Leo Burnett Worldwide, Inc. Contacts, Clients - REDBOOKS

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BUSINESS SUMMARY

Leo Burnett Worldwide, Inc. REDBOOKS Profile

Leo Burnett operates a global network that includes a variety of specialty marketing services and full-service advertising agencies. The agency holds people at the center of its strategic thinking, technological innovation and creative ideas, focusing first and foremost on human behavior before attempting to tell a brand's story. With their expertise in mass advertising and digital, promotional and retail marketing, the agency helps build many of the world's most valuable brands and successful marketers.

Address: 35 W Wacker Dr, Chicago, IL 60601-1723
Tel: (312) 220-5959
Fax: (312) 220-3299
Website: www.leoburnett.us/chicago/contact-us/
Creative: www.leoburnett.us/chicago/our-work/
General Email: belief@leoburnett.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1935

EMPLOYEE COUNT

5,001 - 10,000

ANNUAL BILLINGS:

$500 million - $1 billion

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KEY CONTACTS [114]

Tel: (312) 220-5959

NAME/EMAIL TITLE CLIENTS MORE INFO
Mark Tutssel Executive Chairman
Jennifer Cacioppo Managing Director & EVP
Katie Newman CMO, US
Renetta McCann Chief Talent Officer
Britt Nolan Chief Creative Officer
Vincent Geraghty EVP & Chief Production Officer, Publicis Communications, North America
Andrew Swinand CEO, North America
Josh Crick EVP & Managing Director, Digital Integration
Jeanie Caggiano EVP, Head, Business, UnitedHealthcare & Executive Creative Director
Jordan Doucette EVP & Executive Creative Director
Skip Drayton EVP & Group Director, Integrated Marketing
Mark Blears EVP & Account Director, Worldwide
Steve Bonnell EVP & Account Director, Global
David Brot EVP & Account Director
Mark Burgess EVP & Account Director
Lisa Gillis EVP & Director, Platforms & Partnerships
Martin Harper EVP & Director, Strategic Planning
Guy Lambert EVP & Director, Strategy, Global
Richard Bennington EVP, Finance & Operations
Ron Nelken Executive Vice President
Cliff Schwandner Executive Vice President
Chad Emerson SVP & Executive Producer
Denis Giroux SVP & Executive Producer
Leigh Armstrong SVP & Brand Director, Business Leadership, Global
Sarah Block SVP & Creative Director
Amanda Butts SVP & Creative Director
Chris Everwine SVP & Creative Director
Kristina Lenz SVP & Account Director, Kraft Heinz, P&G & Travelocity
Sarah Paulsen SVP & Account Director
Eric D. Routenberg SVP & Creative Director
Gordy Sang SVP & Creative Director
Brian Siedband SVP & Creative Director
Jim Stallman SVP & Creative Director
Pushpa Gopalan SVP & Director, Strategy, Kraft Heinz Brands, Delta Faucets
Kevin Lilly SVP & Director, Participation Strategy
Heather Paris SVP & Director, Strategy
Delayne Turner SVP & Director, Talent
Masha Sajdeh SVP, Insights & Strategy
Miller Jones VP, Creative Director & Copywriter
Mike Ward VP, Creative Director & Writer
Dawnyell Bowen VP & Account Director
Bianca Bradford VP & Account Director
Rebecca Ewan VP & Account Director
John Kistner VP & Creative Director
Aaron Pendleton VP & Creative Director, Allstate
Mikal Pittman VP & Creative Director
Christopher Bridgland VP & Director, Global Strategy
Tony Cregler VP & Director, Brand Strategy
Ken Gilberg VP & Director, Production Resource
Maria Rentzelos VP & Director, Digital Strategy
Molly Stewart VP & Director, Talent Management
Ray Swift VP & Director, Production Consulting
Chris von Ende VP & Director, Creative & Art
Peggy Walter VP & Director, Celebrity Services
Jill Fix VP & Associate Creative Director
Dominick Maiolo Executive Creative Director
Glen Hilzinger Group Director, Creative & Integrated & Copywriter
Adine Becker Senior Producer
Brian Behling Senior Producer
Kimberly Cowie Senior Producer
Britt Godsell Senior Producer
Tony Grossman Senior Producer, Integrated
Leah Karabenick Senior Producer
Michael Petrucelly Senior Producer
Carlos Murad Creative Director & Art Director
Lisa Bamber Brand Director, Global
Rob Calabro Creative Director
Andres Chacon Art Director
Donna Foster Associate Creative Director & Art Director
Marcus Kawakami Creative Director
Debbie Mudd Creative Director
Michelle Scallate-Hartley Account Director
Laura Siebenman Account Director
Scott Smith Creative Director
Amber Stanze Account Director
Michael Sutton Art Director
Bob Veasey Art Director & Group Creative Director
Kevin Brown Director, Creative Resource
Chris Clark Director, Music
Rich Goldsmith Director, Digital & Content Strategy
Michael Shanahan Director, Production Operations
Jennifer Skidgel Director, Creative Assets & Content
Luis Marques Associate Director, Creative
Anne Carbo Production Manager
Carolyn Raginia Production Manager
Mao Moua Manager, Creative Resource
Robyn Schwartz Manager, Talent
Katie Stuiber Manager, Database
Julie Baker Account Supervisor
Toni Duttweiler Account Supervisor, Operational
Meredith Metzl Account Supervisor
Sarah Wickman Account Supervisor
Nickay Penado Supervisor, Marketing, Global
Betsy King Senior Account Executive
Anthony Brooks Senior Copywriter
Laura Rinas Strategist, Brand
Eric Schwieger Senior Copywriter
Jeremy Adams Associate Creative Director & Writer
Dave Derrick Associate Creative Director & Writer
Austin Paramore Copywriter
Blair Cooley Assistant Account Executive
Kelly Godfray Assistant Account Executive
Doug Burnett Associate Creative Director
Kent Carmichael Associate Creative Director
Niki Condon Associate Creative Director
Shirley Costa Senior Business Manager
Rene Delgado Associate Creative Director
Elvena Dowd Senior Business Manager
John Havemann Senior Art Director
Travis Klausmeier Associate Creative Director
Kristen Schwanz Associate Creative Director
Jill Solarczyk Senior Art Director
Ryan Stotts Associate Creative Director
Harish Valsan Senior Art Director

