Fossil Group, Inc. Advertising Spend - REDBOOKS

RESET PASSWORD

Please enter your username or email address to reset your password:

 

 

SUBSCRIBE NOW!

This feature is only available to Subscribers.

Call us now at (800) 908-5395
for full access to the REDBOOKS database!

PROFILE FEEDBACK

Rest assured, we will review & address your feedback immediately!

Company or Agency Name:
Web URl:
What you are reporting:
Feedback:

(Close)
  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 CY 2017 CY 2016 CY 2015 CY 2014 CY 2013 Y/Y GROWTH  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

(Close)
  ADVERTISER Q4 2017 Q3 2017 Q2 2017 Q1 2017 Q4 2016 Q3 2016 Q2 2016 Q1 2016  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

REDBOOKS NOTES FEATURE !

Welcome to the new REDBOOKS Notes feature!

This feature allows you to conveniently make brief notes and set reminders directly on the right side of REDBOOKS Company Profile pages.

You can also view ALL your notes across ALL companies by clicking the Notepad icon in the menubar.

-The REDBOOKS Team

COMPANY SAVED

The Company/Companies you saved can be viewed in "Saved Companies" in the dashboard Leads tab

ALERT

Your account administrator has disabled this feature

PRINT/VIEW PROFILE

Which profile sections would
you like to print/view?

  • Contacts
  • Agency Relationships
  • Kantar Media Spend
  • Brands
  • Corporate Family
  • Competitors
  • Industry Codes

This profile last updated 10/16/18.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.

ACCESS Fossil Group, Inc. FULL PROFILE

OPPORTUNITIES

BUSINESS SUMMARY

Fossil, Inc. is a design, marketing and distribution company that specializes in consumer fashion accessories. Their products include men's and women's fashion watches and jewelry and handbags, small leather goods, belts, sunglasses, soft accessories, shoes and clothing.

Note: Business Summary has been adapted from the Company's website.

Address: 901 S. Central Expressway, Richardson, TX 75080
Tel: (972) 234-2525
Fax: (972) 234-4669
Website: https://www.fossil.com/us/en.html
General Email: ir@fossil.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1984

EMPLOYEE COUNT

Sign In Or Start a Free Trial to View

ANNUAL SALES

$3,042,400,000

TOTAL ANNUAL AD SPEND ?

REDBOOKS Total Ad Spend numbers may differ from the Kantar Media numbers below due to added spending by Franchisees, Licensees, etc.; may also include International, Sponsorships, Endorsements and Mobile spending.

Sign In Or Start a Free Trial to View

FINANCIALS

Note: All Figures in Millions, for the month ended December.

  FINANCIAL STATEMENT SUMMARY 2017 2017 2017 2017 CHANGE 2017 CHANGE  
Revenue $74,676 $74,676 $2,788 2578% 2578%
Gross Profit $0 $0 $1,358 -100% -100%
Operating Income $0 $0 $-424 -100% -100%
Net Income $5,625 $5,625 $-478 -1276% -1276%
Gross Margin 0% 0% 48%
Operating Income Margin 0% 0% -15%
Net Income Margin 7% 7% -17%
Cash and Cash Equivalents $147,069 $231 $147,069
Total Debt $269 $446 $269
Total Assets $2,049,776 $1,658 $2,049,776
Total Liabilitites $2,050,088 $1,077 $2,050,088
Stakeholder's Equity $-312 $576 $-312

Dupont Analysis

Return on Equity = Profit Margin x Asset Turnover x Equity Multiplier
-1802% = 7.5% x 0.0 x x -6569.8 x

CORPORATE FAMILY [0]

COMPETITORS [30]

BRANDS OWNED [14]

INDUSTRY CODES

CONTACTS SAVED

The contacts you selected can be viewed in
"Saved Contacts" in the dashboard Leads tab.

SAVE CONTACTS

Please select which Lead List you
would like to save these contacts to.

