Leo Burnett Worldwide, Inc. Contacts, Clients - REDBOOKS

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BUSINESS SUMMARY

Leo Burnett Worldwide, Inc. REDBOOKS Profile

Leo Burnett operates a global network that includes a variety of specialty marketing services and full-service advertising agencies. The agency holds people at the center of its strategic thinking, technological innovation and creative ideas, focusing first and foremost on human behavior before attempting to tell a brand's story. With their expertise in mass advertising and digital, promotional and retail marketing, the agency helps build many of the world's most valuable brands and successful marketers.

Address: 35 W Wacker Dr, Chicago, IL 60601-1723
Tel: (312) 220-5959
Fax: (312) 220-3299
Website: www.leoburnett.us/chicago/contact-us/
Creative: www.leoburnett.us/chicago/our-work/
General Email: belief@leoburnett.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1935

EMPLOYEE COUNT

5,001 - 10,000

ANNUAL BILLINGS:

$500 million - $1 billion

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KEY CONTACTS [101]

Tel: (312) 220-5959

NAME/EMAIL TITLE CLIENTS MORE INFO
Katie Newman CMO, US
Emma Montgomery Chief Strategy Officer & EVP
Britt Nolan Chief Creative Officer
Mark Tutssel Executive Chairman & Chief Creative Officer
Karuna Rawal Pres-Client Rels
Andrew Swinand CEO, North America
Jeanie Caggiano EVP, Head, Business, UnitedHealthcare & Executive Creative Director
Jordan Doucette EVP & Executive Creative Director
Skip Drayton EVP & Group Director, Integrated Marketing
David Brot EVP & Group Account Director
Robert C. Raidt EVP & Group Account Director
Mark Blears EVP & Account Director
Mark Burgess EVP & Account Director
Sarah Paulsen EVP & Account Director
Chris Bergen Exec VP & Dir-Bus
Lisa Gillis EVP & Director, Platforms & Partnerships
Joe Gray EVP & Director, Strategy
Martin Harper EVP & Director, Strategic Planning
Kevin Lilly EVP & Director, Strategy
Chris Marshall EVP & Director
Aki Spicer EVP & Director, Global Strategy
Ron Nelken Executive Vice President
Cliff Schwandner Executive Vice President
Denis Giroux SVP & Executive Producer
Leigh Armstrong Sr VP & Brand Dir-Bus Leadership
Sarah Block SVP & Creative Director
Bianca Bradford SVP & Account Director
Amanda Butts SVP & Creative Director
Eric D. Routenberg SVP & Creative Director
Gordy Sang SVP & Creative Director
Brian Siedband SVP & Creative Director
Jim Stallman SVP & Creative Director
Christopher Bridgland SVP & Director, Global Strategy
Pushpa Gopalan Sr VP & Dir-Strategy-Kraft Heinz Brands
Heather Paris SVP & Director, Strategy
Delayne Turner SVP & Director, Talent
Chris von Ende SVP & Director, Creative & Art
Masha Sajdeh SVP, Insights & Strategy
Miller Jones VP, Creative Director & Copywriter
Rebecca Ewan VP & Account Director
John Kistner VP & Creative Director
Aaron Pendleton VP & Creative Director, Allstate
Mikal Pittman VP & Creative Director
Scott Smith VP & Creative Director
Tony Cregler VP & Director, Brand Strategy
Ken Gilberg VP & Director, Production Resource
Maria Rentzelos VP & Director, Digital Strategy
Molly Stewart VP & Director, Talent Management
Ray Swift VP & Director, Production Consulting
Peggy Walter VP & Director, Celebrity Services
Jill Fix VP & Associate Creative Director
Steve Bonnell Head-Acct-Samsung
Denny Grant Head, Business Leadership
Dominick Maiolo Executive Creative Director
David Skinner Executive Creative Director
Glen Hilzinger Group Director, Creative & Integrated & Copywriter
Adine Becker Senior Producer
Brian Behling Senior Producer
Kimberly Cowie Senior Producer
Britt Godsell Senior Producer
Tony Grossman Senior Producer, Integrated
Leah Karabenick Senior Producer
Michael Petrucelly Senior Producer
Mike Ward Creative Director & Writer
Alexander Arroyo Art Director
Donna Foster Associate Creative Director & Art Director
Michelle Scallate-Hartley Account Director
Laura Siebenman Account Director
Michael Sutton Art Director
Bob Veasey Art Director & Group Creative Director
Chris Clark Director, Music
Michael Shanahan Director, Production Operations
Jennifer Skidgel Director, Creative Assets & Content
Mao Moua Assoc Dir-Creative Resource
Blair Cooley Account Manager
Anne Carbo Production Manager
Carolyn Raginia Production Manager
Robyn Schwartz Manager, Talent
Katie Stuiber Manager, Database
Toni Duttweiler Account Supervisor, Operational
Sarah Wickman Account Supervisor
Nickay Penado Supervisor, Global Marketing
Anthony Brooks Senior Copywriter
Laura Rinas Strategist, Brand
Eric Schwieger Senior Copywriter
Jeremy Adams Associate Creative Director & Writer
Dave Derrick Associate Creative Director & Writer
Austin Paramore Copywriter
Kelly Godfray Assistant Account Executive
Kent Carmichael Associate Creative Director
Niki Condon Associate Creative Director
Shirley Costa Senior Business Manager
Rene Delgado Associate Creative Director
Elvena Dowd Senior Business Manager
John Havemann Senior Art Director
Travis Klausmeier Associate Creative Director
Luis Marques Associate Creative Director
Kristen Schwanz Associate Creative Director
Jillian Solarczyk Senior Art Director
Ryan Stotts Associate Creative Director
Harish Valsan Senior Art Director

