Horizon Media, Inc. Contacts, Clients - REDBOOKS

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BUSINESS SUMMARY

Horizon Media, Inc. REDBOOKS Profile

Horizon Media, Inc. is the largest and fastest-growing privately-held media services agency in the world. Their mission is to create the most meaningful brand connections within the lives of people everywhere. They deliver on that mission through a holistic, innovative approach to brand marketing.

Address: 75 Varick St, New York, NY 10013
Tel: (212) 220-5000
Website: www.horizonmedia.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1989

EMPLOYEE COUNT

1,001 - 5,000

ANNUAL BILLINGS:

$1 billion +

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KEY CONTACTS [371]

Tel: (212) 220-5000

NAME/EMAIL TITLE CLIENTS MORE INFO
Bill Koenigsberg Founder, President & CEO
Kimberly Aiello EVP & Managing Partner, Brand Strategy
Peggy McCann Beanland Managing Partner & EVP
Katy Ferguson Managing Partner & EVP
Charlie Rutman Managing Partner & EVP
Jake Phillips Managing Partner & SVP
Nancy Starring Blucher Managing Director & SVP
Lizzie Diller Managing Director & SVP
Michele Donati Mng Dir & Sr VP-WHERE
Jeff Francisco Managing Director & SVP
Kelly Leach SVP & Managing Director
Cristina Marrus Managing Director & SVP
Phil Mitchell Group Managing Director & SVP
Megan Riley Managing Director & SVP
Tom Closs Managing Director & VP
Eric Jacobsen Managing Director & VP
Christine Lembo Managing Director & VP
Tim McCarthy Managing Director & VP
Anthony Salerno Managing Director & VP
Vinnie O'Toole CFO, COO & EVP
Cliff Cree CIO & EVP
Stephen Hall Chief Marketing Officer
Eileen Benwitt Chief Talent Officer & EVP
David Campanelli Co-Chief Investment Officer & EVP
Eva Kantrowitz Chief Strategy Officer, Brand Development & EVP
Sarah Baehr Co-Chief Investment Officer
Laura McElhinney Chief Data Officer
Stan Fields Chief Client Officer & EVP
Maria Freda Chief Accounting Officer, SVP & Controller
Rick Watrall Chief Analytics Officer
Donald Williams Chief Digital Officer
Michael Aiello SVP & Managing Director, Shared Services
Moffat Frazier SVP & Managing Director, Consumer Strategy, WHY Group
Lauren Russo SVP & Managing Director, Audio Investments & Promotions
Jessica Chambers Sr VP & Grp Dir-Brand-Canada
Nancy Larkin SVP & Director, Local Television
Jill Nickerson SVP & Director, OOH
Adam Schwartz Sr VP & Dir-Sports Media
Paula Connard SVP, Digital
Steve Faske SVP, Business Affairs
Kyung Kim SVP, Digital Activation
Jason Lee Sr VP-Digital & Data Strategy
Maikel O'Hanlon Sr VP-Innovation-Blue Dot Labs
Kirk Olson SVP, Entertainment & Trendsights
Samantha Rose Sr VP-Video Investment & Horizon Advanced
Chris Bergius Mng Dir-Media Ops & Client Solutions & VP
Karina Dobarro VP & Managing Director, Multicultural Brand Strategy
Dan Parise Mng Dir-Scout Sports & Entertainment & VP
Stacey Schlesinger Mng Dir-Promos-NY & VP
Arminda Guillama-Rodriguez VP, Brand & Group Director
Patrick Wallace VP & Group Director, Brand
Courtney Cullen VP & Director, Video Investment
Amy Endelson VP & Director
Marc Fenty VP & Director, OOH
Britney Greenhouse VP & Dir-Video & Digital Investment
Kaitlyn Mcinnis VP & Dir-Capital One
Michelle Posen VP & Dir-WHERE
Kimberly Regenstreich VP & Director, Digital
Sarah Bachman VP, Mobile Strategy
Samantha Brown VP & Associate Managing Director
Monica Rienzo Capelan VP-Sls Plng-HX
Larry Curran VP, Talent
Niki DeCou Associate Managing Director & VP
Alison Dusenbery VP, Digital
Melissa Flynn VP & Associate Managing Director
Michelle Futerman VP, Integrated Media Strategy
Alex Gargano VP & Group Brand Director
Rawan Ghanem VP, Human Resources Operations & Analytics
Heather Giudice VP & Group Brand Director
Jamie Gordon VP & Group Brand Director
Allie Grimes VP & Group Brand Director
Sarah Haddow VP, Digital Brand Strategy
Ashley Halvorsen VP & Group Brand Director
Jeanne Hartmann VP & Associate Managing Director
Kaya Heitman VP, Communications
Liam Herlihy VP & Associate Managing Director
Addy Kim VP & Grp Brand Dir-STX Entertainment
Skylar Kim VP, Digital Investment, Data Strategy & Entertainment
Diana E. Lawrence VP-Digital & Integrated Print
Natalie Orozco-Davis VP & Associate Managing Director
Pedro L Rodriguez VP-Bus Growth, Digital Mktg & Transformation
Alex Stone VP, Digital Investment
Jamie Suk VP & Group Brand Director
James Tarone VP, Digital Investment
Alexandra Torcasi VP & Group Brand Director
Anita Walsh VP-Social Strategy & Marketplace Buying
Eric Warburton VP, Advertising Operations
Lori Wigler Associate Managing Director & VP
Alison Kalis Head, Social Intelligence
Morgan Bettinger Group Director
Aaron Black Group Director, Brand
Christina Bogush Group Director, Brand
Michael Cha Grp Dir-Search Engine Mktg & Digital
Jacqueline Conklin Group Director, Brand
Shondra Dodge Group Director, Brand
Shawn Gentles Group Director, Brand, Strategy, Weight Watchers
Ashley Grayovski Group Director, Brand
Kenneth Grosso Group Director, Brand
Teresa Hsu Group Director
Clare Iadanza Group Director, Brand
Kara Jellinek Group Director, Brand
Emily Klarfeld Group Director, Brand
Sooun Lee Group Director, Brand
Marlon Samuels Group Director, Brand
Joey Savino Group Director, OOH
Paul Schindler Group Director, Brand
Farrah Starkman Group Director, Brand
Jason Wolf Group Director, Brand
Jeannine Meza Senior Director, Financial Planning & Analysis
