ViralGains Overview - AD THINK Startups - REDBOOKS

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VIRALGAINS  |  AD THINK PROFILE

Company conspirators (co-founders/investors):

Founders:
Jay Singh, CEO
Dan Levin, President & COO
Kate Willett, CRO
Doron Gan, CTO

Investors:
500 Startups
Launch Capital
Queensbridge Venture Partners
Pallasite Ventures
21 other great angel investors

2-sentence company description:

ViralGains is a global ad exchange for viral videos, enabling brand advertisers & agencies to drive views, shares, and conversations to their online videos. We strive to build relationships between advertisers & their customers through video ad placements that drive social engagement.

Who can't live without your product/service?

The top agencies and brands in the world. More specifically: media agencies, creative agencies, PR agencies, and small to enterprise businesses that are in the Fortune 500.

Why can't they live without you?

They can't live without us because we drive returns on their ad buys that help them prove ROI to their stakeholders. We are the best solution for driving sharing and virality on video, which makes us indispensable.

Greatest company accomplishment:

We generated over a million dollars in our first year of business and added at least ten Fortune 500 brands to use our product. That was a great accomplishment for a fledgling company.

What makes you guys sweat at night?

Whether or not we should take the buyout offers from larger companies.

Biggest competitor(s)?

There are certainly other companies that advertise online video, but we are the only global exchange for viral video.

How are you better?

N/A - no competition!

Most hated buzzword/phrase:

We don't hate anything. On the other hand, we love buzzwords like viral marketing, programmatic, optimization, ad tech, and kittens.

If your company were to have to have a mascot, what would it be?

Marcus Aurelius.