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CLIENTS [41]

Aldi US (2018)
(Creative)
The Allstate Corporation (Agency of Record)
Altoids
(Altoids Sours)
Altria Group, Inc. (Agency of Record)
Amazon
Art Institute of Chicago (Agency of Record)
Bridgestone Americas Tire Operations, LLC
(Creative, Firestone, Firestone Complete Auto Care)
Bridgestone/Firestone North American Tire, LLC (Agency of Record)
Brooks Running (Global Agency of Record)
Cheez-It (Agency of Record)
Chicago Ideas Week
Coca-Cola Refreshments USA, Inc.
(Creative)
ComEd (Agency of Record)
(The Ice Box Derby)
DIRECTV
("BOXING")
Esurance (Creative Agency of Record)
("Sorta Rx", Creative)
FEMA
Fiat
General Motors (Agency of Record)
Buick (Agency of Record)
(Advertising, GMC (Agency of Record), Marketing)
Intel
Jeep
Kellogg Company (Agency of Record)
(All-Bran, Cereal, Cinnamon Frosted Flakes, Corn Flakes, Creative, Crunchy Nut, FiberPlus, Frosted Flakes, Gone Nutty, Hispanic, Keebler, Media Buying, Media Planning, Online, Peanut Butter, Pop Tarts, Social Media, Special K, TV, Wake Up To Breakfast)
The Kraft Heinz Company (Creative Agency of Record)
(Creative, JELL-O, Kraft, McCafe Coffee, Philadelphia Bagel Chips & Cream, Planters, Super Bowl 2018 Campaign: "Family Greatly", TV)
Labatt USA LLC (2002)
(Beck's, Leffe)
Marshall's (Agency of Record)
(Creative, Digital)
Nestle Purina PetCare Company (Agency of Record)
(Creative, Digital, Public Relations, TV)
Nintendo of America (Agency of Record) (1991)
(Creative, Digital, Nintendo DS, Nintendogs, Wii)
Norton
Pantone
Peace One Day
(Olive Oil Can)
Philip Morris (Agency of Record)
Procter & Gamble (Agency of Record)
(Always, Mr. Clean)
Proton
Samsung Electronics (Agency of Record)
(Galaxy Gear, Galaxy Note 3)
Seek
(Seek Volunteer)
Serta Simmons Bedding, LLC (2017)
Serta (Lead Creative Agency)
(Marketing)
Symantec
(Norton Internet Security)
Ty Inc.
United Nations
Visa
Western Digital
Wikipedia
 
 
 
 
 
 
 
 
 

MARKET SPECIALIZATION [127]

  MEDIA FOCUS  
Above-the-Line
Affiliate Marketing
Alternative Advertising
Below-the-Line
 
  TARGET MARKETS  
Affluent Market
African-American Market
Asian Market
Bilingual Market
Business-To-Business
 
  KEY SERVICES  
Advertising
Advertising Specialties
Brand Development & Integration
Communications
Consulting
 