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CLIENTS [41]

Aldi US (2018)
(Creative)
The Allstate Corporation (Agency of Record)
Altoids
(Altoids Sours)
Altria Group, Inc. (Agency of Record)
Amazon
Art Institute of Chicago (Agency of Record)
Bridgestone Americas Tire Operations, LLC
(Creative, Firestone, Firestone Complete Auto Care)
Bridgestone/Firestone North American Tire, LLC (Agency of Record)
Brooks Running (Global Agency of Record)
Cheez-It (Agency of Record)
Chicago Ideas Week
Coca-Cola Refreshments USA, Inc.
(Creative)
ComEd (Agency of Record)
(The Ice Box Derby)
DIRECTV
("BOXING")
Esurance (Creative Agency of Record)
("Sorta Rx", Creative)
FEMA
Fiat
General Motors (Agency of Record)
Buick (Agency of Record)
(Advertising, GMC (Agency of Record), Marketing)
Intel
Jeep
Kellogg Company (Agency of Record)
(All-Bran, Cereal, Cheez-It, Cinnamon Frosted Flakes, Creative, Crunchy Nut, FiberPlus, Frosted Flakes, Gone Nutty, Hispanic, Keebler, Media Buying, Media Planning, Online, Peanut Butter, Pop Tarts, Social Media, Special K, TV, Wake Up To Breakfast)
The Kraft Heinz Company (Creative Agency of Record)
(Creative, JELL-O, Kraft, McCafe Coffee, Planters, Super Bowl 2018 Campaign: "Family Greatly", TV)
Labatt USA LLC (2002)
(Beck's, Leffe)
Marshall's (Agency of Record)
(Creative, Digital)
Nestle Purina PetCare Company (Agency of Record)
(Creative, Digital, Public Relations, TV)
Nintendo of America (Agency of Record) (1991)
(Creative, Digital, Nintendo DS, Nintendogs, Wii)
Norton
Pantone
Peace One Day
(Olive Oil Can)
Philip Morris (Agency of Record)
Procter & Gamble (Agency of Record)
(Always, Mr. Clean)
Proton
Samsung Electronics America, Inc. (Agency of Record)
(Creative, Galaxy Gear, Galaxy Note 3, Global Brand Positioning, Global TV, Global Visual Display Business, Integrated Communications Strategy, Samsung QLED TV)
Seek
(Seek Volunteer)
Serta Simmons Bedding, LLC (2017)
Serta (Lead Creative Agency)
(Marketing)
Symantec
(Norton Internet Security)
Ty Inc.
United Nations
Visa
Western Digital
Wikipedia
 
