Univision Communications Inc. Advertising Spend - REDBOOKS

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  ADVERTISER Q3 2016 Q2 2016 Q1 2016 CY 2015 CY 2014 CY 2013 Y/Y GROWTH  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

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Univision Communications Inc.

Media

This profile last updated 2/17/17.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.

BUSINESS SUMMARY

Univision Communications through its wholly owned subsidiaries, operates as a Spanish-language media company. They operate through four segments: Television, Radio, Music, and Internet.

Note: Business Summary has been adapted from the Company's website.

Address: 605 3rd Ave 12th Fl, New York, NY 10158
Tel: (212) 455-5200
Website: www.univision.com

EMAIL PROFILE

mail

STATISTICS

EMPLOYEES

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ANNUAL SALES

$2,020,300,000

CORPORATE FAMILY [0]

BRANDS OWNED [1]

INDUSTRY CODES

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KEY CONTACTS [144]

Tel: (212) 455-5200

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President & CEO

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Managing Director & EVP

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Chief Financial Officer

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CIO & EVP

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CMO & EVP

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Chief Communications Officer & EVP

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President, Content Distribution & Chief Commercial Officer

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Chief Accounting Officer, EVP & Controller

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Chief Human Resources Officer

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Chief Content Officer

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Chief Local Media Officer & EVP, Technology, Operations & Engineering

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President & CEO, Onion

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President, Entertainment

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President, Univision Deportes

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President, Advertising Sales & Marketing

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President, Political & Advocacy Sales

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CFO, Univision Networks & SVP

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EVP & General Manager, Univision Interactive Media

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EVP & General Manager, Univision Digital

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EVP, Enterprise Development

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EVP, Content Distribution Marketing & Partnerships

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EVP, Government & Corporate Affairs

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EVP, Sales

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EVP, Corporate Research

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EVP, Content Distribution

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EVP, Strategy & Insights

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EVP, Univision Studios

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EVP, Corporate Audience Measurement Innovation & Analytics

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Sr VP & Gen Mgr-Digital, Content, & Entertainment-Radio

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SVP & General Manager, Los Angeles Local Media

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SVP & Associate General Counsel, Governmental & Regulatory Affairs

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SVP, Content Distribution & Business Development

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SVP, Production Strategy

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SVP, Sales Strategy & Communications

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SVP, Digital

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Senior Vice President

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SVP, Corporate & Community Relations

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SVP, Univision Agency

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SVP, Event Marketing

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SVP, Strategy & Insights, Automotive

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SVP, Enterprise Development

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SVP, Audience Measurement & Analytics

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SVP, Political, Advocacy & Government Group

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SVP, Programming Scheduling & Research

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SVP, Enterprise Development

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SVP, Client Development Group

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SVP, Client Development Group

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Senior Vice President

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SVP, Sales Operations & Development, Univision Interactive

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SVP, National Sales, Univision Television Group

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SVP, Network Sales & Strategy Research

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SVP, Content Innovation

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Regional Vice President, Advertising Sales

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Regional Vice President

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VP & General Manager, Programmatic Revenue & Operations

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VP & Editor-in-Chief-News digital

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VP & Sales Director

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VP, B2B Marketing

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VP, Partner Solutions & Integrated Marketing

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VP, Accounts, National

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VP, Content Partnerships

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VP, Northeast Region

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VP, Corporate Marketing

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VP, Business Development, HealthCare & Financial Services

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VP, Brand & Retail Marketing

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VP, Distribution Sales & Marketing, Western Region

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VP, Automotive Business Development

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VP, Business Development

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VP-Sponsorship Sales-UCI Live Events

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VP, Community Empowerment, National

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VP, Strategy & Insights

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VP, Local Content & Digital News

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VP, Media Planning & Multiplatform Strategy

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VP, Content

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VP, Digital Sales

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VP, Marketing & Promotion, Univision Deportes

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Vice President

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VP, Business Development

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VP, Business Development

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VP, Sports Sales

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VP, Finance & Broadcast Operations

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VP, DR Advertising Sales

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VP, Marketing, UTG

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VP, Marketing, Univision Sports Sales

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VP, Innovation Marketing Team

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VP, Business Development

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VP, Programming

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VP, Client Development

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VP, Strategy & Insights

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Senior Director, Corporate & Community Relations

