Cox Communications, Inc. Advertising Spend - REDBOOKS

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  ADVERTISER Q3 2016 Q2 2016 Q1 2016 CY 2015 CY 2014 CY 2013 Y/Y GROWTH  

GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

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This profile last updated 2/17/17.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.

BUSINESS SUMMARY

Cox Communications is a broadband communications and entertainment company, providing advanced digital video, Internet and telephone services over its own nationwide IP network. The company is a facilities-based provider of voice, video and data solutions for commercial customers, and a full-service provider of national and local cable spot and new media advertising.

Note: Business Summary has been adapted from the Company's website.

Address: 6205 B Peachtree Dunwoody Rd, Atlanta, GA 30319
Tel: (404) 843-5000
Fax: (404) 847-6258
Website: www.cox.com

EMAIL PROFILE

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STATISTICS

EMPLOYEES

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ANNUAL SALES

$18,000,000,000

CORPORATE FAMILY [5]

COMPETITORS [21]

BRANDS OWNED [1]

INDUSTRY CODES

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KEY CONTACTS [113]

Tel: (404) 843-5000

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President

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CMO & Chief Sales Officer

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Chief Strategy Officer & EVP

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CTO & EVP

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Chief Compliance Officer & VP, Legal Affairs

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Chief Privacy Officer & VP, Government Affairs

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Chief Human Resources Officer & EVP

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General Counsel

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EVP, Product Development & Management

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Executive Vice President

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SVP & General Manager

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Sr VP & Gen Mgr-Cox Homelife

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SVP & General Manager, New Business Development

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SVP & General Manager

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SVP & Regional Manager, California

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SVP & Regional Manager, Southeast Region

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SVP, Content Acquisition

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SVP, Cox Media

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SVP, Sales, National

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SVP, Cox Business

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VP, Field Marketing

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VP, Wholesale & Carrier Accounts, Cox Business, National

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VP, Internet & Digital Experience

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VP, Marketing

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VP, Strategic Video Platforms

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VP, Customer Care

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Executive Director, Supply Chain Management

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Executive Director, Home Security Sales

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Executive Director, Customer Care & Call Center Technologies

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Executive Director, Smart & Connected Home

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Executive Director, Operations Process Management

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Executive Director, Diversity & Inclusion

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Executive Director, Cox Business Pricing & Bundling

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Executive Director, Marketing Research & Analysis

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Executive Director, Media Relations

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Senior Director, Video Product Development

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Senior Director, Product Operations, COX Business

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Marketing Director

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Director, Wi, Fi Deployment & Product Management

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Director, Events & Promotions

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Director, Product Development & Management

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Director, Cox Business Product Operations

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Director, Voice & Data Product Management

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Senior Manager, Business Operations Analytics & Optimization

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Senior Manager, Online Experience & E-Commerce

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Account Manager, National

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Account Manager

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General Sales Manager

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Communications Manager

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Senior Product Manager, Managed Services, Cox Business Services

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Senior Product Manager

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Sales Manager

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Communications Manager

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Manager, Strategy & New Business Development, Cloud Entertainment Services

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Manager, Hispanic Marketing

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Manager, Community Relations & Video Production

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Manager, Public & Media Relations

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Manager, Public Relations

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Account Executive, Outside Sales

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Specialist, Customer Acquisition Strategy

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Executive Marketing Director, Integrated Marketing & Segmentation

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Senior Marketing Manager, Social Media & Content Marketing

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Executive Marketing Director, Social & Emerging Media

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AGENCY RELATIONSHIPS [6]

  AGENCY LOCATION PHONE EMPLOYEES  

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New York, NY

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Southfield, MI

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Minneapolis, MN

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Chicago, IL

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Chicago, IL

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New York, NY

ANNUAL MEASURED U.S. MEDIA SPEND

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GOOGLE INC - MEDIA SPEND BY CATEGORY*

Display:

  CATEGORY Q4 2015 Q3 2015 Q2 2015 Q1 2015 CY 2015 CY 2014 CY 2013 %GROWTH  
Network TV $125,162,000 $5,144,800 $32,509,500 $38,488,600 $201,304,900 $237,009,400 $208,285,300 -15.0%
Cable TV 31,747,502 2,653,348 5,396,543 8,076,710 47,874,103 56,738,120 59,411,706 -15.5%
US Online Video 9,858,378 138,789 1,036,768 125,418 11,159,353 - - N/A
Magazines 9,072,468 6,553,927 3,798,420 3,264,050 22,688,865 36,310,572 23,179,668 -37.4%
Outdoor 8,577,374 4,756,991 4,791,979 5,044,634 23,170,978 22,317,935 6,204,500 3.8%
US Internet - Display 7,414,964 2,921,357 12,193,304 10,865,774 33,395,399 86,482,041 76,847,282 -61.3%
Syndication 3,449,700 600 617 0 3,450,917 1,199,800 549,400 187.6%
Spot TV 2,685,887 19,516 80,637 1,299,218 4,085,258 15,769,435 2,491,675 -74.0%
Natl Spot Radio 1,821,313 685,978 150,485 331,794 2,989,570 1,679,371 943,685 78.0%
Natl Newspapers 1,248,582 243,390 247,050 226,005 1,965,027 2,668,104 23,880 -26.3%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$202,828,400 $23,205,381 $60,538,954 $68,754,029 $355,326,764 $469,080,155 $382,080,829 -24.2%
 

MEDIA SPEND BY CATEGORY - GRAPH

GOOGLE INC - MEDIA SPEND BY ADVERTISER*

Display:

  ADVERTISER 2015 2014 %Of Total Spend  
Google Admob Advertising Service $140 $0 <1%
Androidify 844,608 0 99%
Google Shopping Express 1,015,508 0 <1%
Total Advertising Spend ?
Does NOT include: International, Sponsorships, Endorsements, Mobile, spending by Franchisees or Licensees, etc.
$355,326,764 $469,080,155 100%

MEDIA SPEND BY ADVERTISER - GRAPH

"Advertisers" as defined by Kantar Media -- U.S. Media Spend only, measured by Kantar Media.
May differ from REDBOOKS Ad Spend numbers due to spending for International, Sponsorships, Endorsements, Mobile, Franchisees, Licensees, etc.

MEDIA USAGE - UNMEASURED

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