  INDUSTRY FOCUS  
Arts
Automotive
Computers & Software
Consumer Goods
Cosmetics
 

CORPORATE FAMILY

COMPANY RELATIONSHIP LOCATION EMPLOYEES
Publicis Groupe S.A.PARENTParis, France10,000 +
Leo Burnett Worldwide, Inc.CurrentChicago, IL5,001 - 10,000
AMA Leo BurnettChildCairo, Egypt51 - 100
Arc WorldwideChildChicago, IL1,001 - 5,000
Beacon Communications K.K.ChildTokyo, Japan101 - 500
H&C, Leo BurnettChildBeirut, Lebanon51 - 100
Innovation Leo BurnettChildNicosia, Cyprus11 - 50
Kitchen Leo BurnettChildOslo, Norway11 - 50
Kontuur-Leo BurnettChildTallinn, Estonia51 - 100
LapizChildChicago, IL11 - 50
Leo BurnettChildSuresnes, France101 - 500
Leo BurnettChildKuwait, Kuwait1 - 10
Leo BurnettChildSingapore, Singapore51 - 100
Leo BurnettChildBangkok, Thailand101 - 500
Leo Burnett & Target SAChildBucharest, Romania51 - 100
Leo Burnett - Los AngelesChildLos Angeles, CA1 - 10
Leo Burnett AssociatesChildDublin, Ireland11 - 50
Leo Burnett BelgiumChildBrussels, Belgium11 - 50
Leo Burnett Buenos AiresChildBuenos Aires, Argentina51 - 100
Leo Burnett BusinessChildNew York, NY11 - 50
Leo Burnett CasablancaChildCasablanca, Morocco11 - 50
Leo Burnett Co. S.r.l.ChildTurin, Italy11 - 50
Leo Burnett Co., S.r.l.ChildMilan, Italy101 - 500
Leo Burnett Colombia, S.A.ChildBogota, Colombia101 - 500
Leo Burnett Company Ltd.ChildToronto, Canada51 - 100
Leo Burnett Detroit, Inc.ChildTroy, MI101 - 500
Leo Burnett IndiaChildMumbai, India101 - 500
Leo Burnett IndiaChildNew Delhi, India11 - 50
Leo Burnett JordanChildAmman, Jordan1 - 10
Leo Burnett KievChildKiev, Ukraine11 - 50
Leo Burnett KoreaChildSeoul, Korea (South)101 - 500
Leo Burnett Kreasindo IndonesiaChildJakarta, Indonesia101 - 500
Leo Burnett LondonChildLondon, United Kingdom11 - 50
Leo Burnett MalaysiaChildKuala Lumpur, Malaysia101 - 500
Leo Burnett ManilaChildMakati, Philippines51 - 100
Leo Burnett MelbourneChildMelbourne, Australia11 - 50
Leo Burnett Mexico S.A. de C.V.ChildMexico, Mexico101 - 500
Leo Burnett MoscowChildMoscow, Russia101 - 500
Leo Burnett Publicidade, Ltda.ChildLisbon, Portugal51 - 100
Leo Burnett RomeChildRome, Italy11 - 50
Leo Burnett Shanghai Advertising Co., Ltd.ChildShanghai, China51 - 100
Leo Burnett Solutions Inc.ChildColombo, Sri Lanka51 - 100
Leo Burnett SydneyChildSydney, Australia101 - 500
Leo Burnett Tailor MadeChildSao Paulo, Brazil101 - 500
Leo Burnett Tailor MadeChildNew York, NY11 - 50
Leo Burnett USAChildChicago, IL501 - 1,000
Leo Burnett VilniusChildVilnius, Lithuania1 - 10
Leo Burnett Warsaw SP.Z.O.O.ChildWarsaw, Poland101 - 500
Leo Burnett, Ltd.ChildLondon, United Kingdom101 - 500
Leo Burnett-BeijingChildBeijing, China51 - 100
Leo Burnett-GuangzhouChildGuangzhou, China51 - 100
Leo Burnett-Hong KongChildQuarry Bay, China (Hong Kong)101 - 500
Markom/Leo BurnettChildIstanbul, Turkey51 - 100
Mass Publicidad S.R.L.ChildAsuncion, Paraguay11 - 50
Orchard AdvertisingChildBengaluru, India11 - 50
Radius Leo BurnettChildDubai, United Arab Emirates101 - 500
Spillmann/Felser/Leo BurnettChildZurich, Switzerland51 - 100
Targets/Leo BurnettChildRiyadh, Saudi Arabia11 - 50
Wiktor/Leo Burnett, s.r.o.ChildBratislava, Slovakia11 - 50
Siblings   
Arc South AfricaSiblingCape Town, South Africa11 - 50
August MediaSiblingLondon, United Kingdom11 - 50
Bartle Bogle Hegarty LimitedSiblingLondon, United Kingdom501 - 1,000
Beacon Communications K.K.SiblingTokyo, Japan101 - 500
Big Fuel Communications LLCSiblingNew York, NY101 - 500
BurrellSiblingChicago, IL101 - 500
Carmi & Ubertis Design S.R.L.SiblingCasale Monferrato, Italy11 - 50
Carre NoirSiblingSuresnes, France101 - 500
Carre Noir BarcelonaSiblingBarcelona, Spain1 - 10
DigitasLBiSiblingBoston, MA1,001 - 5,000
Discovery USASiblingPhiladelphia, PA101 - 500
Discovery USASiblingChicago, IL51 - 100
DPZ-Duailibi, Petit, Zaragoza, Propaganda S.A.SiblingSao Paulo, Brazil101 - 500
Duval GuillaumeSiblingAntwerp, Belgium101 - 500
Fallon WorldwideSiblingMinneapolis, MN101 - 500
Freud CommunicationsSiblingLondon, United Kingdom101 - 500
Kekst & Co.SiblingNew York, NY51 - 100
Leo Burnett FranceSiblingParis, France101 - 500
Medicus Life BrandsSiblingNew York, NY501 - 1,000
MetaDesign Inc.SiblingSan Francisco, CA101 - 500
