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Full Service Agency

Ogilvy & Mather

BUSINESS SUMMARY

Ogilvy & Mather Red Books Profile

David Ogilvy famously said, "We Sell. Or Else." These words sound simple, but are deeply meaningful to us. For over 60 years, Ogilvy & Mather has helped to build some of the most valuable brands in the world, including American Express, BP, IBM, Dove, Nestle, Unilever and Louis Vuitton. We aspire to be recognized as the leader in both creativity and effectiveness. This ambition is called "The Twin Peaks." We place importance on creative awards won for our clients, but we equally value effectiveness awards, and most of all, we value work where the two combine. Ogilvy & Mather Worldwide is a global, multi-discipline communications network, with some 18,000 professionals in 172 cities and six main specialist practices. From some 25 years ago, we set out to create a business that would be not just an advertising agency, but a truly integrated firm that brings together direct marketing, digital, public relations and activation under one roof. We believe in deep integration of our diverse capabilities, but not at the expense of offering the best individual discipline expertise in the market. Each of our disciplines is best-in-class and provides not just integrated execution (which can be superficial) but integrated thinking - at a consulting and strategy level. With over 4,000 specialists in digital, digital is across everything we do at Ogilvy, transforming all the disciplines in which we operate. We have special expertise in the growing practices of social and mobile.

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1948

EMPLOYEES

18,000

CONTACT INFO [94]

Display:

NAME/EMAIL TITLE
Carla Hendra
Vice Chm-Worldwide
Jeffrey Bowman
Partner & Dir-Mktg Strategy
Brandi Pitts
Partner & Dir-Mktg Strategy
Roxanne Ong
Partner-CRM Strategy
Chris Apostle
Sr Partner & Mng Dir
Darren Kapelus
Sr Partner & Grp Mng Dir
Robert Schwartz
COO, Sr Partner & Mng Dir-Worldwide
Lauren Crampsie
Sr Partner & CMO
Colin Mitchell
Chief Strategy Officer-North America
Steve Simpson
Chief Creative Officer-North America
 
 
 
 
 
 

GENERAL INFO

636 11th Ave
New York, NY 10036

Tel: (212) 237-4000
Fax: (212) 237-5123

www.ogilvy.com

daniel.korn@ogilvy.com

CLIENTS [74]

Display:

Aetna
(B2B Marketing, CRM, Collateral, Digital Marketing, Email Marketing, Newsletters, Trade Shows)
KEB Korea
AIU
Kimberly-Clark
(Adult & Feminine Care, Baby, Campaign: "Generation Know", Campaign: "Great American Try-On", Campaign: "Guard Your Manhood", Child Care, Depends, Huggies, Kotex, Lead Creative, Poise Hourglass, U by Kotex)
American Chemistry Council, Inc.
Lenovo Group (2005)
(Lenovo.com, ThinkCenter Desktop Computers, ThinkPad)
American Express (1963)
(American Express Card, BLUE Card, Campaign: "Talking Tags", Campaign: "The Membership Effect", Centurion Services, Corporate Card, Delta SkyMiles, Gold Card, Green Card, Membership Rewards, OPEN: Small Business Services, Platinum Card, Travelers Cheques, Tribeca Film Festival (Sponsorship), US Open (Sponsorship))
LVMH, Inc.
(Louis Vuitton)
American Red Cross
Mattel (1954)
(Barbie Girls Dolls, Large Dolls)
 
 
 
 
 
 

MARKET SPECIALIZATION [146]

  MEDIA FOCUS  
Above-the-Line
Affiliate Marketing
Alternative Advertising
Below-the-Line
 
  TARGET MARKETS  
Affluent Market
African-American Market
Asian Market
Bilingual Market
Business-To-Business
 
  KEY SERVICES  
Advertising
Advertising Specialties
Brand Development & Integration
Communications
Consulting
 
  INDUSTRY FOCUS  
Agriculture
Arts
Automotive
Aviation & Aerospace
Commercial Photography
 

TWITTER FEED

GOOGLE NEWS

INDUSTRY CODES

NAICS Primary
541810 - Advertising Agencies

SIC Primary
7311 - Advertising Agencies

ASSOCIATIONS

AAF / American Advertising Federation

ABC / Audit Bureau of Circulations

ADMA / Australia Direct Marketing Association

APA / Agricultural Publishers Association

BPA / BPA International