ADVENTR | AD THINK PROFILE
Company conspirators (co-founders/investors):
Ryan Aviles & DeVon Harris
Investors include hedge fund executives, film producers and music celebrities
2-sentence company description:
Choose your own adventure interactive video platform.
Who can't live without your product/service?
Creatives who want to tell deeper, more engaging stories and creative executives who want to increase their content effectiveness & monetization opportunities.
Why can't they live without you?
Because a new generation of consumers is growing up with the expectation of interactivity, relevance and control. Using a medium built 70 years ago for one way, didactic communication (traditional video) is no longer an option.
Greatest company accomplishment:
Being the first company ever to serve completely interactive pre-roll ads.
What makes you guys sweat at night?
How are you better?
More portable units, simpler & more intuitive UI/UX, price to scale, deeper analytics, mobile usage, etc.
Most hated buzzword/phrase:
If your company were to have to have a mascot, what would it be?
Oilers - Wayne Gretzky's team. Like the Great One says, we believe that we truly "... skate to where the puck is going to be, not where it has been."