Time Warner Inc. Advertising Spend - REDBOOKS

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  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 CY 2017 CY 2016 CY 2015 CY 2014 CY 2013 Y/Y GROWTH  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

(Close)
  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 Q4 2016 Q3 2016 Q2 2016 Q1 2016  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

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  • Contacts
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  • Kantar Media Spend
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This profile last updated 5/21/18.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.

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OPPORTUNITIES

BUSINESS SUMMARY

Time Warner Inc. is a media and entertainment company with businesses in television networks, filmed entertainment and publishing industry.

Note: Business Summary has been adapted from the Company's website.

Address: 1 Time Warner Ctr, New York, NY 10019
Tel: (212) 484-8000
Website: www.timewarner.com
General Email: info@timewarner.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

2001

EMPLOYEE COUNT

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ANNUAL SALES

$31,271,000,000

TOTAL ANNUAL AD SPEND ?

REDBOOKS Total Ad Spend numbers may differ from the Kantar Media numbers below due to added spending by Franchisees, Licensees, etc.; may also include International, Sponsorships, Endorsements and Mobile spending.

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FINANCIALS

Note: All Figures in Millions, for the month ended December.

  FINANCIAL STATEMENT SUMMARY 2017 2016 2015 2017 CHANGE 2016 CHANGE  
Revenue $31,271 $29,318 $28,118 6% 4%
Gross Profit $13,624 $12,942 $11,964 5% 8%
Operating Income $7,920 $7,547 $6,865 4% 9%
Net Income $5,247 $3,926 $3,833 33% 2%
Gross Margin 43% 44% 42%
Operating Income Margin 25% 25% 24%
Net Income Margin 16% 13% 13%
Cash and Cash Equivalents $2,621 $1,539 $2,155
Total Debt $23,744 $24,339 $23,792
Total Assets $69,209 $65,966 $63,848
Total Liabilitites $40,799 $41,602 $40,200
Stakeholder's Equity $28,375 $24,335 $23,619

Dupont Analysis

Return on Equity = Profit Margin x Asset Turnover x Equity Multiplier
18% = 16.8% x 0.5 x x 2.4 x

CORPORATE FAMILY [13]

COMPETITORS [37]

BRANDS OWNED [12]

INDUSTRY CODES

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KEY CONTACTS [21]

Tel: (212) 484-8000

NAME/EMAIL TITLE BRANDS MORE INFO

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Chairman & CEO

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CFO & EVP

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CIO & SVP

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CMO, Global Media

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General Counsel & EVP

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Treasurer & SVP

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EVP, International

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EVP, Corporate Marketing & Communications

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EVP, Public Policy, Global

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EVP, Corporate Strategy, International

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SVP & Controller

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SVP, Corporate Communications

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SVP, Mergers & Acquisition

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SVP, Investor Relations

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Group VP, Operations & Engineering

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VP, Public Policy

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VP, Corporate Human Resources

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Head, Real Estate, Global

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Executive Director, Media Group, Global

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Executive Director, Sourcing Marketing, Global

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Director, Corporate Communications

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AGENCY RELATIONSHIPS

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Los Angeles, CA

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Boston, MA

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Germany

ANNUAL MEASURED U.S. MEDIA SPEND

Powered By
GOOGLE INC - MEDIA SPEND BY CATEGORY*

Display:

  CATEGORY Q4 2015 Q3 2015 Q2 2015 Q1 2015 CY 2015 CY 2014 CY 2013 %GROWTH  
Network TV $125,162,000 $5,144,800 $32,509,500 $38,488,600 $201,304,900 $237,009,400 $208,285,300 -15.0%
Cable TV 31,747,502 2,653,348 5,396,543 8,076,710 47,874,103 56,738,120 59,411,706 -15.5%
US Online Video 9,858,378 138,789 1,036,768 125,418 11,159,353 - - N/A
Magazines 9,072,468 6,553,927 3,798,420 3,264,050 22,688,865 36,310,572 23,179,668 -37.4%
Outdoor 8,577,374 4,756,991 4,791,979 5,044,634 23,170,978 22,317,935 6,204,500 3.8%
US Internet - Display 7,414,964 2,921,357 12,193,304 10,865,774 33,395,399 86,482,041 76,847,282 -61.3%
Syndication 3,449,700 600 617 0 3,450,917 1,199,800 549,400 187.6%
Spot TV 2,685,887 19,516 80,637 1,299,218 4,085,258 15,769,435 2,491,675 -74.0%
Natl Spot Radio 1,821,313 685,978 150,485 331,794 2,989,570 1,679,371 943,685 78.0%
Natl Newspapers 1,248,582 243,390 247,050 226,005 1,965,027 2,668,104 23,880 -26.3%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$202,828,400 $23,205,381 $60,538,954 $68,754,029 $355,326,764 $469,080,155 $382,080,829 -24.2%
 

MEDIA SPEND BY CATEGORY - GRAPH

GOOGLE INC - MEDIA SPEND BY ADVERTISER*

Display:

  ADVERTISER 2015 2014 %Of Total Spend  
Google Admob Advertising Service $140 $0 <1%
Androidify 844,608 0 99%
Google Shopping Express 1,015,508 0 <1%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$355,326,764 $469,080,155 100%

MEDIA SPEND BY ADVERTISER - GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

MEDIA USAGE - UNMEASURED

COMPANY NEWS

May 25, 2018

Time Warner Inc. Files SEC Form 4, Statement of Changes in Beneficial Ownership of Securities: (May. 3, 2018)

.....By a News Reporter-Staff News Editor at Entertainment Newsweekly -- According to news reporting originating from Washington, D.C., by VerticalNews journalists, a U.S. Securities and Exchange Commission (SEC) filing by Time Warner Inc. (Form 4)...

May 24, 2018

Jeffrey Bewkes Chairman & CEO

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