 
 
 
 
 
 
 
 

MARKET SPECIALIZATION [127]

  MEDIA FOCUS  
Above-the-Line
Affiliate Marketing
Alternative Advertising
Below-the-Line
 
  TARGET MARKETS  
Affluent Market
African-American Market
Asian Market
Bilingual Market
Business-To-Business
 
  KEY SERVICES  
Advertising
Advertising Specialties
Brand Development & Integration
Communications
Consulting
 
  INDUSTRY FOCUS  
Arts
Automotive
Computers & Software
Consumer Goods
Cosmetics
 

CORPORATE FAMILY

COMPANY RELATIONSHIP LOCATION EMPLOYEES
Publicis Groupe S.A.PARENTParis, France10,000 +
Leo Burnett Worldwide, Inc.CurrentChicago, IL5,001 - 10,000
AMA Leo BurnettChildCairo, Egypt51 - 100
Arc WorldwideChildChicago, IL1,001 - 5,000
Beacon Communications K.K.ChildTokyo, Japan101 - 500
H&C, Leo BurnettChildBeirut, Lebanon51 - 100
Innovation Leo BurnettChildNicosia, Cyprus11 - 50
Kitchen Leo BurnettChildOslo, Norway11 - 50
Kontuur-Leo BurnettChildTallinn, Estonia51 - 100
LapizChildChicago, IL11 - 50
Leo BurnettChildSuresnes, France101 - 500
Leo BurnettChildKuwait, Kuwait1 - 10
Leo BurnettChildSingapore, Singapore51 - 100
Leo BurnettChildBangkok, Thailand101 - 500
Leo Burnett & Target SAChildBucharest, Romania51 - 100
Leo Burnett - Los AngelesChildLos Angeles, CA1 - 10
Leo Burnett AssociatesChildDublin, Ireland11 - 50
Leo Burnett BelgiumChildBrussels, Belgium11 - 50
Leo Burnett Buenos AiresChildBuenos Aires, Argentina51 - 100
Leo Burnett BusinessChildNew York, NY11 - 50
Leo Burnett CasablancaChildCasablanca, Morocco11 - 50
Leo Burnett Co. S.r.l.ChildTurin, Italy11 - 50
Leo Burnett Co., S.r.l.ChildMilan, Italy101 - 500
Leo Burnett Colombia, S.A.ChildBogota, Colombia101 - 500
Leo Burnett Company Ltd.ChildToronto, Canada51 - 100
Leo Burnett Detroit, Inc.ChildTroy, MI101 - 500
Leo Burnett IndiaChildMumbai, India101 - 500
Leo Burnett IndiaChildNew Delhi, India11 - 50
Leo Burnett IndonesiaChildJakarta, Indonesia101 - 500
Leo Burnett JordanChildAmman, Jordan1 - 10
Leo Burnett KievChildKiev, Ukraine11 - 50
Leo Burnett KoreaChildSeoul, Korea (South)101 - 500
Leo Burnett LondonChildLondon, United Kingdom11 - 50
Leo Burnett MalaysiaChildKuala Lumpur, Malaysia101 - 500
Leo Burnett ManilaChildMakati, Philippines51 - 100
Leo Burnett MelbourneChildMelbourne, Australia11 - 50
Leo Burnett Mexico S.A. de C.V.ChildMexico, Mexico101 - 500
Leo Burnett MoscowChildMoscow, Russia101 - 500
Leo Burnett OrchardChildBengaluru, India11 - 50
Leo Burnett Publicidade, Ltda.ChildLisbon, Portugal51 - 100
Leo Burnett RomeChildRome, Italy11 - 50
Leo Burnett Shanghai Advertising Co., Ltd.ChildShanghai, China51 - 100
Leo Burnett Solutions Inc.ChildColombo, Sri Lanka51 - 100
Leo Burnett SydneyChildSydney, Australia101 - 500
Leo Burnett Tailor MadeChildNew York, NY11 - 50
Leo Burnett Tailor MadeChildSao Paulo, Brazil101 - 500
Leo Burnett USAChildChicago, IL501 - 1,000
Leo Burnett VilniusChildVilnius, Lithuania1 - 10