Mikado S.A.SiblingLuxembourg, Luxembourg11 - 50
M.I.T.A.SiblingSarajevo, Bosnia & Herzegovina11 - 50
MMS Marketinske Komunikacije, D.O.O.SiblingLjubljana, Slovenia11 - 50
MRYSiblingNew York, NY101 - 500
MSL Group IndiaSiblingMumbai, India101 - 500
MSLGROUPSiblingNew York, NY1,001 - 5,000
Nurun Inc.SiblingMontreal, Canada51 - 100
Ove Design & Communications Ltd.SiblingToronto, Canada11 - 50
PhonevalleySiblingParis, France51 - 100
PokeSiblingLondon, United Kingdom51 - 100
ProdigiousSiblingLondon, United Kingdom101 - 500
PublicisSiblingAmstelveen, Netherlands51 - 100
PublicisSiblingBucharest, Romania11 - 50
PublicisSiblingPrague, Czech Republic51 - 100
PublicisSiblingBrussels, Belgium11 - 50
PublicisSiblingRome, Italy11 - 50
PublicisSiblingZurich, Switzerland101 - 500
PublicisSiblingMadrid, Spain101 - 500
PublicisSiblingVienna, Austria51 - 100
Publicis 67SiblingCaracas, Venezuela51 - 100
Publicis Activ AnnecySiblingMetz-Tessy, France1 - 10
Publicis Activ StrasbourgSiblingStrasbourg, France11 - 50
Publicis Ambience MumbaiSiblingMumbai, India51 - 100
Publicis Arredondo de HaroSiblingMexico, Mexico101 - 500
Publicis Asia/Pacific Pte. Ltd.SiblingSingapore, Singapore51 - 100
Publicis AustraliaSiblingSydney, Australia101 - 500
Publicis AustraliaSiblingMelbourne, Australia51 - 100
Publicis AustraliaSiblingBrisbane, Australia51 - 100
Publicis BeehiveSiblingMumbai, India101 - 500
Publicis (Beijing)SiblingBeijing, China101 - 500
Publicis BlueprintSiblingLondon, United Kingdom101 - 500
Publicis Brand/DesignSiblingToronto, Canada101 - 500
Publicis Brasil CommunicaoSiblingSao Paulo, Brazil101 - 500
Publicis Brasil CommunicaoSiblingRio de Janeiro, Brazil51 - 100
Publicis CaribbeanSiblingPort of Spain, Trinidad & Tobago11 - 50
Publicis-CBSiblingBogota, Colombia51 - 100
Publicis Chile SASiblingSantiago, Chile51 - 100
Publicis CommunicationsSiblingParis, France51 - 100
Publicis ConseilSiblingParis, France51 - 100
Publicis DialogSiblingToronto, Canada101 - 500
Publicis Dialog & Interactive-MontrealSiblingMontreal, Canada51 - 100
Publicis Dialog ZurichSiblingZurich, Switzerland11 - 50
Publicis d.o.o.SiblingZagreb, Croatia11 - 50
Publicis Et NousSiblingParis, France11 - 50
Publicis ExperiencesSiblingSeattle, WA11 - 50
Publicis GraffitiSiblingBuenos Aires, Argentina11 - 50
Publicis GuangzhouSiblingGuangzhou, China11 - 50
Publicis Healthcare Communications GroupSiblingNew York, NY11 - 50
Publicis HellasSiblingAthens, Greece11 - 50
Publicis Hong KongSiblingHong Kong, China (Hong Kong)51 - 100
Publicis ImpetuSiblingMontevideo, Uruguay11 - 50
Publicis India Communications Pvt. Ltd.SiblingGurgaon, India51 - 100
Publicis India Communications Pvt. Ltd.SiblingMumbai, India101 - 500
Publicis IndonesiaSiblingJakarta, Indonesia51 - 100
Publicis JimenezBasicSiblingMakati, Philippines101 - 500
Publicis Johannesburg Pty. Ltd.SiblingCape Town, South Africa51 - 100
Publicis (Malaysia) Sdn. Bhd.SiblingPetaling Jaya, Malaysia51 - 100
Publicis ManilaSiblingMakati, Philippines101 - 500
Publicis MarcSiblingSofia, Bulgaria11 - 50
Publicis MediaSiblingNew York, NY5,001 - 10,000
Publicis MontrealSiblingMontreal, Canada101 - 500
Publicis NetWorksSiblingToronto, Canada101 - 500
Publicis NetworksSiblingMilan, Italy51 - 100
Publicis New YorkSiblingNew York, NY501 - 1,000
Publicis PanamaSiblingPanama, Panama51 - 100
Publicis PixelparkSiblingMunich, Germany101 - 500
Publicis Publicidade Lda.SiblingLisbon, Portugal11 - 50
Publicis ShanghaiSiblingShanghai, China101 - 500
Publicis SingaporeSiblingSingapore, Singapore51 - 100
Publicis S.R.L.SiblingMilan, Italy101 - 500
Publicis (Thailand) Ltd.SiblingBangkok, Thailand51 - 100
Publicis TorontoSiblingToronto, Canada101 - 500
Publicis UKSiblingLondon, United Kingdom101 - 500
Publicis USASiblingNew York, NY501 - 1,000
Publicis.SapientSiblingBoston, MA10,000 +
ReputationSiblingCopenhagen, Denmark11 - 50
ResultrixSiblingSeattle, WA1 - 10
RineySiblingSan Francisco, CA101 - 500
RokkanSiblingNew York, NY51 - 100
Saatchi & SaatchiSiblingNew York, NY5,001 - 10,000
SapientRazorfish New YorkSiblingNew York, NY101 - 500
Turner Duckworth DesignSiblingLondon, United Kingdom11 - 50