Richard Kelly Media Director, Digital
Rachel Port Art Director
Traci Rosen Abrams Director, Digital Media
Alyssa Benavides Dir-Digital Investment Ops
Radha Bidishi Dir-Media Tech & Data
Renata Coco Director, Business Consulting, Media Technology & Data
Marifel Corpuz Director, Advanced Analytics
Vanessa Curcuru-Simoncelli Director
Sarah Duffy Director, Video Investment
Stephanie Eisenberg Director
Annie Fong-Anderson Director, Campaign Management & Operations
Alexandra Haack Director, Mobile Strategy
Arthur Ishmael Director, Digital Media
Jennifer Isler Director
Angela Lanza Director, Digital
Rebecca Levi Director, Digital Strategy
Jessica Mark Director
Kevin McGehee Director, Advanced Analytics
Nikki Neary Director, Digital Media
James Ollunga Director, Business Analytics
Alana Parsons Director, Digital
Alicia Pignataro Director, Video Investment
Natalia Rocha Director, Brand Strategy
Matthew Sahadi Director, OOH
Morgan Stalder Director, Digital Media
David Stone Director, Digital Media
Mark Yeager Associate Director, Brand Group & Supervisor, Brand Strategy
Rachel Andreus Associate Director, Digital Strategy
Louise Chu Associate Director, Digital Search & Analytics
Lisa Cialfi Associate Director, Media & Digital
Samantha Coghan Associate Director, Digital
Lindsey Colven Associate Director, Digital Media
Ryan Durosky Associate Director, Analytics, Strategy & Insights Integration
Amanda Freed Assoc Dir-Bus Analytics & Ops
Joseph Han Associate Director, Analytics
Lauren Hochhauser Associate Director, Video Investment
Kristi Hummel Associate Director
Justin Jarmus Associate Director, Media & Digital
Mikhail Jean Associate Director, Digital
Joanne Johnson Associate Director, Video Investment
Christopher Li Associate Director, Paid Search & Digital
Matthew Lucich Associate Director, Product & Analytics
Louis Maio Associate Director
Judy Noh Associate Director, Advertising Operations
Alex Proujansky Assoc Dir-Social Marketplace, Product & Ops
Lisa Pyles Associate Director
Neethu Ramchandar Associate Director, Mobile Strategy
Glynnis Reilly Associate Director
Laura Sammartino Associate Director, Consumer Strategy, The WHY Group
Navneet Singh Associate Director, Programmatic Buying & HX
Meghan Sweeney Associate Director, Digital
Annie Tsang Assoc Dir-Digital Strategy & Plng
Elizabeth Twersky Associate Director, Media & Digital
Alex Willig Associate Director, Media & Digital
Alexandra Hayes Sr Mgr-Strategy-WHY Grp
Connor McBride Senior Manager
Amy Nardella Senior Manager, Media
Haley Rohrer Sr Mgr-Media & Social Marketplace
Scott Savran Sr Mgr-Property Consulting & Analytics
Arianna Akerblom Mgr-Technical Ops & Analytics
Nicholas Albano Manager, Analytics
Emily Bitar Manager, Advanced Analytics
Connie Cardona Manager
Alex George Manager, Social Marketplace
Adam Isselbacher Mgr-Channel Insights & Media Res
Christopher Jarmus Mgr-Analytics & Insights Integration
Tracey Kitaeff Mgr-Analytics & Digital
Bill McBreen Mgr-Client Svcs & IT
Brenda McGlynn Manager, Social Marketplace
Bianca Patel Manager, Digital Campaign
Michael Pilch Mgr-Media Res & Channel Insights
Chelsea Ramsey Mgr-Learning
Gregorio Roseto Manager, Digital Audio Investment, National & Local Audio
Joseph Baker Supervisor, Mobile Strategy
Tara Broad Supervisor, Digital Media
Matthew Buckholz Supervisor, Digital Media, LG
Dan Capuano Supervisor, Digital Media
Juliette Castiel Supervisor, Digital Media
Erin Cavan Supervisor, Brand Strategy
Natalie Chlan Supervisor, Digital Media
Iman Criner Supervisor, Brand Strategy
Matthew Croutier Supervisor
Jennifer Czonstkowsky Supervisor, Digital Media
Ashley Delisle Supervisor, Digital Media
Avital DeVoe Supervisor, Brand Strategy
Albert DiCostanzo Supervisor, Brand Strategy
Aita H. Djigo Supervisor, OOH
Cassandra Ehioghiren Supervisor, Digital Planning & Strategy
Courtney Fischer Supervisor, Digital Strategy
Allie Francis Supervisor, Programmatic Planning
Zandile Gamache Supervisor, Programmatic Sales Planning
Silvia Garcia Supervisor, Brand Strategy
Emily Glenewinkel Supervisor, OOH
Eleonore Glowinski-Xu Supvr-Social Creative Strategy
Brittany Goldman Supvr-Digital Media-Lifetime
Laura Gonson Supervisor, Digital
Shanee Griffith Supervisor, Strategy, Buffalo Wild Wings
Brooke Herrin Supervisor, Brand Strategy
Alyssa Hook Supvr-Digital & Media
Melissa Hui Supervisor, Brand Strategy
Brian Hurley Supervisor, Video Investment
Brandi Hurlstone Supervisor, Digital
Brooke Lee Supervisor, Brand Strategy
Amelia Lopuch Supervisor, Brand Strategy
Chris Lorenz Supvr-Digital Strategy & Plng
Izzy Manaloto Supervisor
Dillon Orr Supervisor, Brand Strategy
Alexandra Patterson Supervisor, Brand Strategy
Tien Phan Supervisor, Digital Media
Mackey Price Supervisor, Digital
Beatrice Proscia Supervisor, Digital Media
Kara Rood Supervisor, Social Strategy
Alexandra Rooney Supervisor, Digital
Lauren Rubcic Supvr-Digital Brand Strategy & Lifetime Acct-A&E Networks
Amanda Satsky Supervisor, Digital Media
Kari Shepard Supervisor, Brand Strategy
Emily Silverman Supervisor, Digital Media
Nicholas Smith Supervisor
Samara Sommer Supervisor, Digital Media
Kate Summers Supervisor, Brand Strategy
Heather Switzer Supervisor, OOH
Dwayne Thompson Supervisor, Out of Home
Natasha Tio Supvr-Programmatic Product
Emmeline van der Post Supervisor, Mobile Strategy
Kristie Verola Supervisor, Digital