Leo Burnett Warsaw SP.Z.O.O.ChildWarsaw, Poland101 - 500
Leo Burnett, Ltd.ChildLondon, United Kingdom101 - 500
Leo Burnett-BeijingChildBeijing, China51 - 100
Leo Burnett-GuangzhouChildGuangzhou, China51 - 100
Leo Burnett-Hong KongChildQuarry Bay, China (Hong Kong)101 - 500
Markom/Leo BurnettChildIstanbul, Turkey51 - 100
Mass Publicidad S.R.L.ChildAsuncion, Paraguay11 - 50
Radius Leo BurnettChildDubai, United Arab Emirates101 - 500
Spillmann/Felser/Leo BurnettChildZurich, Switzerland51 - 100
Targets/Leo BurnettChildRiyadh, Saudi Arabia11 - 50
Wiktor/Leo Burnett, s.r.o.ChildBratislava, Slovakia11 - 50
Siblings   
Arc South AfricaSiblingCape Town, South Africa11 - 50
August MediaSiblingLondon, United Kingdom11 - 50
Bartle Bogle Hegarty LimitedSiblingLondon, United Kingdom501 - 1,000
Beacon Communications K.K.SiblingTokyo, Japan101 - 500
Big Fuel Communications LLCSiblingNew York, NY101 - 500
BurrellSiblingChicago, IL101 - 500
Carmi & Ubertis Design S.R.L.SiblingCasale Monferrato, Italy11 - 50
Carre NoirSiblingSuresnes, France101 - 500
Carre Noir BarcelonaSiblingBarcelona, Spain1 - 10
DigitasSiblingBoston, MA1,001 - 5,000
Discovery USASiblingChicago, IL51 - 100
Discovery USASiblingPhiladelphia, PA101 - 500
DPZ-Duailibi, Petit, Zaragoza, Propaganda S.A.SiblingSao Paulo, Brazil101 - 500
Duval GuillaumeSiblingAntwerp, Belgium101 - 500
Fallon WorldwideSiblingMinneapolis, MN101 - 500
Freud CommunicationsSiblingLondon, United Kingdom101 - 500
Kekst CNCSiblingNew York, NY51 - 100
Leo Burnett FranceSiblingParis, France101 - 500
Medicus Life BrandsSiblingNew York, NY501 - 1,000
MetaDesign Inc.SiblingSan Francisco, CA101 - 500
Mikado S.A.SiblingLuxembourg, Luxembourg11 - 50
M.I.T.A.SiblingSarajevo, Bosnia & Herzegovina11 - 50
MMS Marketinske Komunikacije, D.O.O.SiblingLjubljana, Slovenia11 - 50
MRYSiblingNew York, NY101 - 500
MSL Group IndiaSiblingMumbai, India101 - 500
MSLGROUPSiblingNew York, NY1,001 - 5,000
Nurun Inc.SiblingMontreal, Canada51 - 100
Ove Design & Communications Ltd.SiblingToronto, Canada11 - 50
PhonevalleySiblingParis, France51 - 100
PokeSiblingLondon, United Kingdom51 - 100
ProdigiousSiblingLondon, United Kingdom101 - 500
PublicisSiblingZurich, Switzerland101 - 500
PublicisSiblingVienna, Austria51 - 100
PublicisSiblingRome, Italy11 - 50
PublicisSiblingBrussels, Belgium11 - 50
PublicisSiblingAmstelveen, Netherlands51 - 100
PublicisSiblingBucharest, Romania11 - 50
PublicisSiblingPrague, Czech Republic51 - 100
PublicisSiblingMadrid, Spain101 - 500
Publicis 67SiblingCaracas, Venezuela51 - 100
Publicis Activ AnnecySiblingMetz-Tessy, France1 - 10
Publicis Activ StrasbourgSiblingStrasbourg, France11 - 50
Publicis Ambience MumbaiSiblingMumbai, India51 - 100
Publicis Arredondo de HaroSiblingMexico, Mexico101 - 500
Publicis Asia/Pacific Pte. Ltd.SiblingSingapore, Singapore51 - 100