CREATE NEW LEAD LIST

 Company List     Contact List

KEY CONTACTS [43]

Tel: (972) 234-2525

NAME/EMAIL TITLE MORE INFO

Sign In   or    Start Trial to View

Chairman & CEO

Sign In   or    Start Trial to View

CFO & EVP

Sign In   or    Start Trial to View

COO & EVP

Sign In   or    Start Trial to View

CIO & SVP

Sign In   or    Start Trial to View

Chief Strategy Officer, Chief Digital Officer & EVP

Sign In   or    Start Trial to View

Chief Compliance Officer & Chief Risk Officer

Sign In   or    Start Trial to View

Chief Human Resources Officer & EVP

Sign In   or    Start Trial to View

General Counsel, Secretary & VP

Sign In   or    Start Trial to View

SVP, Michael Kors Brand, Watches & Jewelry

Sign In   or    Start Trial to View

Senior Vice President

Sign In   or    Start Trial to View

VP, Global Philanthropy & Sustainability & Head, Fossil Foundation

Sign In   or    Start Trial to View

VP & Creative Director, Licensed Brands

Sign In   or    Start Trial to View

VP, Store Design & Construction

Sign In   or    Start Trial to View

VP, Global Analytics

Sign In   or    Start Trial to View

VP, Sales Leather Division

Sign In   or    Start Trial to View

VP-Licensed Brands

Sign In   or    Start Trial to View

VP, Human Resources

Sign In   or    Start Trial to View

VP-Portfolio Brands

Sign In   or    Start Trial to View

VP, Sales, Michael Kors Watch & Jewelry

Sign In   or    Start Trial to View

Head-Influencer Mktg & Mgr-Global PR

Sign In   or    Start Trial to View

Senior Director, E-Commerce Sales

Sign In   or    Start Trial to View

Marketing Director, Global Media

Sign In   or    Start Trial to View

Director, Creative Services

Sign In   or    Start Trial to View

Director, Brand Communications

Sign In   or    Start Trial to View

Director, Global Brand Management

Sign In   or    Start Trial to View

Director, Global Brand Management, Kate Spade New York Watches

Sign In   or    Start Trial to View

Account Manager

Sign In   or    Start Trial to View

Manager, Digital Analytics

Sign In   or    Start Trial to View

Manager, Business Development

Sign In   or    Start Trial to View

Manager, Public Relations & Communications, Global Marketing

Sign In   or    Start Trial to View

Assistant Brand Manager, Emporio Armani Watches

Sign In   or    Start Trial to View

Assistant Brand Manager, Michael Kors Watch

Sign In   or    Start Trial to View

Assistant Brand Manager, Adidas Watches

Sign In   or    Start Trial to View

Senior Specialist, Global Marketing, Style Brands

Sign In   or    Start Trial to View

Senior Specialist, Marketing & Media

Sign In   or    Start Trial to View

Senior Specialist, Marketing, Diesel & Tory Burch

Sign In   or    Start Trial to View

Specialist-Global Paid Social Media

Sign In   or    Start Trial to View

Specialist, Marketing

Sign In   or    Start Trial to View

Specialist, Brand, Michael Kors Timepieces

Sign In   or    Start Trial to View

Specialist-Global Brand Mktg

Sign In   or    Start Trial to View

Div Brand Mgr-Global Mdsg

Sign In   or    Start Trial to View

Sr Mktg Mgr-Diesel Watches, Jewelry & Tory Burch Watches

Sign In   or    Start Trial to View

Sr Mktg Mgr-Misfit Wearables

CONFIRM DOWNLOAD

You are about to download record(s).

You have $number.format('integer', $!downloadLeftCnt) downloads remaining on your organization's subscription.

CONFIRM DOWNLOAD

You are about to download

You have $number.format('integer', $!salesForceDownloadLeftCnt) downloads
remaining on your organization's subscription.

DOWNLOAD

You have reached the maximum amount of downloads for your account. Please contact
(800) 908-5395 for any questions.

