JPMorgan Chase & Co. Advertising Spend - REDBOOKS

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  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 CY 2017 CY 2016 CY 2015 CY 2014 CY 2013 Y/Y GROWTH  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

(Close)
  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 Q4 2016 Q3 2016 Q2 2016 Q1 2016  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

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This profile last updated 9/20/18.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.

ACCESS JPMorgan Chase & Co. FULL PROFILE

OPPORTUNITIES

BUSINESS SUMMARY

JPMorgan Chase & Co. is a financial holding company, and a global financial services firm. The organization is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. Its activities are organized into four business segments, as well as a corporate segment: the firm's consumer business is the Consumer & Community Banking ("CCB") segment; the firm's wholesale business segments are Corporate & Investment Bank ("CIB"), Commercial Banking ("CB"), and Asset & Wealth Management ("AWM").

Note: Business Summary has been adapted from the Company's website.

Address: 270 Park Ave, New York, NY 10017
Tel: (212) 270-6000
Website: https://www.jpmorganchase.com/

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1799

EMPLOYEE COUNT

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ANNUAL SALES

$94,334,000,000

TOTAL ANNUAL AD SPEND ?

REDBOOKS Total Ad Spend numbers may differ from the Kantar Media numbers below due to added spending by Franchisees, Licensees, etc.; may also include International, Sponsorships, Endorsements and Mobile spending.

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FINANCIALS

Note: All Figures in Millions, for the month ended December.

  FINANCIAL STATEMENT SUMMARY 2017 2016 2015 2017 CHANGE 2016 CHANGE  
Revenue $94,334 $90,307 $89,716 4% 0%
Gross Profit $94,334 $90,307 $89,716 4% 0%
Operating Income $35,900 $34,536 $30,702 3% 12%
Net Income $24,441 $24,733 $24,442 -1% 1%
Gross Margin 100% 100% 100%
Operating Income Margin 38% 38% 34%
Net Income Margin 25% 27% 27%
Cash and Cash Equivalents $628,543 $619,602 $573,080
Total Debt $618,461 $632,013 $604,893
Total Assets $2,533,600 $2,490,972 $2,351,698
Total Liabilitites $2,277,907 $2,236,782 $2,104,125
Stakeholder's Equity $255,693 $254,190 $247,573

Dupont Analysis

Return on Equity = Profit Margin x Asset Turnover x Equity Multiplier
9% = 25.9% x 0.0 x x 9.9 x

CORPORATE FAMILY [2]

COMPETITORS [44]

BRANDS OWNED [1]

INDUSTRY CODES

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KEY CONTACTS [180]

Tel: (212) 270-6000

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Chairman

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Vice Chairman

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Vice Chairman

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Co-President, Co-COO & CEO, Corporate & Investment Bank

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CMO & Chief Communications Officer, Home Lending

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CMO, Consumer Bank & Chase Wealth Management

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Chief Communications Officer, Chase Consumer & Community Banking

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Chairman & CEO, Asia Pacific

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VP & Mktg Mgr-Chase Pay

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VP & Marketing Manager

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VP-Paid Media-Strategic Segments-Consumer Bank

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VP & Senior Marketing Manager, Digital

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Vice President

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Vice President

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VP-Chase Newsroom

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Head-Mktg-Finn & Exec Dir

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Head, Equity Derivatives Structuring & Cross Asset Indices

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Head-Consumer Banking & Wealth Mgmt

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Co-Head, Global Mergers & Acquisition

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Head-Branch Sys & Innovation

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Head, Chase Wealth Management Operations

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General Manager, Consumer Branded Cards

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Sr Dir-Audit-Chase Auto & Home Lending & Exec Dir

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Executive Director & Director, Market & Wealth Management

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Executive Director, Treasury Services Business Transformation

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Exec Dir-Global Investments Mktg

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AGENCY RELATIONSHIPS [15]

  AGENCY LOCATION EMPLOYEES  

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New York, NY

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New York, NY

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ANNUAL MEASURED U.S. MEDIA SPEND

Powered By
GOOGLE INC - MEDIA SPEND BY CATEGORY*

Display:

  CATEGORY Q4 2015 Q3 2015 Q2 2015 Q1 2015 CY 2015 CY 2014 CY 2013 %GROWTH  
Network TV $125,162,000 $5,144,800 $32,509,500 $38,488,600 $201,304,900 $237,009,400 $208,285,300 -15.0%
Cable TV 31,747,502 2,653,348 5,396,543 8,076,710 47,874,103 56,738,120 59,411,706 -15.5%
US Online Video 9,858,378 138,789 1,036,768 125,418 11,159,353 - - N/A
Magazines 9,072,468 6,553,927 3,798,420 3,264,050 22,688,865 36,310,572 23,179,668 -37.4%
Outdoor 8,577,374 4,756,991 4,791,979 5,044,634 23,170,978 22,317,935 6,204,500 3.8%
US Internet - Display 7,414,964 2,921,357 12,193,304 10,865,774 33,395,399 86,482,041 76,847,282 -61.3%
Syndication 3,449,700 600 617 0 3,450,917 1,199,800 549,400 187.6%
Spot TV 2,685,887 19,516 80,637 1,299,218 4,085,258 15,769,435 2,491,675 -74.0%
Natl Spot Radio 1,821,313 685,978 150,485 331,794 2,989,570 1,679,371 943,685 78.0%
Natl Newspapers 1,248,582 243,390 247,050 226,005 1,965,027 2,668,104 23,880 -26.3%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$202,828,400 $23,205,381 $60,538,954 $68,754,029 $355,326,764 $469,080,155 $382,080,829 -24.2%
 

MEDIA SPEND BY CATEGORY - GRAPH

GOOGLE INC - MEDIA SPEND BY ADVERTISER*

Display:

  ADVERTISER 2015 2014 %Of Total Spend  
Google Admob Advertising Service $140 $0 <1%
Androidify 844,608 0 99%
Google Shopping Express 1,015,508 0 <1%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$355,326,764 $469,080,155 100%

MEDIA SPEND BY ADVERTISER - GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

MEDIA USAGE - UNMEASURED

COMPANY NEWS

September 25, 2018

Jamie Dimon Chairman

Ten Years after the Financial Crisis, Wall Street Bankers Clear the Air

Yesterday, at an event sponsored by the World Affairs Council in Philadelphia, Jamie Dimon, CEO of JPMorgan Chase & Co., said that “it’s going to be 25 years before banks are forgiven” for the bailouts our government doled out to...

September 24, 2018

Gordon A. Smith Co-President, Co-COO & CEO, Consumer & Community Banking

$27.53 Billion in Sales Expected for JPMorgan Chase & Co. (JPM) This Quarter

Posted by Casey Walker on Sep 24th, 2018 // No Comments Analysts predict that JPMorgan Chase & Co. (NYSE:JPM) will report sales of $27.53 billion for the current fiscal quarter, Zacks reports. Two analysts have made estimates for JPMorgan Chase...

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Sandra Rojas - VP, Marketing

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