Alexia Victor Supervisor, Brand Strategy
Diane Yam Supervisor, Programmatic Analytics, HX
Jessica Duncan Senior Strategist, OOH
Seth Faber Senior Strategist, Brand
Ariana Garay Sr Strategist-Mobile & UNCVR
Taylor Harrison Senior Strategist, Brand
Zoe Johnson Senior Strategist, Brand
Stacy Jolly Senior Strategist, Brand
Melanie Ngo Senior Strategist, Mobile
Jessie Pollack Senior Strategist, Brand
Erin Pucciarelli Senior Strategist, Brand
Allison Slaght Sr Strategist-Social Investment Strategy
Chris Bauerschmidt Senior Buyer, Local Video Investment
Elena Behar Strategist, Social Media
Stephen Cacace Senior Planner, Digital Media
Cody Correa Senior Planner
Corin Eckel Senior Buyer, Local Audio
Celeste Funger Strategist, Brand
Alison Joseph Strategist, TrendSights
Sarah Koch Strategist, Brand
Kat Mallen Senior Buyer, Broadcast
Radhika Menon Senior Planner, Digital Media
Lauren Mossberg Strategist, Social
Benita Mueller Senior Buyer, Broadcast
Amanda Marks Assistant Strategist, Brand
Saritha Gurram Senior Analyst, Data Visualization
Rollin Lee Senior Analyst, Digital Analytics
Matthew Raymundo Senior Analyst, SEM
Salonie Rego Senior Analyst, Digital Media
Francis Tienzo Senior Analyst, Advanced Analytics
William C. Tung Senior Analyst, Data
Xuewei Zhang Senior Analyst, Digital Media
Christie Arena Media Planner, Digital
Addie Audette Planner, Digital Media
Elyse Aufrichtig Planner, Digital Media
Paolo Cipriano Analyst-Programmatic Analytics-HX
Andrew Coster Planner, Digital
Rachel Davatgar Planner, Digital Media
Lauren Dowe Media Buyer
Helen Gianakopoulos Planner, Digital
Jane Glickman Media Buyer, National Television
Michelle Greenbaum Planner, Digital Media
Zachary Halperin Planner, Digital Media
Katie Harrell Media Buyer
Maggie Hitchings Planner, Digital Media
Dennis Chih-Yu Hou Analyst, Programmatic
Brigid Judge Media Buyer
Abigail Kawa Planner, Programmatic
Kendall Mar Planner, Digital Media
Sean McNoble Media Buyer
Preston Metz Media Planner
Maggie Migueles Planner, Digital Media
Armel Nanaj Media Buyer
Sumeet Oberoi Analyst, Digital Analytics
Francesca Paulucci Planner, Digital Media
Johncarlo Pecorari Media Buyer
Samantha Rettie Planner, Digital Media
Charlotte Robins Media Buyer, Horizon Next
Amanda Rutig Planner, Digital Media
Mark Rutter Media Buyer
Dana Saccaro Media Buyer
Mallory Skarica Media Buyer
Jennifer St Jeanos Media Planner
Brittany Strayer Media Buyer-Local Investment-Eden Road Trading
Sapphira Tsang Analyst-Digital Media-Capital One
Maura Vananzo Media Planner-Digital & Acct-Atlantis
Dana Vetrano Media Buyer
Ali Wasserman Media Buyer
Gabrielle Weil Media Buyer
Hallie Rosenblum Assistant Buyer, Video Investment
Catherine Olajide Junior Account Executive
Nicole Maffettone Account Coordinator
Richard Simms Dean, Learning
Jillian Avratin Associate Group Director, Brand
Sarah Axelrad Assistant Media Buyer
Christine Calicchio Associate Media Director
Raquel Caruso Buyer
Andrew Collins Senior Media Buyer
Jordan Cook Assistant Media Buyer
Hector Daza, Jr. Buyer, Programmatic
Stephanie De Flora Associate Group Director, Brand Strategy
Melody DeAndrea Associate Media Director
Siobhan Dearr Associate Media Director
Gabrielle DeMasi Senior Media Buyer
Lily Donahue Senior Media Planner
Nick Dorr-Hanss Senior Media Planner
Katie Dye Group Manager, Audio
David Gabriel Falzon Senior Media Buyer
Marvin Figueroa Associate Media Director
Rachel Flocco Senior Media Buyer
David Forman Associate Group Director, Brand
Isabel Freedman Junior Designer, Social Media
Meredith Gibson Associate Group Director, Brand
Allison Gimbel Associate Media Director
Ryan Glassberg Assistant Media Buyer
Amy Gundel Senior Media Buyer
Alexander Hall Associate Group Director, Brand
Erin Hanley Senior Media Planner
Jennifer Heitner Associate Media Director
Elizabeth Hetzel Associate Media Director
Jaclyn Hoexter Associate Media Director
Caitlin Hogan Senior Media Buyer
Alexandra Ingenito Associate Media Director
Aryeh Jasper Associate Managing Director
Beth Kahn Associate Group Director, Brand
Amanda Karis Assistant Media Buyer
Natasa Kuljak Group Manager, Broadcast
David Laub Associate Group Director, Brand
Nirmala Makardajh Assistant Media Planner
Eric Mandell Assistant Media Buyer, Sports
Allie Martucci Associate Group Director, Brand
Melanie McLaughlin Assistant Media Buyer
Blair Merullo Senior Media Planner
Kristen Milea Assistant Media Buyer
Stefanie Neckameyer Associate Group Director, Brand
Skyler Northcutt Buyer, Sport Media, National TV
Colby Novogrodzky Assistant Media Buyer, National TV
Evan O'Hara Assistant Media Buyer
Monica Oliveira Senior Media Planner, Digital
Jongho Park Buyer, Programmatic
Anna Philips Senior Media Planner
Alena Pilichowski Senior Media Planner, Digital
Nicholas Puglisi Associate Group Director, Brand
Sally Roseman Senior Media Buyer
Jaime Rubianogroot Associate Media Director
Andy Ruia Associate Managing Director
Jillian Schott Senior Media Planner
Robert Stearns Buyer, Programmatic
Brianne Sullivan Associate Group Director, Brand
Maria Micchelli Tullin Group Manager
Taylor Valentine Chief Invention Officer
Emily Van Wormer Associate Group Director, Brand
Kathryn Walter Negotiator
Mackenzie Weilheimer Senior Media Buyer
Alli Wexler Associate Media Director, Integrated Print
Victor Yip Buyer, Programmatic
Craig Zuckerman Buyer, Programmatic

