbeck – Senior Marketing Manager – Arnold Worldwide Tags: World Video of This is EDUCATION WORKING™ Nursing :30 Nursing :30 Video of This is EDUCATION WORKING™ Nursing Feature Nursing (Longform) Video of This is EDUCATION WORKING™ IT Feature IT (Longform) Loading... BBDO Minneapolis: Hormel 'Love Your Dog' Agency: BBDO Minneapolis Client: Hormel Date: April 2017 Over seven billion dogs are eaten every summer in the U.S. according to the North American Meat Institute’s National Hot Dog and Sausage Council. .....