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This profile last updated 08/26/2014.  We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.


MediaCom REDBOOKS Profile

MediaCom is one of the world's leading media agencies. They plan and buy media for their clients around the world. Their people first philosophy makes them different from other media agencies. The agency focuses on consumers, clients and staff. The agency handles the media planning and buying for some of the world's smartest advertisers.

Address: 498 7th Ave, New York, NY 10018
Tel: (212) 912-4200
Fax: (212) 508-4386
General Email:







Stephen Allan Chairman & CEO
Jeff Hinz Managing Partner & Director, Digital, US
Michael Farasciano Managing Partner
Kristin Weaver Goodloe Managing Partner
Michael Lampert Managing Partner
Andrea McAteer Managing Partner
Mick Mernagh Managing Partner
Seow Leng Porter Managing Partner
Larry Swyer Managing Partner
Marc Wallen Managing Partner
Stephanie Gay Partner, VP & Group Director, Digital Media
Karen Silverstein Partner & Group Director
Jeanne Descour Partner & Account Director, International
Priscilla Baez Partner & Director, Digital Media
Fernando Cadena Partner & Director, Communications Planning
Angelina Chung Partner & Director, Digital Media
Al Cruz Partner & Director, Communications Planning
Adriana Papulino Farley Partner & Director, Media Planning
Rachel Lippman Partner & Director, Digital Media
Andre Rivera Partner & Director, Communications Planning
Doug Minetti Partner & Assoc Dir-Natl Brdcst
Khartoon Ohan Managing Director & Chief Growth Officer
Edward Logan Group Managing Director, NY
Simon Tray Chief Financial Officer
Phil Cowdell Global COO & CEO, North America
Stephanie Fierman Chief Marketing Officer
Helen Brown Chief Talent Officer, Worldwide
Dominic Guba Chief Investment Officer, Global
Deirdre McGlashan Chief Digital Officer
Fraser Riddell Chief Business Development Officer
Jeremy Griffiths Officer, Business Science, Global
Sasha Savic CEO, US
Adam Potashnick SVP & Director, Americas Media
Paul Chard Head, Content, Global
Kyong Coleman Senior Partner & Head, Strategy
Julian Neuburger Executive Director, EMEA
Lisa Bronson Senior Partner & Group Director, Digital
Renee Whittingstall Senior Partner & Group Director, Digital
Tom Kuhn Senior Partner & Regional Director
David Fasola Senior Partner & Group Account Director
Michelle Leonardo Senior Partner & Group Account Director
Denis Philipps Senior Partner & Group Account Director
Brian Akers Account Director, Dell Global
Lauren Amster Account Director
Brenna Kolomer Senior Partner & Account Director
Jake Vander Linden Account Director, Volkswagen, Global
Wes Meador Senior Partner & Account Director
Rebecca Olmeda Senior Partner & Account Director
Beverly Wang Account Director
Kim Abend Senior Partner & Director, Communications Planning
Adnan Avdic Director, Search
Jasmine Belassie-Page Director, Digital Media
Joerg Bursee Director, Buying, Global
Nicoletta D'Elia-Napoli Senior Partner & Director, Media Operations
Paul Greenhalgh Director, Commercial, Global
Elizabeth Hanna Director, Digital Media
Ida Hemmingsson-Holl Director, Marketing, Global
Katherine Janca Director, Search
Lisa Kuchar Director, Communications Planning
Rachel Nowick Director, Communications Planning
Shannon Taylor Senior Partner & Director, Strategic Planning
Sartaj Ajrawat Associate Director, Media
Lauren Blumstein Associate Director, Media
Jackie Elliot Associate Director, Media
Daniel Haack Associate Director, Marketing
Daniel Han Associate Director, Media
Katherine Henderson Associate Director, Communications Planning
Jerry Joseph Associate Director, Planning
Brian Keller Senior Partner & Associate Director
Ron Kurian Associate Director, Communications Planning
Kristin Reilly Associate Director, Media
Nicole Rodney Associate Director, Search
Tana Rogers Associate Director
Paulina Tomsia Associate Director, Digital, MediaCom Beyond Advertising & Investment International
Kristin Yelin Associate Director, Media
Stacy Markham Regional Manager, Media
Courtney Barker Account Manager
Carlos Cervantes Manager
Alyssa Hurley Manager, Advertising & Promotions
Diana Shin Manager, Broadcast, National
Ritcher Alceus Supervisor, Communications, Global
Trina Banerji Supervisor, Digital Investment
Courtney Berg Supervisor, Digital Media
Michael Dan Supervisor, Digital
Laura Debello Supervisor, Communications Planning
Lina Fares Supervisor, Digital Media
Julie Fein Supervisor, Communications Planning
Rose Fung Supervisor, Digital Media
Candice Hornung Supervisor, Digital Media
Emily Lasky Supervisor, Digital Media
Jillian Moss Supervisor, Multicultural Media
Lauren Roth Supervisor, Communications Planning
Lynn Sandford Supervisor, Digital Media
Rebecca Wingfield Supervisor, Digital Media
Marissa Yoss Supervisor, Communications Planning
Yasmena Hussein Strategist, Digital Media, International
Victoria Adrian Analyst, Business, Global Data Solutions
Isabella Babienco Media Planner, Digital
Amanda Baranick Media Planner
Betty Be Planner, Communications
Brittany Bell Media Planner, Digital
Johanna Branagan Media Planner, Digital
Shlomit Feldman Planner, Digital Media
Stephen Grap Planner, Digital Media
Jacqueline King Media Planner, Digital
Megan Leith Planner, Communications, ConAgra Foods & Dassault Systems
Zi Liang Analyst, Insights & Analytics
Stephanie Litsas Planner, Communications
Franki Roccaforte Media Planner, Digital
Samantha Ruiz Media Planner, Digital
Judah Safier Media Planner, Digital
Jahmani Sanders Planner, Communications
Tim Stuchbury Media Planner, Digital
Nadia Tuffaha Planner, Communications
Leonard Vidal Planner, Digital Media
Alyssa Callahan Assistant Planner, Communications
Evelyn Dominguez Associate Manager, Paid Search
Matt Feige Assistant Media Planner, Digital
David Kyffin Chief ROI & Direct Marketing Officer, Global
Jonathan Negrin Assistant Media Planner
Delia O'Grady Assoc Media Dir-Digital Investment
Perri Rumstein Assistant Planner, Communications
Karina Zhen Associate Manager, Search