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CLIENTS [61]

1&1
7-Eleven
(OOH)
A&E Television Networks
ADT
American Honda Motor Co., Inc. (2018)
TriHonda Dealer Group (Lead Media Agency)
Amerifit Nutrition, Inc.
(AZO, Culturelle, Estroven)
Angie's List
(Media Buying, Media Planning)
Avon (Offline Media Agency of Record)
(Broadcast, Media, Non-Digital Media Planning & Activation, Print, Radio)
BBC Worldwide America Inc.
Benjamin Moore & Co. (Media Agency of Record) (2018)
(Activation, Community Management, Media Planning & Buying, Production, Social, Strategy)
Boost Mobile
Burger King Corporation
(Digital Media, Global, TV)
Burlington Stores (Media Agency of Record) (2018)
Capital One Financial Corporation
(Media)
Captain D's, LLC (Media Agency of Record) (2019)
CarMax, Inc.
(Media Buying, Media Planning)
Chobani (Media Agency of Record)
(Strategic Planning)
City Harvest
(Media)
Clearwire Corporation
(Clear)
Crown Imports
(Corona)
Dean Foods (Media Agency of Record)
(Mayfield Ice Cream, Media Buying)
Dignity Health
Dish Network Corporation
(Media Planning & Buying)
Disney
(Disney Channel)
Geico (Media Agency of Record)
(Media)
Golden Corral Corporation
(Media Buying, Media Planning)
Green Dot Corporation (2010)
Helzberg Diamonds
(Media Planning & Buying)
J. Crew
La Quinta Inns & Suites
LG Electronics (Communications Planning & Paid Media Agency of Record)
(Home Appliances, Home Entertainment, Mobile Phones)
Lindt USA (Media Agency of Record)
Little Caesars
(Media)
Mike's Hard Lemonade
NBC Universo
(Media)
Partnership for Drug Free Kids
PETCO Animal Supplies, Inc. (Strategic Media Agency of Record) (2019)
(Integrated Media Planning & Buying)
Readly (Agency of Record)
(Activation, Communications Planning, Digital Creative, Social Outreach)
Ruby Tuesday Restaurant
(Media Planning & Buying)
Safelite AutoGlass ( US Media Agency of Record)
(Media Planning & Activation, Online & Offline Media, Search Engine Marketing, Search Engine Optimization)
Scripps Networks
Select Comfort
(Sleep Number)
SharkNinja Operating LLC
(TV)
Sleepy's
(Media Planning & Buying)
Snyder's-Lance, Inc
Cape Cod (Media Agency of Record)
(Communications Planning, Diamond Foods, Lance (Media Agency of Record), Snack Factory Pretzel Crisps (Media Agency of Record), Snyder's of Hanover (Media Agency of Record))
Sobieski
(Campaign: "Truth in Vodka", Media)
Sperry (Media Agency of Record)
Sprint Corporation (Media Agency of Record)
Stanley Steemer, Dublin, OH
(Media Planning & Buying)
Stoli Group USA (Agency of Record)
(Consumer Awareness, Media, Stolichnaya Vodka)
The Stride Rite Corporation (Media Agency of Record)
(Media Planning & Activation, Sperry)
Telemundo Network
(Media)
Tim Horton's (US Agency of Record)
(Media Planning & Activation)
Turner Broadcasting
(CNN, Cartoon Network, Media Buying, Media Planning, TBS, TNT, Turner Sports)
United Continental Holdings
(Creative, Digital, Media)
UnitedHealth Group Incorporated (2018)
(Media Planning & Buying)
US Tennis Association (Digital Agency of Record)
Vonage Holdings Corp.
(Media Planning & Buying)
VTech Electronics (Media Agency of Record)
(Communications, Media Buying, Media Planning)
Weight Watchers International, Inc.
Wildlife Conservation Society
("96 Elephants", Digital Signage, Media Activation, Media Planning)
 