Publicis AustraliaSiblingMelbourne, Australia51 - 100
Publicis AustraliaSiblingSydney, Australia101 - 500
Publicis AustraliaSiblingBrisbane, Australia51 - 100
Publicis BeehiveSiblingMumbai, India101 - 500
Publicis (Beijing)SiblingBeijing, China101 - 500
Publicis Brand/DesignSiblingToronto, Canada101 - 500
Publicis Brasil CommunicaoSiblingRio de Janeiro, Brazil51 - 100
Publicis Brasil CommunicaoSiblingSao Paulo, Brazil101 - 500
Publicis CaribbeanSiblingPort of Spain, Trinidad & Tobago11 - 50
Publicis-CBSiblingBogota, Colombia51 - 100
Publicis Chile SASiblingSantiago, Chile51 - 100
Publicis CommunicationsSiblingParis, France51 - 100
Publicis ConseilSiblingParis, France51 - 100
Publicis DialogSiblingToronto, Canada101 - 500
Publicis Dialog & Interactive-MontrealSiblingMontreal, Canada51 - 100
Publicis Dialog ZurichSiblingZurich, Switzerland11 - 50
Publicis d.o.o.SiblingZagreb, Croatia11 - 50
Publicis Et NousSiblingParis, France11 - 50
Publicis ExperiencesSiblingSeattle, WA11 - 50
Publicis GraffitiSiblingBuenos Aires, Argentina11 - 50
Publicis GuangzhouSiblingGuangzhou, China11 - 50
Publicis Healthcare Communications GroupSiblingNew York, NY11 - 50
Publicis HellasSiblingAthens, Greece11 - 50
Publicis Hong KongSiblingHong Kong, China (Hong Kong)51 - 100
Publicis ImpetuSiblingMontevideo, Uruguay11 - 50
Publicis India Communications Pvt. Ltd.SiblingGurgaon, India51 - 100
Publicis India Communications Pvt. Ltd.SiblingMumbai, India101 - 500
Publicis IndonesiaSiblingJakarta, Indonesia51 - 100
Publicis JimenezBasicSiblingMakati, Philippines101 - 500
Publicis Johannesburg Pty. Ltd.SiblingCape Town, South Africa51 - 100
Publicis (Malaysia) Sdn. Bhd.SiblingPetaling Jaya, Malaysia51 - 100
Publicis ManilaSiblingMakati, Philippines101 - 500
Publicis MarcSiblingSofia, Bulgaria11 - 50
Publicis MediaSiblingNew York, NY5,001 - 10,000
Publicis MontrealSiblingMontreal, Canada101 - 500
Publicis NetWorksSiblingToronto, Canada101 - 500
Publicis NetworksSiblingMilan, Italy51 - 100
Publicis New YorkSiblingNew York, NY501 - 1,000
Publicis PanamaSiblingPanama, Panama51 - 100
Publicis PixelparkSiblingMunich, Germany101 - 500
Publicis Publicidade Lda.SiblingLisbon, Portugal11 - 50
Publicis ShanghaiSiblingShanghai, China101 - 500
Publicis SingaporeSiblingSingapore, Singapore51 - 100
Publicis S.R.L.SiblingMilan, Italy101 - 500
Publicis (Thailand) Ltd.SiblingBangkok, Thailand51 - 100
Publicis TorontoSiblingToronto, Canada101 - 500
Publicis UKSiblingLondon, United Kingdom101 - 500
Publicis USASiblingNew York, NY501 - 1,000
Publicis.SapientSiblingBoston, MA10,000 +
ReputationSiblingCopenhagen, Denmark11 - 50
ResultrixSiblingSeattle, WA1 - 10
RineySiblingSan Francisco, CA101 - 500
RokkanSiblingNew York, NY51 - 100
Saatchi & SaatchiSiblingNew York, NY5,001 - 10,000
SapientRazorfish New YorkSiblingNew York, NY101 - 500
Turner Duckworth DesignSiblingLondon, United Kingdom11 - 50