498 7th Ave
New York, NY 10018

Tel: (212) 912-4200
Fax: (212) 508-4386


(Media Planning & Buying)
Allergan, Inc.
(Allergan, Inc., Botox, Juvederm, Lap-Band, Latisse, Restasis)
Allianz Life Insurance Company of North America
American Eagle Outfitters
American Legacy Foundation
(Media Services)
Audi of America
(Audi A6, Campaign: "Return to Snake River Canyon", Campaign: "Untitled Jersey City Project", Media)
Bayer Consumer Care Division
(Aleve, Alka-Seltzer, Alka-Seltzer Plus, Bayer Aspirin, Bayer Consumer Care Division, Citracal, Flintstones Vitamins, Midol, One-A-Day 50 Plus Advantage Vitamins, One-A-Day Men's Formula Vitamins, One-A-Day Vitamins, Phillips)
Bayer Corporation
Bayer HealthCare Pharmaceuticals
Canon USA, Inc.
(Canon USA, Inc., Eos, PowerShot)
Citizens Banking Corporation
(Citizens Banking Corporation, F&M Bank, Perfect Fit Checking)
Coldwell Banker
(Campaign: "Blue Carpet", Media Buying)
(NBCUniversal Overseas)
(Campaign: "Healthy Choice Top Chef Showdown", Frozen Dinners, Grocery Food, Refrigerated Food, Snack Food)
Crystal Cruises
Dave & Buster's
(National Media Planning & Buying)
Dell Inc.
(Alienware, Dell, Inc., Inspiron,
Direct General
Discover Card (2008)
(Media Buying & Planning)
Doctor's Associates, Inc.
(Media Buying, Media Planning, Media Strategy)
(Creative, Media)
Edible Arrangements
(Media Planning & Buying)
Lindt & Sprungli USA, Inc.
(Ghirardelli Chocolate Company, Lindor, Lindt & Sprungli USA, Inc.)
(BeneFit Cosmetics)
Planet Fitness
(Media Planning & Buying)
Sargento Foods, Inc.
Shell Lubricants
(Black Magic, Gumout, Jiffy Lube, Pennzoil, Pennzoil Platinum Motor Oil, Pennzoil Ultra, Quaker State, Rain-X, Shell Lubricants, Slick 50)
Shell Oil
(Campaign: "Earth 2050: The Future Of Energy")
Siemens AG
(Global Media)
The United Nations
(Campaign: "My World")
Universal Music Group
(Geffen Records, Island Def Jam Music Group)
Volkswagen Group of America, Inc.
(Golf TDI, Media Buying, Media Planning, Seat, The Beetle Shark Cage)
(5 Gum)
Wyndham Worldwide
(Super 8, Wyndham Worldwide)




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Curtain up dmexco 2014 Will Feature an Outsta... Aug 21, 2014

.....The event will bring together major female players in the digital economy, such as Ashwini Karandikar (Amnet/Dentsu Aegis Network), Yunah Kim (Locket), and Heidi Messer (Collective[i]) for a discussion about "Smarter Technology for Smarter...

GroupM and MediaCom; Harvey Goldhersz and Phi... Aug 05, 2014

GroupM named Harvey Goldhersz as chief data officer and CEO of GroupM Analytics, and Phil Cowdell as North America CEO of MediaCom, a GroupM agency. Goldhersz joins GroupM from MediaCom, where he has served as vice chairman and worldwide COO for the...

Translation Delivers Perfectly I’MPERFECT Cam... Aug 15, 2014

.....Credits: Brand/Client: American Eagle Outfitters Campaign Title: “Portraits” Spot Title: “Portraits”: 60 (with :30 and :15 lifts) First Air Date: August 2014 Agency: Translation CEO/Founder: Steve Stoute Chief Creative Officer: John Norman...

MediaCom announces new North America CEO Jul 31, 2014

NEW YORK - GroupM announced today two executive appointments, naming Harvey Goldhersz Chief Data Officer and CEO of GroupM Analytics, and Phil Cowdell, North America CEO of MediaCom, a GroupM agency. Both roles are effective immediately. Goldhersz...

Brown-Forman Begins Global Media Agency Revie... Aug 15, 2014

.....Mr. Savic left UM many years ago and currently serves as CEO of WPP's MediaCom in the U.S. Continue reading at

People 7.31.14 Jul 30, 2014

.....GroupM has made a pair of promotions, including naming Harvey Goldhersz chief data officer and chief executive officer for GroupM Analytics. Goldhersz had been chief executive officer at GroupM’s MediaCom, and he’ll be replaced in that role by...


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Sandra Rojas - VP, Marketing

..."We're pushing forward" said Sandra Rojas, recently hired VP of Marketing, who hopes to rapidly increase
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