 
 
 
 
 
 
 
 

MARKET SPECIALIZATION [50]

  MEDIA FOCUS  
Broadcast
Business Publications
Cable T.V.
Consumer Publications
 
  TARGET MARKETS  
African-American Market
Asian Market
Bilingual Market
Business-To-Business
Consumer Marketing
 
  KEY SERVICES  
Advertising
Advertising Specialties
Brand Development & Integration
Communications
Corporate Communications
 
  INDUSTRY FOCUS  
Education
Entertainment
Financial
Government/Political
Health Care Services
 

CORPORATE FAMILY

COMPANY RELATIONSHIP LOCATION EMPLOYEES
Horizon Media, Inc.CurrentNew York, NY1,001 - 5,000
Canvas WorldwideChildNew York, NY101 - 500
Horizon Media, Inc.ChildLos Angeles, CA51 - 100
Horizon NextChildNew York, NY101 - 500

FACEBOOK

Profile: www.facebook.com/horizonmediainc
Stats:

Page Likes: 3,302

Talking About: 62

Check-Ins: 3,392

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COMPANY NEWS

February 14, 2019

Anthony Salerno Managing Director & VP

02/14/19: Aaron Paul-starring Breaking Bad movie headed to Netflix, AMC

Good morning. It’s Thursday February 14, 2019 and this is your first early-morning briefing. The Breaking Bad movie, to star Aaron Paul, is headed to Netflix and AMC, the latter the network the original home of the lauded series. In a twist,...

February 12, 2019

Bill Koenigsberg Founder, President & CEO

Horizon Media Partners with Captiv8 to Combat Influencer Fraud

NEW YORK, Feb. 12, 2019 (GLOBE NEWSWIRE) -- With influencer marketing fraud in the spotlight there has been a heightened focus on adtech companies and agencies developing solutions to detect fraudulent behavior and deliver authentic...

February 11, 2019

Adam Schwartz Sr VP & Dir-Sports Media

Legalized Sports Wagering: Good For Ratings And Revenue.

Media executives are excited about the prospects legalized sports betting can bring to ratings as well as revenue. With a number of states already allowing legal wagering on sporting events and more contemplating passing legislation of their own,...

February 08, 2019

Adam Schwartz Sr VP & Dir-Sports Media

Advertisers Warm to Fledgling Alliance of American Football

A new professional football league, The Alliance of American Football, plays its first games on CBS this Saturday, less than a week after the Super Bowl’s final whistle. The new league is positioned as a complement to the National Football...

February 01, 2019

Adam Schwartz Sr VP & Dir-Sports Media

Super Bowl 2019 kicks off on a higher note for the NFL

Feb. 01--Last year, the audience for the Super Bowl deflated like a football being prepared for New England Patriots quarterback Tom Brady. NBC's telecast of Super Bowl LII was watched by 103.4 million TV viewers, a 7% decline from the previous year...

January 30, 2019

Film Industry Leaders Announce New Latin-focused Film Distribution Powerhouse - Emax Studios Corp.

Emax Entertainment, ZD360 and Global Pictures Media have joined forces to create Emax Studios Corp. The historic alliance will promote and distribute Latin films in the USA. Miami, FL - The leading entertainment companies Emax Entertainment, ZD360...