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Senior Director, Advertising Operations & Sales Operations

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Senior Director, Video Programming

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Senior Director, Outbound Solutions

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Senior Director, Advertising Sales Marketing

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Senior Director, Corporate Communications

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Senior Director, Experiential Marketing

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Regional Director, Local Research

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Senior Writer, Promotion & Producer, Univision Deportes

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Marketing Director

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Director, Promotions, Legal

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Director, News

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Director, Community Empowerment, TV & Radio

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Director, Digital Distribution

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Director, Audience Development & Digital Marketing

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Director, Promotions

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Director, Programmatic Advertising Operations & Platforms

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Director, Creative Services & Distribution Marketing

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Director, Sales, Programmatic Revenue & Platforms

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Director, News, Production & Community Relations

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Director, Sales Promotions

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Director, Entertainment & Multiplatform Integrations

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Director, Distribution Partnership Marketing

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Director, Creative Services & Production

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Director, Partner Solutions Team

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Associate Director, Enterprises Marketing

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Senior Manager, Creative Services, Entertainment & News

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Senior Manager, Strategy & Insights

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Senior Manager, Experiential Marketing

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Senior Event Manager

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Senior Manager, Strategy & Insights, Automotive

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Account Manager, Sales & Sponsorships

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Senior Project Manager

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Project Manager, IMT

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Communications Manager

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Communications Manager

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Sales Manager, NY & CHI, National

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Strategist, Sales & Manager, Client Services, Univision Digital Branch

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Manager, Event Marketing

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Manager, Sports Partner Solutions

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Mgr-Outbound Sls-Social Media

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Manager, Outbound Sales Solutions & Local Digital

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Manager, Media Planning

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Senior Account Executive

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Account Executive, Sales, National

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Account Executive, Multimedia

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Account Executive, Radio Network

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Designer, Motion Graphics

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Senior Designer

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Analyst, Marketing

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Coordinator, National Account

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Senior Marketing Manager, Health Care

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VP Strategy & Insights

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Chief Legal & Corporate Affairs Officer

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AGENCY RELATIONSHIPS

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New York, NY

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New York, NY

ANNUAL MEASURED U.S. MEDIA SPEND

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GOOGLE INC - MEDIA SPEND BY CATEGORY*

Display:

  CATEGORY Q4 2015 Q3 2015 Q2 2015 Q1 2015 CY 2015 CY 2014 CY 2013 %GROWTH  
Network TV $125,162,000 $5,144,800 $32,509,500 $38,488,600 $201,304,900 $237,009,400 $208,285,300 -15.0%
Cable TV 31,747,502 2,653,348 5,396,543 8,076,710 47,874,103 56,738,120 59,411,706 -15.5%
US Online Video 9,858,378 138,789 1,036,768 125,418 11,159,353 - - N/A
Magazines 9,072,468 6,553,927 3,798,420 3,264,050 22,688,865 36,310,572 23,179,668 -37.4%
Outdoor 8,577,374 4,756,991 4,791,979 5,044,634 23,170,978 22,317,935 6,204,500 3.8%
US Internet - Display 7,414,964 2,921,357 12,193,304 10,865,774 33,395,399 86,482,041 76,847,282 -61.3%
Syndication 3,449,700 600 617 0 3,450,917 1,199,800 549,400 187.6%
Spot TV 2,685,887 19,516 80,637 1,299,218 4,085,258 15,769,435 2,491,675 -74.0%
Natl Spot Radio 1,821,313 685,978 150,485 331,794 2,989,570 1,679,371 943,685 78.0%
Natl Newspapers 1,248,582 243,390 247,050 226,005 1,965,027 2,668,104 23,880 -26.3%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$202,828,400 $23,205,381 $60,538,954 $68,754,029 $355,326,764 $469,080,155 $382,080,829 -24.2%
 

MEDIA SPEND BY CATEGORY - GRAPH

GOOGLE INC - MEDIA SPEND BY ADVERTISER*

Display:

  ADVERTISER 2015 2014 %Of Total Spend  
Google Admob Advertising Service $140 $0 <1%
Androidify 844,608 0 99%
Google Shopping Express 1,015,508 0 <1%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$355,326,764 $469,080,155 100%

MEDIA SPEND BY ADVERTISER - GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

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