TWITTER

Profile: @LeoBurnett
Stats:

Followers: 101,440

Following: 1,033

Tweets: 6,510

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FACEBOOK

Profile: www.facebook.com/leoburnett
Stats:

Page Likes: 94,670

Talking About: 150

Check-Ins: 5,741

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COMPANY NEWS

November 12, 2018

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One in Three Kids Killed in Car Crashes are Completely Unsecured; New PSAs Encourage Parents and Caregivers to Choose the Right Car Seat or Booster Seat for Their Children

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November 07, 2018

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Y&R Melbourne's Janice Ko and Jack Harrison win Gold in Gorilla Doctors creative competition

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November 06, 2018

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November 05, 2018

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October 31, 2018

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October 25, 2018

Aki Spicer EVP & Director, Global Strategy
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October 21, 2018

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October 18, 2018

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October 16, 2018

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September 10, 2018

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September 04, 2018

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August 27, 2018

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August 22, 2018

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August 20, 2018

Andrew Swinand CEO, North America

Industry reacts to Havas calling BBDO, FCB, Leo Burnett 'shitty' in video

Late August is usually pretty quiet in the ad business, but a [insert adjective here, e.g., "gutsy," "goofy," "inflammatory"] video from Havas that made the rounds over the weekend has given shops something to talk...

August 16, 2018

Brian Siedband SVP & Creative Director
Denis Giroux SVP & Executive Producer
Gordy Sang SVP & Creative Director
Kimberly Cowie Senior Producer
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Film: Esurance ft. Dennis Quaid

Category: Finance Media: Film Brand: Esurance Agency: Leo Burnett Geo: United States Advertising Agency: Leo Burnett, Chicago, USA EVP Creative Director: Brian Shembeda SVP Creative Directors: Jeff Candido, Brian Siedband, Gordy Sang SVP / Executive...

August 15, 2018

Brian Siedband SVP & Creative Director
Gordy Sang SVP & Creative Director

Dennis Quaid Gets Super Meta About Insurance in Esurance’s Clever New Spot

Introducing your new favorite brand spokesperson: Dennis Quaid for Esurance. The actor stars in a new spot for the brand as part of Esurance’s new brand platform, created by Leo Burnett Chicago. While the brand has worked with big names in the...

August 06, 2018

Mark Tutssel Executive Chairman & Chief Creative Officer

LIA announces Leo Burnett's Mark Tutssel as jury president for the Integration jury; Innocean's Steve Jackson to represent Australia on the jury

LIA has announced that Mark Tutssel (left), executive chairman / chief creative officer of Leo Burnett Worldwide, will preside over the Integration jury. Steve Jackson (right), executive creative director at Innocean Worldwide Sydney will represent...

July 30, 2018

Mark Tutssel Executive Chairman & Chief Creative Officer

Leo Burnett Wins Samsung Electronics Visual Display Creative Business

CHICAGO, July 30, 2018 /PRNewswire/ -- Leo Burnett today announced it has been appointed as the lead agency solution for Samsung's global Visual Display business, following a competitive pitch. Starcom will provide media planning and buying...

July 26, 2018

Digital ‘charm’ lures Leo Burnett ECD Pravin Sutar to Dentsu Webchutney

Dentsu Aegis digital agency Webchutney has named Leo Burnett creative Pravin Sutar as its Mumbai-based executive creative director. Sutar, who held the same role at Leo Burnett in Mumbai, said it was time to move from traditional creative channels...