January 28, 2019

Bill Koenigsberg Founder, President & CEO

Levy, Kassan, Koenigsberg Tapped For AAF Hall Of Fame Honors

Publicis Groupe's Maurice Lévy, MediaLink's Michael Kassan and Horizon Media's Bill Koenigsberg are three of the Adland luminaries being inducted into American Advertising Federation’s Advertising Hall of Fame this year. The five other...

January 25, 2019

Bill Koenigsberg Founder, President & CEO

Honorees Announced for the 70th Annual Advertising Hall of Fame

John J. Dooner, Jr., McCann Worldgroup; Anne Finucane, Bank of America; Michael E. Kassan, MediaLink; Bill Koenigsberg, Horizon Media; Debra L. Lee, BET Networks; Maurice Lévy, Publicis Groupe; Indra K. Nooyi, PepsiCo; and Hector J. Orci,...

January 23, 2019

Horizon Radio: one year later

Horizon Radio is IU Southeast’s first and only student-led radio station, launched on Jan. 1, 2018 by IUS Associate Professor of Media and Journalism Adam Maksl. Since the founding of the station, its content has expanded and improved through...

January 22, 2019

Samantha Rose Sr VP-Video Investment & Horizon Advanced

'A turning point': Buyers are adopting TV-style co-viewing metrics for connected TV

Connected TV ad buying is becoming more TV-like. In the latest sign of connected TV advertising's maturation, advertisers have begun to count co-viewing - whether more than one person was in the room to see an ad on a single screen - as part of...

January 21, 2019

Bill Koenigsberg Founder, President & CEO

Media Agency of the Year: Horizon Media

“The inventory goes down the elevator every night,” Fairfax Mastic Cone, founder of Foote, Cone & Belding During a visit to his New York headquarters leading up to this award, Bill Koenigsberg did what he has done each year since...

January 18, 2019

The WIR: UK Ad Budget Growth Stalls, the BBC Pushes for European Broadcaster Cooperation, and YouTube Bans Dangerous Pranks and Challenges

In this week’s Week in Review: The IPA Bellwether Report claims that UK ad budget growth has stalled, the BBC’s Lord Hall pushes for greater European cooperation, and YouTube takes action against dangerous pranks and challenges. To...

January 17, 2019

Former NBC Sports sales boss Seth Winter to join Fox | Media - Ad Age

Former NBC Sports ad sales chief Seth Winter has been tapped to tackle an analogous role for the new-look Fox. In doing so, he'll be reunited with former NBC colleague and recently-named Fox ad sales president Marianne Gambelli. Winter, who...

January 16, 2019

Matt Lauer's Firing From Today Didn't Have a Major Impact on Ratings

Over a year after former Today show host Matt Lauer was ousted for what NBC News chairman Andy Lack called "inappropriate sexual behavior," NBCUniversal CEO Steve Burke referred to Lauer as "a grenade," in an interview with...

January 15, 2019

Petco Names Horizon Media as its Strategic Media Agency of Record

SAN DIEGO, Jan. 14 -- Petco today announced it has selected New York-based Horizon Media as its strategic media agency of record in support of the company's ongoing retail and marketing transformation efforts."This is an incredibly exciting...

January 14, 2019

Alex Stone VP, Digital Investment
Bill Koenigsberg Founder, President & CEO

Sightly and Horizon Media Score Over 99% in IAS YouTube Brand Safety Measurement Beta

NEW YORK (PRWEB) January 14, 2019 Sightly, a leading performance video advertising and analytics platform, and Horizon Media, a global leader in the performance-driven application of data and marketing insights, today announced the results of a...

January 08, 2019

David Campanelli Co-Chief Investment Officer & EVP

AT&T is finally revealing its new tools to reinvent the way TV ads are sold — but it needs other networks to play along

AT&T is introducing new data tools that allow advertisers to pull together set-top box data, stats from Turner and data from Xandr, its ad and analytics division. Xandr wants other networks and publishers to adopt its technology, including Open...

December 28, 2018

2018: The Year Podcasts Grew Up And Programmatic Audio Took Off

Audio remained an exciting area for programmatic advertisers in 2018 as the medium moved further toward automation. The podcast industry began to mature this year as growing audiences garnered attention from radio broadcasters, streaming audio...

December 21, 2018

Sarah Baehr Co-Chief Investment Officer

Charlie Collier, CEO, FOX Entertainment, Tapped for Keynote Conversation at 2019 NAB Show Executive Leadership Summit

WASHINGTON, Dec. 20 -- The National Association of Broadcasters issued the following news release:- Summit Taking Place Sunday, April 7, Featuring Leading Figures in Creative Content, Advertising and Finance -Charlie Collier, CEO, FOX Entertainment,...

December 17, 2018

David Campanelli Co-Chief Investment Officer & EVP

NBC, Fox Say Shorter Ad Pods Packing Punch

ADVANCED ADVERTISINGJAZ coming to 'The Orville,' PrimePods could find new positionsTHE FIRST DATA IS IN for the shortened commercial pods that are part of the effort by NBCUniversal and Fox to improve the TV viewer experience while making spots more...