ALERT

Please select one or more records.

ALERT

Harrumph! We wish you could do this, but alas Salesforce restricts exports to no more than 200 records at a time. Please remove some records and try once more. Thank you!

AGENCY RELATIONSHIPS

  AGENCY LOCATION EMPLOYEES  

Sign In   or    Start Trial to View

New York, NY

Sign In   or    Start Trial to View

Plano, TX

Sign In   or    Start Trial to View

Indianapolis, IN

Sign In   or    Start Trial to View

San Francisco, CA

Sign In   or    Start Trial to View

Seattle, WA

ANNUAL MEASURED U.S. MEDIA SPEND

Powered By
GOOGLE INC - MEDIA SPEND BY CATEGORY*

Display:

  CATEGORY Q4 2015 Q3 2015 Q2 2015 Q1 2015 CY 2015 CY 2014 CY 2013 %GROWTH  
Network TV $125,162,000 $5,144,800 $32,509,500 $38,488,600 $201,304,900 $237,009,400 $208,285,300 -15.0%
Cable TV 31,747,502 2,653,348 5,396,543 8,076,710 47,874,103 56,738,120 59,411,706 -15.5%
US Online Video 9,858,378 138,789 1,036,768 125,418 11,159,353 - - N/A
Magazines 9,072,468 6,553,927 3,798,420 3,264,050 22,688,865 36,310,572 23,179,668 -37.4%
Outdoor 8,577,374 4,756,991 4,791,979 5,044,634 23,170,978 22,317,935 6,204,500 3.8%
US Internet - Display 7,414,964 2,921,357 12,193,304 10,865,774 33,395,399 86,482,041 76,847,282 -61.3%
Syndication 3,449,700 600 617 0 3,450,917 1,199,800 549,400 187.6%
Spot TV 2,685,887 19,516 80,637 1,299,218 4,085,258 15,769,435 2,491,675 -74.0%
Natl Spot Radio 1,821,313 685,978 150,485 331,794 2,989,570 1,679,371 943,685 78.0%
Natl Newspapers 1,248,582 243,390 247,050 226,005 1,965,027 2,668,104 23,880 -26.3%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$202,828,400 $23,205,381 $60,538,954 $68,754,029 $355,326,764 $469,080,155 $382,080,829 -24.2%
 

MEDIA SPEND BY CATEGORY - GRAPH

GOOGLE INC - MEDIA SPEND BY ADVERTISER*

Display:

  ADVERTISER 2015 2014 %Of Total Spend  
Google Admob Advertising Service $140 $0 <1%
Androidify 844,608 0 99%
Google Shopping Express 1,015,508 0 <1%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$355,326,764 $469,080,155 100%

MEDIA SPEND BY ADVERTISER - GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

MEDIA USAGE - UNMEASURED

COMPANY NEWS

October 17, 2018

Janiece Evans-Page VP, Global Philanthropy & Sustainability & Head, Fossil Foundation

Fossil Group Leader Recognized For Social Innovation and Community Impact

Ebony Announces Its 2018 “Power 100” line-up celebrating the most inspiring and influential leaders of color who are impacting and shaping our world. Fossil Group’s Vice President of Global Philanthropy and Sustainability, Janiece...

October 16, 2018

US Patent Issued to Fossil Group on Oct. 16 for "Activity monitoring device" (Texas Inventor)

.....(Richardson, Texas). "Activity monitoring device" was invented by Fossil Group, Inc. (Richardson, Texas). The patent was filed on May 1, 2017, under Application No. D/602,401.....

"News" Feature

Gain access to articles that provide valuable
insights about your REDBOOKS prospects!

Sandra Rojas - VP, Marketing

..."We're pushing forward" said Sandra Rojas, recently hired VP of Marketing, who hopes to rapidly increase
the company's presence in the Hispanic market...

To enable this premium feature,
call us now at (800) 908-5395
or email support@redbooks.com