TWITTER

Profile: @LeoBurnett
Stats:

Followers: 100,242

Following: 1,035

Tweets: 6,459

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FACEBOOK

Profile: www.facebook.com/leoburnett
Stats:

Page Likes: 93,915

Talking About: 313

Check-Ins: 5,618

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INSTAGRAM

672  likes
Published At : 02/21/2018 12:59 AM
Caption : Dream Team // That’s a wrap on another fantastic Global Product Committee (GPC). Last week, this team of global leaders worked tirelessly, judging and debating more than 600 pieces of work to help ensure that Leo Burnett continues to set the standard for creative excellence – anywhere in the world. Thank you to the Detroit office for hosting and to all the offices across the global network who contributed their best work for judging. See you next time!
419  likes
Published At : 02/16/2018 11:20 PM
Caption : “Great tasting coffee, simple.” // McDonald’s UK and @LeoBurnettLDN introduce the flat white to the McCafé menu in this film poking fun at the pretentious coffee market.
442  likes
Published At : 02/14/2018 11:38 PM
Caption : Take a trip down memory lane // Travel through the last five decades in the latest spot by McDonald’s UK and @LeoBurnettLDN in celebration of the Big Mac’s 50th anniversary.
244  likes
Published At : 02/14/2018 4:15 PM
Caption : Make it an 🎱. // Today, we’re kicking off our latest Global Product Committee in Detroit. The GPC gathers leaders from around the global network to discuss and judge more than 600 pieces of work based on the HumanKind scale. And, the 8-Ball? It’s the score reserved only for work that changes the way people think and feel – that has the power to transform human behavior.
974  likes
Published At : 02/12/2018 3:00 PM
Caption : We’re pleased to share that six campaigns from five Leo Burnett offices made the Gunn 100, the Gunn Report’s list of the 100 most creative ideas from 2017. Congrats, teams!
284  likes
Published At : 02/11/2018 9:56 PM
Caption : “We All Play for Canada” // Canadian Tire and @leoburnettto show the best of Canada’s team spirit with a heartwarming campaign for the 2018 Winter Olympics. Who’s excited about the Games?
819  likes
Published At : 02/09/2018 9:06 PM
Caption : Long training hours. 🏋️‍♂️ Bruised elbows. 🤸‍♀️ Hard tackles. 🏃Screaming coaches! 🤼 It's all worth it If you love it! ⚽️ @du and Leo Burnett Dubai celebrate the love for the game in latest campaign for du’s Football Champions program in the United Arab Emirates that trains future Spanish League stars. #DoYouLoveIt
1,376  likes
Published At : 02/01/2018 6:08 PM
Caption : Breaking News // Mark Tutssel has been named Executive Chairman of Leo Burnett Worldwide, the first creative at the helm of the agency since Leo the man. Join us in congratulating Mark on this phenomenal news. @tutssel58
303  likes
Published At : 01/29/2018 9:42 PM
Caption : Meet our strategic minds. // Transformative creativity starts with inspired strategy founded in human insight. As the brains behind “Van GoghBnb,” and 2016’s most awarded planner, Strategy Director Ariel Tishgart certainly knows something about just that. See what she thinks it takes to make a strategy great and learn more about her approach on leoburnett.com.
959  likes
Published At : 01/19/2018 2:10 AM
Caption : “I like to doodle.” // For some creatives, artistic side projects can be draining, but not for Scott. Sketching old-time football players and characters is a favorite way to unwind in the evening and continue his seemingly endless creativity. For Scott, getting lost in the creative process is what he truly loves – and he makes sure he spends every day doing just that. Thank you, Scott, for sharing your day and your myriad of creative talents with us. Until next time. #lbdayinthelife
264  likes
Published At : 01/18/2018 11:54 PM
Caption : Writing home. // Scott’s creativity doesn’t stop at the doors of 35 W. Wacker. His evening commute is usually spent writing stories and scripts. For Scott, inspiration is everywhere. “Curiosity and open eyes are a creative person’s best traits.” #lbdayinthelife
463  likes
Published At : 01/18/2018 10:22 PM
Caption : Three of a kind. // Both Scott and John are known for being “go-to” mentors around the agency. Today, Scott’s grabbing coffee with junior creative duo and former interns Bobby Kuhn and Kayleigh O’Brien. “I always longed to have a mentor, but have never had one,” he says. “So, I don’t know if it’s out of that void that I enjoy giving back, or what, but I just kinda like being there for young creatives or anyone who’s interested in our field.” #lbdayinthelife

COMPANY NEWS

February 20, 2018

Anne Carbo Production Manager
Britt Nolan Chief Creative Officer
Kevin Lilly SVP & Director, Participation Strategy
Mark Burgess EVP & Account Director
Peggy Walter VP & Director, Celebrity Services
Show More

Serta Expands Your Comfort Zone in Amusing Ads From Leo Burnett

In Leo Burnett’s first TV ad for Serta, we meet Rick Blomquist, a dude who likes to take life easy. Very easy. He starts his day with a comfortable breakfast of oatmeal and hard-boiled eggs, then drives his car, tricked out with wooly seats...

February 19, 2018

Pranav Harihar Sharma is speaker at Creative@Adfest program

The Executive Creative Director of Leo Burnett Mumbai will present a session titled 'Be Michael Corvin: A Hybrid' on March 23 at Adfest 2018Pranav Harihar Sharma, Executive Creative Director, Leo Burnett Mumbai, is one of the speakers at the...

February 18, 2018

Britt Nolan Chief Creative Officer

Leo Burnett Chicago Taps Sydney’s Kieran Ots as EVP/ECD on Samsung Account

Leo Burnett has promoted Kieran Ots to executive vice president and executive creative director of its Chicago office, effective immediately. Ots joined Leo Burnett in 1999, eventually named creative director in 2011. He contributed to the Samsung...

February 17, 2018

Britt Nolan Chief Creative Officer

Leo Burnett Chicago makes Leo B Sydney CD, Kieran Ots, its EVP/ECD on Samsung

Leo Burnett Sydney creative director, Kieran Ots, is leaving after nearly twenty years. He has been named executive vice president, executive creative director at Leo Burnett’s head office in Chicago, leading the global Samsung account. Ots...