December 15, 2018

Agency Brief: Grills, gloss and a g'day for one agency | Agency Brief - Ad Age

If you're reading this, I have yet to succumb to the avalanche of gotta-get-this-out-the-door-before-2019 pitches or the sheer amount of sugar cookies that have landed on my desk this week. Not sure which one will end me first. Giddy up for a very...

December 14, 2018

Agency Brief: Grills, gloss and a g'day for one agency

If you're reading this, I have yet to succumb to the avalanche of gotta-get-this-out-the-door-before-2019 pitches or the sheer amount of sugar cookies that have landed on my desk this week. Not sure which one will end me first. Giddy up for a very...

December 13, 2018

Business on the move including Playmobil, Co-op, Lidl, Guinness, and more

Welcome to The Drum's Business on the Move column, where we collate agency account news, reviews, agency launches, rebrands and acquisitions. This week's acquisitions The Marketing Group, which earlier this year rebranded to RYVL, has confirmed its...

December 12, 2018

Benjamin Moore Sends Lead Creative and Media Duties to Agencies Fig and Horizon

| 7 mins ago Benjamin Moore, the paint brand owned by Berkshire Hathaway, has named recently rebranded Fig and Horizon Media as its agencies of record for creative and media, respectively, following a review that involved several unnamed agencies....

December 11, 2018

Fox Reshapes Ad-Sales Unit as Disney Deal Nears (EXCLUSIVE)

Some of 21st Century Fox’s best-known ad-sales executives will leave the company when it closes a large sale of its assets to Walt Disney in 2019. Bruce Lefkowitz, executive vice president of ad sales at Fox; Mike Denby, a senior vice...

December 06, 2018

Samantha Rose Sr VP-Video Investment & Horizon Advanced

'Lot of issues': For ad buyers, cable video-on-demand remains disappointing

Tracey Scheppach began buying ads within cable television's video-on-demand services back in the mid-2000s when the inventory source was still in its infancy. "I was one of the first buyers of VOD advertising," said the former Publicis...

December 02, 2018

Studs and duds from college football's championship games

After a thrilling college football regular season with hundreds of games and great performances, it all led up to Saturday. ... [ Read More ] No. 6 Ohio State beats No. 21 Northwestern to repeat as Big Ten champions Powered by QB Dwayne Haskins,...

November 29, 2018

United States : Horizon Media Adopts Nielsen Digital Content Ratings

Nielsen and Horizon Media announced the deepening of their relationship to include Digital Content Ratings data as part of the agencys proprietary media planning and activation tool, Cadence. With this agreement, Horizon clients will have access to...

November 28, 2018

Big Outdoor Names Ian Rappaport Executive Vice President and Director of National Sales

DALLAS, Nov. 28, 2018 /PRNewswire/ -- Big Outdoor, LLC ("Big Outdoor" or the "Company"), a premier Out-of-Home marketing and advertising sales company, today announced that Ian Rappaport has been named Executive Vice President,...

November 26, 2018

Anthony Salerno Managing Director & VP

11/26/18: ABC passes on The Middle spin-off

For the 25th year, Univision is the Good morning. It’s and this is your first early morning briefing. is not moving forward with the spin-off of The Middle centered on the Sue Heck character. A pilot had been shot for the show, written by The...

November 23, 2018

Jessica Chambers Sr VP & Grp Dir-Brand-Canada

Up to the Minute: A wave of hires, promotions at Tank

Plus, experiential shop XMC names partner and EVP, and Idea Rebal lands work with the NBA. Sponsorship and experiential marketing agency XMC has appointed Pat McEleney as partner and EVP, effective Jan.1. McEleney has 25 years of experience in...

November 21, 2018

Bill Koenigsberg Founder, President & CEO
Jessica Chambers Sr VP & Grp Dir-Brand-Canada

Horizon Canada Expands Leadership Team as Agency Growth Accelerates

Agency Appoints Jessica Chambers as SVP, Group Brand Director; Jenny Croswell as SVP, Activation & Trading; and Matthew Bailey as Group Director, Digital Trading and Operations Horizon Canada Expands Leadership Team as Agency Growth...

November 20, 2018

Stan Fields Chief Client Officer & EVP
Stephen Hall Chief Marketing Officer

Horizon Media Named Media Agency of the Year by MediaPost

NEW YORK, Nov. 20, 2018 (GLOBE NEWSWIRE) -- After a year of continued double-digit growth, innovation and new business success, Horizon Media is pleased to announce that it has been named MEDIA Agency of the Year, by MediaPost. The award was...

November 19, 2018

iHeartMedia To Acquire Programmatic Radio Platform Jelli

Radio giant iHeartMedia said Monday it will acquire programmatic radio platform Jelli. Terms of the deal were not disclosed. iHeartMedia has been working with Jelli since 2015 to power its private marketplace, SoundPoint, which represents...

November 14, 2018

Bill Koenigsberg Founder, President & CEO
Eileen Benwitt Chief Talent Officer & EVP
Eva Kantrowitz Chief Strategy Officer, Brand Development & EVP
Katy Ferguson Managing Partner & EVP
Show More

Horizon Media Ranked #22 on Fortune’s “100 Best Workplaces for Women” List

Agency’s Third Consecutive Year on List Recognizes its Dedicated Focus on Creating a Positive, Rewarding, Work Environment for Female Employees NEW YORK, Nov. 14, 2018 (GLOBE NEWSWIRE) -- With generous benefits, female-focused programs, and an...

