Marden-Kane, Inc. Contacts, Clients - REDBOOKS

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Marden-Kane, Inc.

Sales Promotion Agency

This profile last updated 10/6/17.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.

BUSINESS SUMMARY

Marden-Kane, Inc. REDBOOKS Profile

Marden-Kane, Inc. is a full service promotion marketing agency specializing in the development and implementation of sweepstakes, contests, and instant win games. They offer strategic consultation, creative, technical and administration services to client companies as well as other marketing service providers. Their specialties include Promotion Rules, Prize Fulfillment, Promotion Administration, Online Promotions, Microsites, Facebook Apps, Mobile Apps, Judging Tools, Moderation Tools, and Data Security.

Address: 195 Froehlich Farm Blvd, Woodbury, NY 11797
Tel: (516) 365-3999
Fax: (516) 365-5250
Website: www.mardenkane.com
Creative: www.mardenkane.com/gallery
General Email: expert@mardenkane.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1957

EMPLOYEE COUNT

11 - 50

ANNUAL BILLINGS:

$1 - $10 million

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KEY CONTACTS

Tel: (516) 365-3999

NAME/EMAIL TITLE   MORE INFO
Paul Goldman Partner & EVP
Alan Richter Chief Financial Officer
Martin Glovin Chief Product Officer
Fae Savignano Executive Vice President
Rosemary Stein VP & General Manager
Jennifer Hibbs VP & Director, Interactive Account
Peggy Seeloff Vice President
Cheryl Thornton Account Supervisor
Barbara Chien Assistant Controller

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CLIENTS [18]

AMGEN
BarclayCard
Bayer HealthCare LLC
Ben & Jerry's
Broder Bros., Inc.
Build A Bear Workshop
Colonial Penn
Digitas
Energizer
First Data Corp.
Gerber Childrenswear LLC
Google
Microsoft
Starbucks
TJMAXX
VISA
We-Care
Western Union
 
 

MARKET SPECIALIZATION [22]

  MEDIA FOCUS  
Broadcast
Cable T.V.
Co-op Advertising
Digital/Interactive
 
  TARGET MARKETS  
Business-To-Business
Consumer Marketing
Over-50 Market
 
  KEY SERVICES  
Advertising Specialties
Consulting
Event Planning & Marketing
Internet/Web Design
Planning & Consultation
 
  INDUSTRY FOCUS  
 

CORPORATE FAMILY

COMPANY RELATIONSHIP LOCATION EMPLOYEES
Marden-Kane, Inc.CurrentWoodbury, NY11 - 50
Marden-Kane, Inc.ChildLake Bluff, IL1 - 10

TWITTER

Profile: @MardenKane
Stats:

Followers: 1,229

Following: 1,400

Tweets: 9,211

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FACEBOOK

Profile: www.facebook.com/MardenKane
Stats:

Page Likes: 831

Talking About: 7

Check-Ins: 11

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COMPANY NEWS

10 Holiday Prize Ideas for Your Next Sweepstakes October 12, 2017

This post with thought starters for holiday prize ideas for your next sweepstakes was provided by our new Account Coordinator, Melissa Chernet. Fall has finally arrived, which means the holidays are just around the corner. Haunted houses, turkey,...


www.mardenkane.com


See all 1 articles on October 12, 2017.

What Should Be Required for a Sweepstakes Entry? October 10, 2017

This post covering what information should be required for a sweepstakes entry was contributed by Cheryl Thornton, Account Director. We have written about data collection in a past article, but since this is a major concern for both Sponsors and...


www.mardenkane.com


See all 1 articles on October 10, 2017.

Win Experiential Marketing with Legal Giveaways October 09, 2017

Experiential Marketing is all about brands creating exciting or memorable experiences for their customer, or potential customers, in order to increase brand affinity. These experiences can be in the form of a limited mini-experience like a meet and...


www.mardenkane.com


See all 1 articles on October 09, 2017.

Note our new address: 575 Underhill Blvd., Suite 222, Syosset, NY 11791-3416 August 18, 2017

Or you can still reach our main office at 516-365-3999. None of our direct lines have changed and we would love to hear from you! The post Note our new address: 575 Underhill Blvd., Suite 222, Syosset, NY 11791-3416 appeared first on Marden-Kane.


www.mardenkane.com


See all 1 articles on August 18, 2017.

Criteria for Judging a Video Contest June 27, 2017

Fae Savignano, Marden-Kane SVP, provides this in depth post on video contest criteria. Marden-Kane has provided you with information about “Good Criteria for Judging a Contest” and a follow-up article on “Criteria for Judging a...


www.mardenkane.com

People In This Article: Fae Savignano


See all 1 articles on June 27, 2017.