July 23, 2018

Andrew Swinand CEO, North America
Britt Nolan Chief Creative Officer

FILM FESTIVAL GALA BRINGS HOLLYWOOD TO CHICAGO TO HONOR MICHAEL KUTZA

PLUS LINCOLN PARK ZOO'S 150TH ANNIVERSARY; RAVINIA GALA HOSTS AUDRA MCDONALD; MARWEN'S PAINTBRUSH BALL; SURPRISE GUEST FOR MUSEUM OF BROADCAST COMMUNICATION'S SNL PARTY; A STERLING EVENT; A MEMORIAL TRIBUTE FOR HEAVENLY HAZEL; JAMMIN' ON THE JAM...

July 08, 2018

Prashanth Challapalli elevated to chief operating officer for Leo Burnett Orchard based in Mumbai

The Leo Group has elevated Prashanth Challapalli as the Chief Operating Officer for Leo Burnett Orchard. In his new role, he will report to Dheeraj Sinha, Managing Director - India & Chief Strategy Officer - South Asia, Leo Burnett, and...

July 03, 2018

Jeanie Caggiano EVP, Head, Business, UnitedHealthcare & Executive Creative Director

LIA Announces the Health & Wellness Jury with Tim Jones as the 2018 Jury President

Tim Jones, Creative Director at Havas Lynx Europe has been named the Jury President for the Health & Wellness Jury.As a creative leader within the global Havas network, Tim believes that the biggest creative opportunities currently lie in...

June 27, 2018

Bianca Bradford SVP & Account Director
Britt Nolan Chief Creative Officer
Denis Giroux SVP & Executive Producer
Jeanie Caggiano EVP, Head, Business, UnitedHealthcare & Executive Creative Director
Peggy Walter VP & Director, Celebrity Services
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US Creative Works: featuring Arnold, Jack Morton, Office of Baby and more

Welcome to The Drum's US Creative Works, supported by Workfront. Dedicated to showing the best creative work in North and South America, we give our readers the chance to decide which work features as our 'Creative Work of the Week'. Scroll through...

June 26, 2018

Leo Burnett Sydney wins Red Rooster & Oporto

Leo Burnett Sydney has won the competitive pitch to become creative agency of record for Craveable Brands, the largest Australian-owned quick service restaurant (QSR) operator. Its work will include strategic, creative, design and digital work...

June 24, 2018

Mark Tutssel Executive Chairman & Chief Creative Officer

Cannes Lions 2018, ecco i GP Grand Prix Film, Sustainable Development Goals, Creative Effectiveness, Glass: The Lion for Change, Titanium

Cosa fare per emergere in quel grande evento che è il Super Bowl? Saatchi & Saatchi NY ha trovato la soluzione hackerando ogni genere di pubblicità, compresa quella di ‘Old Spice’, e pianificando il suo flusso di...

June 22, 2018

Mark Tutssel Executive Chairman & Chief Creative Officer

After adding Titanium, Sustainable Grand Prix, Palau Pledge emerges as the big winner at the Cannes Lions

The Palau Pledge, a tourism campaign that doubled as an environmental preservation effort, emerged as the most celebrated winner with three Grand Prix on the final night of the Cannes Lions International Festival of Creativity. On Friday night, it...

June 18, 2018

Mark Tutssel Executive Chairman & Chief Creative Officer

Cannes 2018: the ones to watch

Our industry’s tectonic plates are moving faster now than at any point in the past 30 years. Everything about our business is shifting under the weight of the digital revolution. As our world slips and slides, it’s worth taking a moment...

June 14, 2018

Andrew Swinand CEO, North America

Is ‘integration’ swallowing individual agency brands?

When Campbell Soup Co. named Publicis Groupe the winner of a massive agency review for digital, creative and media, the press release contained a smorgasbord of buzzwords that have come to typify holding company-level pitches. Publicis will provide...