February 16, 2018

Britt Nolan Chief Creative Officer

Leo Burnett Chicago names Australia's Kieran Ots EVP, ECD on global Samsung account

Leo Burnett, Sydney creative director Kieran Ots has been named Executive Vice President/Executive Creative Director at Leo Burnett Chicago, to lead the global Samsung account. He continues his journey from Leo Burnett Sydney, where he worked for...

February 14, 2018

Britt Nolan Chief Creative Officer

Leo Burnett Chicago Names Kieran Ots EVP, Executive Creative Director

CHICAGO, Feb. 14, 2018 /PRNewswire/ -- Kieran Ots was today named Executive Vice President/Executive Creative Director at Leo Burnett Chicago. He continues his journey from Leo Burnett Sydney, where worked for nearly 20 years as Digital Creative...

February 13, 2018

Jordan Doucette EVP & Executive Creative Director

Taxi hires new creative leadership in Toronto

Alexis Bronstorph and Kelsey Horne take over as ECDs following the recent departure of the agency's CCOs. Taxi has named its new senior creative leadership, hiring Alexis Bronstorph and Kelsey Horne as executive creative directors in Toronto. The...

February 12, 2018

Here Come The Young Stars

The fifth edition of IMPACT's Top 30 Under 30 list of the 30 most talented individuals under the age of 30 years in Indian Media, Creative, Media and Digital agencies was unveiled in Mumbai. This year's list has a notable representation from Digital...

February 09, 2018

Britt Nolan Chief Creative Officer

Leo B launches first spot for new Serta campaign

Leo Burnett’s first commercial for Serta’s new campaign uses Monty Python styled humor to make an effective selling point. Titled, Rick Blomquist, the spot relies on the narration of a very proper sounding Englishman who talks in an...

February 08, 2018

Andrew Swinand CEO, North America

2017 Annual Results

PARIS--(BUSINESS WIRE)-- Regulatory News: Publicis Groupe (Paris:PUB) [Euronext Paris: FR0000130577, CAC 40]: 2017 Results (EUR million) 2017 2017 vs 2016 Revenue 9,690 -0.4% Organic growth (1) +0.8% Operating margin 1,505 -0.7% Operating margin...

February 07, 2018

Scott Smith Creative Director

How Leo Burnett Uses Its Instagram to Show a Day in the Life of Employees

| 39 mins ago Agencies use their Instagram accounts in dozens of different ways, often giving the feed over to employees to curate themselves. Leo Burnett Chicago does something a little different, though related—using a series of posts to...

February 06, 2018

Mark Tutssel Executive Chairman

Movers and shakers: Leo Burnett, Unruly, Sky, Paddy Power, Wunderman, Premier Foods, Google, BBH and more

Mark Tutssel, chief creative officer of Leo Burnett Worldwide, has been named executive chairman. Rich Stoddart, currently president of Leo Burnett Worldwide, is leaving to pursue a new venture. Parent company Publicis said Tutssel’s...

February 05, 2018

Publicis Groupe releases statement on participation of key figures on Cannes Lions Jury

Following the announcement of the jury line-up for the 2018 Cannes Lions, Publicis Groupe released a statement regarding the participation of several key people in the awards program. These include Mark Tutssel, Global Chief Creative Officer of Leo...

February 04, 2018

Leo Burnett Sydney's Sarah McGregor joins Cummins&Partners Melbourne in CD role

CB Exclusive - Former Leo Burnett head of copy, Sarah McGregor has joined Cummins&Partners Melbourne as part of a organisational change in the agency's creative offering. With further announcements to be made soon, McGregor takes up a leadership...

February 02, 2018

Mark Tutssel Executive Chairman

Cannes Lions still a poser for Publicis Groupe’s Sadoun even though he’s not entering

Cannes Lions still a poser for Publicis Groupe’s Sadoun even though he’s not entering Cannes Lions has named its jury chairs for this summer’s awards fest, one which also features a new awards line-up (they’re all here). Some...

February 01, 2018

InnerWorkings Announces CEO Succession Plan

Rich Stoddart to Succeed Eric Belcher as Chief Executive Officer; Belcher to Transition to Executive Chairman CHICAGO--(BUSINESS WIRE)-- InnerWorkings, Inc. (NASDAQ: INWK), the leading global marketing execution firm, today announced that President...

January 29, 2018

Mark Tutssel Executive Chairman

Cannes Lions announces first jury presidents for 2018

The Cannes Lions International Festival of Creativity has released the names of the first 2018 Jury Presidents. The selected group of industry leaders are tasked with judging the best work in the world to win the Lions awards, alongside their jury...

January 27, 2018

Mark Tutssel Executive Chairman

Cannes Lions 2018 announces the names of first Jury Presidents

The Cannes Lions International Festival of Creativity has today released the names of the first 2018 Jury Presidents. The selected group of industry leaders are tasked with judging the best work in the world to win the Lions awards, alongside their...

January 25, 2018

Mark Tutssel Executive Chairman

First Jury Presidents announced for Cannes Lions 2018; Asia's Johnny Tan among them

Home >> Global News >> First Jury Presidents announced for Cannes Lions 2018; Asia's Johnny Tan among them First Jury Presidents announced for Cannes Lions 2018; Asia's Johnny Tan among them The Cannes Lions International Festival of...