Regulated Industries and Sweepstakes April 14, 2017

Some regulated industries require special disclosures and/or have special legal requirements for running sweepstakes. These regulated industries include alcohol, tobacco, gasoline, firearms, dairy, banking, pharmaceuticals, and cause-related...


www.mardenkane.com


See all 1 articles on April 14, 2017.

Running a Puerto Rico Sweepstakes March 31, 2017

Account Coordinator Lindsey McLaughlin contributed to this post to help us better understand how easy it is to run a Puerto Rico sweepstakes! Legal restrictions used to keep companies from running a sweepstakes in Puerto Rico. However, in 2009...


www.mardenkane.com


See all 1 articles on March 31, 2017.

Prize Fail: Avoid These Prizes February 28, 2017

Don’t have a prize fail! Take the advice of the experts at Marden-Kane on what prizes to avoid – and what works! – for your next sweepstakes or contest. “A prize by any other name is still a prize” and one would hope...


www.mardenkane.com


See all 1 articles on February 28, 2017.

Marden-Kane Employee Spotlight on Mary Ellen Prevete February 24, 2017

This month we feature Account Director Mary Ellen Prevete who joined Marden-Kane this month. She was most recently a Senior Account Manager at DL Blair. Her impressive credentials include developing, implementing and executing marketing and consumer...


www.mardenkane.com


See all 1 articles on February 24, 2017.

Criteria for Judging a Photo Contest August 11, 2016

Fae Savignano, Marden-Kane SVP, follows up on her “Good Criteria for Judging a Contest” blog with this closer look at photo contest criteria. I would like to expand the list of suggested Contest Judging Criteria as it applies...


www.mardenkane.com

People In This Article: Fae Savignano


See all 1 articles on August 11, 2016.

Marden-Kane Employee Spotlight on Peggy Seeloff August 04, 2016

This month we feature Peggy Seeloff, one of our Vice Presidents at Marden-Kane. She truly loves what she does on a daily basis and will always be the first to roll up her sleeves to get the job done. What is Your Role at Marden-Kane? I have been a...


www.mardenkane.com

People In This Article: Peggy Seeloff


See all 1 articles on August 04, 2016.

Dangers of Misusing Rio 2016 Olympics in PR & Marketing Promotions July 25, 2016

You’d think the 2016 summer Olympics in Rio De Janeiro would offer a goldmine of PR and marketing potential. They might. Referring to the Olympics in promotional material also poses serious legal risks. Unless your company is an official...


www.cision.com

People In This Article: Jennifer Hibbs


See all 1 articles on July 25, 2016.

Dangers of Misusing Rio 2016 Olympics in PR & Marketing Promotions July 20, 2016

You’d think the 2016 summer Olympics in Rio De Janeiro would offer a goldmine of PR and marketing potential. They might. Referring to the Olympics in promotional material also poses serious legal risks. Unless your company is an official...


www.cyberalert.com

People In This Article: Jennifer Hibbs


See all 1 articles on July 20, 2016.

Marden-Kane Employee Spotlight on Rosemary Stein July 05, 2016

This month we wanted to shine the spotlight on Rosemary Stein, the VP/GM of our Chicago office, who celebrates a work anniversary with Marden-Kane this month. I have been with Marden-Kane for 15 years. I began as an Account Director in the Chicago...


www.mardenkane.com

People In This Article: Rosemary Stein


See all 1 articles on July 05, 2016.

Marden-Kane Employee Spotlight on Cheryl Thornton June 03, 2016

Get to know Cheryl Thornton, Account Supervisor, this month as she celebrates 15 years with Marden-Kane! First thing to know: she is ALWAYS working to make her clients (and coworkers) happy! She has the reputation for coming in early, staying late...


www.mardenkane.com

People In This Article: Cheryl Thornton


See all 1 articles on June 03, 2016.

Marden-Kane Employee Spotlight on Barbara Chien March 31, 2016

Posted by Jennifer Hibbs on March 31, 2016 in Articles | No Comments This month we want to showcase our very talented Barbara Chien, Marden-Kane Controller. Barbara, who always has a smile on her face and nice things to say to everyone, will...


www.mardenkane.com

People In This Article: Barbara Chien , Jennifer Hibbs


See all 1 articles on March 31, 2016.

Marden-Kane Employee Spotlight on Alan Richter March 04, 2016

This month we continue our year-long series of in-depth interviews with Marden-Kane employees. Next up is the man behind the scenes, CFO Alan Richter. Like Fae Savignano, Alan has been at MK for quite a few years — he will celebrate his 31st...


www.mardenkane.com

People In This Article: Alan Richter , Fae Savignano


See all 1 articles on March 04, 2016.