June 11, 2018

Mark Tutssel Executive Chairman & Chief Creative Officer

Leo Burnett Unveils 2018 Cannes Lions Predictions

CHICAGO, June 11, 2018 /PRNewswire/ -- Leo Burnett Worldwide today published its 31st annual Cannes Predictions, forecasting the top 20 contenders ahead of the 65th Cannes Lions International Festival of Creativity, the industry's most prestigious...

June 08, 2018

Chris Clark Director, Music

MIDEM: Five Things Attendees Were Talking About

The MIDEM conference, held in Cannes, France on June 5 through 8, gathered several thousand international music professionals for four days of panel discussions on many of the issues facing the industry today. Delegations from as far away as Africa...

June 07, 2018

Sarah Block SVP & Creative Director

As society changes, more multiracial families in ads

A hapless man stands on the sidewalk, watching and wincing as an ex-girlfriend tosses his possessions out a second-floor window in a commercial for DirecTV Now. A husband and wife are overjoyed to learn from a Fidelity investments adviser that, yes,...

June 04, 2018

Sarah Block SVP & Creative Director

Marketers Turn to Multiracial Families to Project a Modern Image

A hapless man stands on the sidewalk, watching and wincing as an ex-girlfriend tosses his possessions out a second-floor window in a commercial for DirecTV Now. A husband and wife are overjoyed to learn from a Fidelity investments adviser that, yes,...

May 31, 2018

Andrew Swinand CEO, North America

'Data is a forest when I want a house': Leo Burnett's North American CEO on creativity and change

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend! When Andrew Swinand was tapped to be Leo Burnett's North America CEO last January, he had a daunting...

May 30, 2018

Laughlin Constable fires Fietsam, Heymann takes the lead at Droga5

Milwaukee agency Laughlin Constable fired chief creative officer Dan Fietsam after allegations of sexual harassment. "As this is a personnel matter we are limited in sharing additional information, but the matter was addressed quickly once...

May 29, 2018

WIN Event Talks Reciprocal and Reverse Mentoring

I moderated a panel with a selection of smart and talented Chicago leaders from a variety of industries, including Andie S. Kramer, Partner at McDermott Will & Emery, Susan Glockner Gallagher, CEO at BPI Group, and Renetta McCann, Chief...

May 23, 2018

Leo Burnett Tailor Made: Samsung turns ESPN Brasil’s anchors into emojis

Who knew that those silly faces and symbols, that only kids loved at first, would turn into a comprehensive language used my millions of people throughout the world? Samsung uses its own emojis and these were updated in February to accommodate the...

May 21, 2018

Mark Tutssel Executive Chairman & Chief Creative Officer

Cannes Lions announce 2018 Jury Members

Cannes Lions, the International Festival of Creativity, has today announced the 413 jury members chosen to award and celebrate the best creative work from around the world. This year's juries are composed of individuals from 50 countries, including...

May 19, 2018

Britt Nolan Chief Creative Officer

Jonathan Halloran

Industry: Public interest & Non-profit Media: Outdoor Market: United States Brand: Donate Life America Agency: Leo Burnett, Chicago, United States Chief Creative Officer: Britt Nolan Executive Creative Director: Dave Loew / Jon Wyville...

May 18, 2018

Britt Nolan Chief Creative Officer
Mark Burgess EVP & Account Director
Mikal Pittman VP & Creative Director

Crew

Industry: Automotive & Services Media: Print Market: United States Brand: Firestone Agency: Leo Burnett, Chicago, United States Chief Creative Officer: Britt Nolan Creative Director: Mikal Pittman / Luiz Simoes Copywriter: Ben Doessel / Ernesto...

May 17, 2018

Leo Burnett senior copywriter Karen Ferry selected for Cannes Lions See It Be It programme

Cannes Lions has today announced the 20 participants taking part in this year's See It Be It programme, an increase of five participants on previous years. Karen Ferry, senior copywriter at Leo Burnett Sydney is the only participant from an...

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