January 23, 2018

Andrew Swinand CEO, North America
Britt Nolan Chief Creative Officer
Jordan Doucette EVP & Executive Creative Director

Leo Burnett Chicago Hires Taxi’s Jordan Doucette to Run the Kellogg’s Business

The Chicago headquarters of Leo Burnett announced its biggest creative hire in some time, naming Jordan Doucette to the EVP, executive creative director role. Doucette, who joins the office after spending more than a decade at Taxi Toronto, will be...

January 22, 2018

Mark Tutssel Executive Chairman

Nick Law quits R/GA for lead creative role across Publicis Groupe

Law will report to Publicis Groupe’s chairman and CEO Arthur Sadoun, who said that Law’s role will be to nurture and drive the creative talent across all Groupe companies, combining the power of data and creativity to deliver the best...

January 17, 2018

Britt Nolan Chief Creative Officer
Jordan Doucette EVP & Executive Creative Director

Leo Burnett Chicago Names Jordan Doucette EVP/Executive Creative Director

CHICAGO, Jan. 17, 2018 /PRNewswire/ -- Jordan Doucette was today named Executive Vice President/Executive Creative Director at Leo Burnett Chicago. Doucette joins the agency from TAXI Toronto, where she worked for more than 10 years, most recently...

January 16, 2018

TV ad: McDonald's: Reindeer Ready Live

McDonald's has launched Reindeer Ready Live, a brand new app, created by Leo Burnett London, available for the first time this Christmas. Families can now create the magical moment the reindeer arrives and view it with their children on Christmas...

January 11, 2018

Britt Nolan Chief Creative Officer

On YouTube, people watch what they want to watch. And they aren't an easy audience.

Britt Nolan, chief creative officer at Leo Burnett, writing for Adweek UUID: 2704548C-A604-40A6-88E2-C230A560666A Parent UUID: /content/entries/2704548C-A604-40A6-88E2-C230A560666A Quote Excluded: No Associated Article: On YouTube, people watch what...

January 10, 2018

Britt Nolan Chief Creative Officer

Here Are the 4 Creative Agencies That Ruled YouTube in 2017

Each month, Google and Adweek present the YouTube Ads Leaderboard, a listing of the 10 most-watched commercials on YouTube in the prior month—with the caveat being that the spots must have significant organic views, not primarily paid...

January 08, 2018

Bianca Bradford VP & Account Director
Chris von Ende VP & Director, Creative & Art
Denis Giroux SVP & Executive Producer
Leah Karabenick Senior Producer
Mikal Pittman VP & Creative Director
Mike Ward VP, Creative Director & Writer
Show More

Mayhem is back and breaking his resolutions in latest Allstate ad

At the end of 2017, Allstate’s Mr. Mayhem made a resolution for the new year to cause “no more mayhem” in the new year. After barely a week of serving as a lightning rod, a road flare and a dangling tennis ball, Mayhem is off his...

January 05, 2018

Leo Burnett bids farewell to its Managing Director Ranil de Silva: a leader, a legend and an industry mover & shaker

Standing from left to right: Jude Benedict – Director Broadcast and Photography Production, Kumudini Gomes – Head of People and Culture, Selonica Perumal – Director, Publicis, Murtaza A. Tajbhoy – Chief Strategy Officer,...

January 02, 2018

Interactive ad: McDonald's: Reindeer Ready Live

McDonald's has launched Reindeer Ready Live, a brand new app, created by Leo Burnett London, available for the first time this Christmas. Families can now create the magical moment the reindeer arrives and view it with their children on Christmas...

December 29, 2017

Bianca Bradford VP & Account Director
Chris von Ende VP & Director, Creative & Art
Denis Giroux SVP & Executive Producer
Leah Karabenick Senior Producer
Mikal Pittman VP & Creative Director
Mike Ward VP, Creative Director & Writer
Show More

Allstate’s Mr. Mayhem makes New Year’s Resolution of ‘no more mayhem’ with a wink

Allstate’s Mr. Mayhem has been a lot of things over the years, from a deer in the headlights to a falling satellite dish and a wayward college pennant, to name a few. Now, the metaphorical character is making a resolution to cause “no...

December 26, 2017

Leo Burnett Repositions Kellogg’s Special K Brand In Ambitious 'Powering You' Campaign

Agency Leo Burnett has devised a campaign to reposition Kellogg’s Special K brand, so that women see it as a source of nutrition and one which will power them through their everyday lives. The campaign breaks in the UK on 26 December, and runs...

December 22, 2017

Leo Burnett London Launch Reindeer Ready Live for McDonald's

Augmented reality technology brings reindeer into UK homes on Christmas morning. McDonald’s has launched Reindeer Ready Live, a brand new app, created by Leo Burnett London, available for the first time this Christmas. Families can now create...

December 18, 2017

Ogilvy Chicago Hires ECDs Dave Loew and Jon Wyville Away from Leo Burnett

Today the Chicago offices of Ogilvy & Mather announced that two longtime veterans of Leo Burnett would be changing teams to become executive creative directors at Ogilvy. Copywriter Dave Loew and art director Jon Wyville have been working...

December 17, 2017

Leo Burnett Sydney wins Emirates creative account

Leo Burnett Sydney has won the creative account for Emirates Australia, following a pitch process. Incumbent agency Y&R won the creative account in 2012 following a six-way pitch process. The appointment will see Leo Burnett focus on making the...

