T-Mobile US, Inc.
This profile last updated 2/21/18. We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.
ACCESS T-Mobile US, Inc. FULL PROFILE
T-Mobile USA, Inc. is a U.S. wireless company that offers innovative wireless products and services that help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality.
Note: Business Summary has been adapted from the Company's website.
TOTAL ANNUAL AD SPEND ?
Note: All Figures in Millions, for the month ended December.
|FINANCIAL STATEMENT SUMMARY||2017||2016||2015||2017 CHANGE||2016 CHANGE|
|Operating Income Margin||12%||10%||7%|
|Net Income Margin||11%||3%||2%|
|Cash and Cash Equivalents||$1,219||$5,500||$4,582|
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AGENCY RELATIONSHIPS 
|CATEGORY||Q4 2015||Q3 2015||Q2 2015||Q1 2015||CY 2015||CY 2014||CY 2013||%GROWTH|
|US Online Video||9,858,378||138,789||1,036,768||125,418||11,159,353||-||-||N/A|
|US Internet - Display||7,414,964||2,921,357||12,193,304||10,865,774||33,395,399||86,482,041||76,847,282||-61.3%|
|Natl Spot Radio||1,821,313||685,978||150,485||331,794||2,989,570||1,679,371||943,685||78.0%|
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
MEDIA SPEND BY CATEGORY - GRAPH
|ADVERTISER||2015||2014||%Of Total Spend|
|Google Admob Advertising Service||$140||$0||<1%|
|Google Shopping Express||1,015,508||0||<1%|
MEDIA SPEND BY ADVERTISER - GRAPH
"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.
February 23, 2018
Industry-first leverages Licensed Assisted Access (LAA) and five-component carrier aggregation on 14 antenna layers. Commercial Nokia AirScale Micro Remote Radio Head (RRH) solution used to aggregate licensed and unlicensed LTE carriers and deliver...
February 22, 2018
T-Mobile US ( NASDAQ: TMUS ) has named Mike Sievert, Chief Operating Officer, to its Board of Directors. Sievert joined T-Mobile as Executive Vice President and Chief Marketing Officer in 2012 before moving to his current role as Chief Operating...
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Sandra Rojas - VP, Marketing
..."We're pushing forward" said Sandra Rojas, recently hired VP of Marketing, who hopes to rapidly increase
the company's presence in the Hispanic market...
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