Wynn Resorts Limited Advertising Spend - REDBOOKS

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  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 CY 2017 CY 2016 CY 2015 CY 2014 CY 2013 Y/Y GROWTH  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

(Close)
  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 Q4 2016 Q3 2016 Q2 2016 Q1 2016  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

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This profile last updated 8/14/18.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.

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OPPORTUNITIES

BUSINESS SUMMARY

Wynn Resorts owns and operates a luxury hotel and destination casino resort with food and beverage outlets, an on-site 18-hole golf course and meeting space.

Note: Business Summary has been adapted from the Company's website.

Address: 3131 Las Vegas Blvd S, Las Vegas, NV 89109
Tel: (702) 770-7000
Tel: (877) 321-WYNN
Website: www.wynnresorts.com
General Email: investorrelations@wynnresorts.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

2002

EMPLOYEE COUNT

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ANNUAL SALES

$4,466,297,000

TOTAL ANNUAL AD SPEND ?

REDBOOKS Total Ad Spend numbers may differ from the Kantar Media numbers below due to added spending by Franchisees, Licensees, etc.; may also include International, Sponsorships, Endorsements and Mobile spending.

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FINANCIALS

Note: All Figures in Millions, for the month ended December.

  FINANCIAL STATEMENT SUMMARY 2017 2016 2015 2017 CHANGE 2016 CHANGE  
Revenue $6,306 $4,466 $4,075 41% 9%
Gross Profit $2,342 $1,692 $1,545 38% 9%
Operating Income $1,055 $521 $658 102% -20%
Net Income $747 $241 $195 209% 23%
Gross Margin 37% 37% 37%
Operating Income Margin 16% 11% 16%
Net Income Margin 11% 5% 4%
Cash and Cash Equivalents $2,804 $2,453 $2,080
Total Debt $9,628 $10,125 $9,149
Total Assets $12,681 $11,953 $10,459
Total Liabilitites $11,733 $11,795 $10,571
Stakeholder's Equity $947 $157 $-111

Dupont Analysis

Return on Equity = Profit Margin x Asset Turnover x Equity Multiplier
78% = 11.8% x 0.5 x x 13.4 x

CORPORATE FAMILY [0]

BRANDS OWNED [3]

INDUSTRY CODES

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KEY CONTACTS [22]

Tel: (702) 770-7000

Tel: (877) 321-WYNN

NAME/EMAIL TITLE MORE INFO

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Chairman

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Vice Chairman

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President & CEO

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CFO & Treasurer

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Chief Marketing Officer

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Chief Administrative Officer

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Chief Sustainability Officer

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President, Wynn International Marketing, Ltd

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EVP, Architecture, Wynn Design & Development, LLC

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EVP, Hotel Sales & Marketing

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SVP, Managing

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SVP, Retail

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VP-Culture & Community Dept

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VP, Operations & Marketing, Slot

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VP, Digital Marketing & E-Commerce

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Executive Director, Public Relations

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Assistant Brand Director, Web & Digital Media

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Senior Manager, Media, Brand Marketing & Advertising

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Manager, Public Relations

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Manager, Events Marketing

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Senior Specialist, Digital Marketing & E-Commerce

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Specialist, Social Media

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ANNUAL MEASURED U.S. MEDIA SPEND

Powered By
GOOGLE INC - MEDIA SPEND BY CATEGORY*

Display:

  CATEGORY Q4 2015 Q3 2015 Q2 2015 Q1 2015 CY 2015 CY 2014 CY 2013 %GROWTH  
Network TV $125,162,000 $5,144,800 $32,509,500 $38,488,600 $201,304,900 $237,009,400 $208,285,300 -15.0%
Cable TV 31,747,502 2,653,348 5,396,543 8,076,710 47,874,103 56,738,120 59,411,706 -15.5%
US Online Video 9,858,378 138,789 1,036,768 125,418 11,159,353 - - N/A
Magazines 9,072,468 6,553,927 3,798,420 3,264,050 22,688,865 36,310,572 23,179,668 -37.4%
Outdoor 8,577,374 4,756,991 4,791,979 5,044,634 23,170,978 22,317,935 6,204,500 3.8%
US Internet - Display 7,414,964 2,921,357 12,193,304 10,865,774 33,395,399 86,482,041 76,847,282 -61.3%
Syndication 3,449,700 600 617 0 3,450,917 1,199,800 549,400 187.6%
Spot TV 2,685,887 19,516 80,637 1,299,218 4,085,258 15,769,435 2,491,675 -74.0%
Natl Spot Radio 1,821,313 685,978 150,485 331,794 2,989,570 1,679,371 943,685 78.0%
Natl Newspapers 1,248,582 243,390 247,050 226,005 1,965,027 2,668,104 23,880 -26.3%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$202,828,400 $23,205,381 $60,538,954 $68,754,029 $355,326,764 $469,080,155 $382,080,829 -24.2%
 

MEDIA SPEND BY CATEGORY - GRAPH

GOOGLE INC - MEDIA SPEND BY ADVERTISER*

Display:

  ADVERTISER 2015 2014 %Of Total Spend  
Google Admob Advertising Service $140 $0 <1%
Androidify 844,608 0 99%
Google Shopping Express 1,015,508 0 <1%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$355,326,764 $469,080,155 100%

MEDIA SPEND BY ADVERTISER - GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

COMPANY NEWS

August 20, 2018

Moneta Group Investment Advisors Has Boosted By $7.08 Million Its Wynn Resorts LTD (WYNN) Holding; ENAGAS SA ORDINARY SHARES (ENGGF) Sellers Decreased By 30.86% Their Shorts

ENAGAS SA ORDINARY SHARES (OTCMKTS:ENGGF) had a decrease of 30.86% in short interest. ENGGF’s SI was 64,300 shares in August as released by FINRA. Its down 30.86% from 93,000 shares previously. With 300 avg volume, 214 days are for ENAGAS SA...

August 19, 2018

Craig S. Billings CFO & Treasurer

Craig Billings appointed board member at Wynn Macau

Macau-based casino operator Wynn Macau Ltd has named Craig Billings as a non-executive director of the board of the company with effect from August 17. Mr Billings, aged 45, had been appointed chief financial officer and treasurer of Wynn Macau...

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Sandra Rojas - VP, Marketing

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