December 14, 2017

Renetta McCann Chief Talent Officer

INDUSTRY LEADERS JOIN CONSORTIUM TO SOLVE FOR INCLUSION AND DIVERSITY IN MARKETING AND MEDIA

New York, NY, Dec. 13, 2017 (GLOBE NEWSWIRE) -- The marketing and media industry is coalescing around a new initiative called the Inclusion and Diversity Accountability Consortium (IDAC), which has been launched by She Runs It™ and Diversity...

December 13, 2017

Leo Burnett adds to creative team

Four new staff have been hired in Toronto following recent business wins. From left to right: Fernando Muto Brevilieri, Natee Likitsuwankool, Appanna Chetranda and Natalie Mathers. Leo Burnett has added four new creative staff to its team in...

December 06, 2017

Saatchi & Saatchi SG’s Eric Yeo moves to Leo Burnett

Publicis Communications Singapore has named Eric Yeo (pictured) executive creative director of Leo Burnett Singapore, effective immediately. Prior to his new role, Yeo was the creative group director at Saatchi & Saatchi Singapore since June...

November 30, 2017

Andrew Swinand CEO, North America

When Disruption Happens, What’s the Best Way for Brands to Respond?

For the longest time, the mattress industry seemed impervious to the digital disruption rocking so many business sectors, from hotels to music. Then, in 2014, Casper Sleep introduced the bed-in-a-box, a mattress ordered online and delivered, neatly...

November 29, 2017

Andrew Swinand CEO, North America

Life Lessons with Debbie Turner- Decorating the White House

Life Lessons is about testing everything in life and keeping what is good. Our dream is to create a nation of mentors that unleash the full potential of humans. To date, we have over 2 million mentors and proteges well on their way to a transformed...

November 28, 2017

Iodex helps women stretch beyond their limit and go that extra mile

'Thodi Himmat, Thoda Iodex' campaign, created by Leo Burnett India, shows how today's women can take extra responsibility with Iodex helping them fight everyday aches and pains Women are known to be multi-taskers while fulfilling their own dreams...

November 24, 2017

Leo Burnett Malaysia amidst massive restructure, COO Michelle Ong exits

Leo Burnett Malaysia chief operating officer (COO), Michelle Ong (pictured) is departing the agency at the end of this year. Speaking exclusively to A+M, Tan Kien Eng, CEO of PublicisOne Malaysia explained that the agency is now undergoing a...

November 23, 2017

Viacom18’s new corporate brand film promises to Open New Worlds

Mumbai: Viacom18 Media Pvt. Ltd., India’s youngest media and entertainment network and the house of iconic brands,has launched a corporate brand film titled‘Open New Worlds’. Conceptualized by Leo Burnett Orchard, the film...

November 22, 2017

Renetta McCann Chief Talent Officer

Before You Appropriate Black Culture, ‘You Better Ask Somebody’ 10 Takeaways From Multicultural Marketing Conference

More than half the Fortune 500 companies saw revenue declines last year. The Association of National Advertisers has identified inclusiveness, multicultural marketing and talent as key drivers of growth. Multicultural leaders from top-tier brands...

November 20, 2017

Creative Works EMEA featuring Creature, Above + Beyond, Leo Burnett and more

Welcome to The Drum Creative Works, in partnership with Workfront.As always, this section is dedicated to showing the best creative work and gives you, the reader, the chance to decide which work we feature as our 'Creative Work of the Week'. We're...

November 16, 2017

Marriage equality celebrates victory with special cut of Leo Burnett + AIRBAG's equality film

Australian Marriage Equality has released a special 90" director's cut of Leo Burnett and AIRBAG's equality film to thank Australians for "helping love win". The extended film features even more weddings from members of the worldwide...

November 15, 2017

Design AOY Gold: Leo Burnett’s evolution by design

Utility takes the shop's designs to the next level. This article appears in the November/December 2017 issue of strategy. Leo Burnett Toronto’s kitchen is stocked with expensive tea from France, and Lisa Greenberg is quick to point out how...

November 14, 2017

Mikal Pittman VP & Creative Director

Scott Giannini Creates Stunning Motorcycle Images for Allstate Insurance

We recently interviewed Scott Giannini regarding his automotive work for Allstate Insurance. Here's the story behind his project: Client: Allstate Insurance Project: 2012 Ad Campaign Agency: Leo Burnett Art Direction: Mikal Pittman Producer: Donna...

November 13, 2017

Creative Zone - Showcase of the Latest Ad Campaigns: Brand: Dalda - Mother-in-Law

Agency I believe Dalda is a brand that still manages to hold on to its core values, but reflects everything we stand for. The new campaign is a reflection of this dichotomy, and hence is a Humankind idea. It reflects the way we have changed as...

November 06, 2017

Jury Presidents for D&AD awards announced; Havas' Anita Nayyar only Indian on list

The 56th Annual D&AD Awards are now open for entry, with two brand new categories announced to celebrate the very best work in an ever-evolving creative landscape. The 2018 Awards continue to support D&AD's 56 year long purpose of...

November 05, 2017

Directors Think Tank shoots first of four new Sony RX regional films via Leo Burnett Singapore

Directors Think Tank director Zaim Rosli recently shot the latest film for Sony RX. The Singapore film is the first of four films being shot across the region via Leo Burnett Singapore. To showcase that the Sony RX is the best compact camera for...

November 03, 2017

Agency Leaders Call on Industry to Take Stronger Action on Sexual Harassment

At this week’s sixth annual 3 Percent Conference, “Beyond Gender,” advertising executives called on leaders to stop simply discussing industry issues—including, most prominently, sexual harassment—and take decisive...

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