November 12, 2018

David Campanelli Co-Chief Investment Officer & EVP

Inside Cable’s Retreat From Scripted Series

Earlier this decade, several cable networks determined that the key to their future was to follow the lead of AMC and FX: reinvent themselves as a home for premium scripted series, and ride the wave of increased buzz and ad revenue that would likely...

November 08, 2018

Rick Watrall Chief Analytics Officer

Data Plus Math, Kantar Announce Strategic Partnership To Unite Brand And Performance Optimization

By a News Reporter-Staff News Editor at Marketing Weekly News -- Data Plus Math, a leader in television attribution, ROI and conversion metrics, and the Insights Division at Kantar, the world's leading data, insight and consultancy company,...

November 06, 2018

Bill Koenigsberg Founder, President & CEO
Lauren Russo SVP & Managing Director, Audio Investments & Promotions

Horizon Media First Agency To Activate Programmatic Radio For Upfronts Via Jelli

SAN MATEO, Calif., Nov. 6, 2018 /PRNewswire/ -- Jelli, the leading programmatic platform for buying and selling audio advertising, today announced that Horizon Media, a leader in the performance-driven application of data and marketing insights, has...

November 05, 2018

Sarah Baehr Co-Chief Investment Officer

Comscore to Measure Viewership on Snapchat Discover

Publishers are about to get more credit for all the viewers who watch their Snapchat Discover channels, though advertisers will still have to wait for audited numbers on specific shows. Snap chat parent Snap Inc. is rolling out a new partnership...

November 04, 2018

Kirk Olson SVP, Entertainment & Trendsights

Income-based discounts

To stretch her tight budget, Beth Cote Dekis, 61, who describes herself as a disabled woman struggling to save her house, tends to shop at retailers like Marshall's and T.J. Maxx that offer senior discounts on certain days of the week. "I am...

October 30, 2018

Rick Watrall Chief Analytics Officer

Data Plus Math, Kantar Announce Strategic Partnership To Unite Brand And Performance Optimization

Combined efforts will focus on development of solution for media buyers and sellers to enable optimization for both short- and long-term success BOSTON--(BUSINESS WIRE)-- Data Plus Math, a leader in television attribution, ROI and...

October 23, 2018

Bill Koenigsberg Founder, President & CEO

What you need to know in advertising today

Susan Wojcicki (C), chief executive officer of YouTube, talks with Bill Koenigsberg (L), founder and chief executive of Horizon Media, as they arrive at the Sun Valley Resort for the annual Allen & Company Sun Valley Conference, July 10, 2018 in...

October 22, 2018

Eileen Benwitt Chief Talent Officer & EVP

International Radio & Television Society Honors Angela Talton’s Career-Long Commitment to Mentorship

Angela Talton, our Chief Diversity Officer, was recently inducted into the International Radio & Television Society Foundation (IRTS) Hall of Mentorship. The IRTS Foundation is a nonprofit organization dedicated to building future media leaders,...

October 17, 2018

Anthony Salerno Managing Director & VP

10/17/18: Animal Planet rebrands; ABC finds Friends in Low Places; Fox is on the Move

THANK YOU FOR HELPING MAKE US Good morning. It’s and this is your first early morning briefing. Animal Planet trotted out a new logo, brand identity and mission that will launch initially in the US and UK with the global debut of Crikey!...

October 16, 2018

Omnicom Is Adding AT&T's Consolidated WarnerMedia Account

The month is only half over, but it’s shaping up to be a big one for Omnicom in the new business department. Last week, Omnicom agency network BBDO won the Ford global creative account — an account that WPP agencies had a stranglehold on...

October 15, 2018

Kirk Olson SVP, Entertainment & Trendsights

Not all senior citizens need discounts. But all low-income people do.

To stretch her tight budget, Beth Cote Dekis, 61, who describes herself as a disabled woman struggling to save her house, tends to shop at retailers like Marshall’s and T.J. Maxx that offer senior discounts on certain days of the...

October 12, 2018

Michele Donati Mng Dir & Sr VP-WHERE

Trust, Protection and Transparency Are Key Elements to the Future Media Business

The digital revolution has brought about a world where an abundance of data and information is just a click away. The data created from those clicks and views bring benefits but also come with the responsibilities of building trust, providing...

October 09, 2018

David Campanelli Co-Chief Investment Officer & EVP

Addressable Will Be A ‘Critical Complement’ To Broad-Reach TV: Horizon’s Campanelli

SANTA BARBARA, CA – The biggest play for AT&T’s new Xandr unit is the marriage of high-quality content with technology and its satellite delivery system for addressable television, according to Horizon Media’s Dave Campanelli....

October 05, 2018

3Novices:Casework turns Portland industrial building into collaborative workspace

Interior design studio Casework has transformed a 20th-century building in Portland , Oregon, into a collaborative hub for a digital design agency. Occupying an 80-year-old structure in the city’s Chinatown, the office is the new outpost of...

October 03, 2018

Anthony Salerno Managing Director & VP

10/03/18: Lachlan Murdoch named Fox chairman and CEO

Take advantage of the HISTORY Halo Effect Good morning. It’s and this is your first early morning briefing. Forged in Fire: Knife or Death at 10p WE OFFER THE BEST OF BROADCAST lands on top as chairman and CEO of the company that announced it...

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