Marden-Kane Employee Spotlight on Fae Savignano February 01, 2016

This month we are kicking off a year-long series of in-depth interviews with Marden-Kane employees. First up is our much loved Executive Vice President Fae Savignano who celebrated her 33rd anniversary with Marden-Kane in January. What is Your Role...


www.mardenkane.com

People In This Article: Fae Savignano


See all 1 articles on February 01, 2016.

Search For ‘Star Wars’ Toyota Celica Underway, Missing Since First 1977 ‘Star Wars’ Film November 06, 2015

With the new Star Wars: The Force Awakens set to hit the theater screens shortly, a little bit of history has come to light. It seems a Toyota Celica car was offered on a sweepstakes back in 1977 when the original Star Wars movie was about to open....


www.inquisitr.com

People In This Article: Alan Richter


See all 1 articles on November 06, 2015.

Responsive Microsite or Mobile App…Which One Is Better For a Promotion? February 24, 2015

Posted by Jennifer Hibbs on February 24, 2015 in Articles , Consultation , Digital Marketing , Mobile , Promotion Planning , Promotion Trends , Responsive Design , Tech | No Comments Tricia Zorn, Digital Project Manager at Marden-Kane, contributed...


www.mardenkane.com

People In This Article: Jennifer Hibbs


See all 1 articles on February 24, 2015.

What Makes Us Different from Other Sweeps and Contest Vendors? February 05, 2015

Posted by Jennifer Hibbs on February 5, 2015 in Articles , Collaboration , Consultation , Facebook Contest Apps , Marden-Kane , Marketing , Promotion Planning | No Comments Is the grass really greener at that other promotional marketing company?...


www.mardenkane.com

People In This Article: Jennifer Hibbs


See all 1 articles on February 05, 2015.

Age Matters When Planning a Promotion February 03, 2015

Fae Savignano, Marden-Kane SVP, provided this week’s post. When planning a promotion, age definitely matters. To fully understand this concept, we first need to define what the age of majority (legal age) means. The age of majority is the...


www.mardenkane.com

People In This Article: Fae Savignano


See all 1 articles on February 03, 2015.

9 Holiday Gift Ideas for Promotional Marketers (Like Us!) November 11, 2014

Here is some insight into what gifts we promotional marketers really want for the holidays. While these ideas may not resonate with everyone, these are the tried and true, most buzz-worthy items that we have fought over in our office. Take note as...


www.mardenkane.com

People In This Article: Peggy Seeloff


See all 1 articles on November 11, 2014.

TCPA Compliance: What it Means for Promotional Marketers July 14, 2014

Posted by Jennifer Hibbs on July 14, 2014 in Articles , compliance , Consultation , Legal , Promotion Planning , Services | No Comments Beginning October 16, 2013, prior express written consent is now required for all autodialed and/or pre-recorded...


www.mardenkane.com

People In This Article: Jennifer Hibbs


See all 1 articles on July 14, 2014.

Double The Mother’s Day Fun! May 07, 2014

Fae Savignano, Marden-Kane SVP, weighs in on Latinos and Mother’s Day. Well, we all know that Mother’s Day is very special! It is so special in fact that some moms have the privilege of celebrating Mother’s Day twice in one...


www.mardenkane.com

People In This Article: Fae Savignano


See all 1 articles on May 07, 2014.

What is an Illegal Lottery? April 09, 2014

Posted by Jennifer Hibbs on April 9, 2014 in Articles , compliance , Consultation , Legal , Promotion Planning , Sweepstakes | No Comments Here is an explanation of what makes a lottery illegal by our own Rosemary Stein, a Vice President at the...


www.mardenkane.com

People In This Article: Rosemary Stein


See all 1 articles on April 09, 2014.

Why An Affidavit is Required to Claim a Prize February 13, 2014

Rosemary Stein, a Vice President here at Marden-Kane, explains why an affidavit is necessary in a sweepstakes. An affidavit is a legal statement made in writing. Sweepstakes sponsors use this document to determine your eligibility to win a prize....


www.mardenkane.com

People In This Article: Rosemary Stein


See all 1 articles on February 13, 2014.

How Long Should a Sweepstakes Run? February 04, 2014

Cheryl Thornton, an Account Supervisor at Marden-Kane, contributed this week’s post on the ideal Sweepstakes length. How long should a Sweepstakes run? We have been asked this question from our clients time and time again. Our response has...


www.mardenkane.com

People In This Article: Cheryl Thornton


See all 1 articles on February 04, 2014.

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