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BUSINESS SUMMARY

MediaCom REDBOOKS Profile

MediaCom is one of the world's leading media agencies. They plan and buy media for their clients around the world. Their people first philosophy makes them different from other media agencies. The agency focuses on consumers, clients and staff. The agency handles the media planning and buying for some of the world's smartest advertisers.

Address: 498 7th Ave, New York, NY 10018
Tel: (212) 912-4200
Fax: (212) 912-4719
Website: www.mediacomusa.com/en/home.aspx
General Email: global@mediacom.com

EMAIL PROFILE

mail

STATISTICS

ANNUAL BILLINGS:

$23,000,000,000

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NAME/EMAIL TITLE MORE INFO
Stephen Allan Chairman & CEO
Mark Fortner Managing Partner & Head, Innovation
David Fasola Managing Partner & Director, Planning
Jeff Hinz Managing Partner & Director, Digital, US
Michael Farasciano Managing Partner
Kristin Weaver Goodloe Managing Partner
Andrea McAteer Managing Partner
Mick Mernagh Managing Partner
Seow Leng Porter Managing Partner
Thomas Rocco Managing Partner
Larry Swyer Managing Partner
Marc Wallen Managing Partner
Stephanie Gay Partner, VP & Group Director, Digital Media
Karen Silverstein Partner & Group Director
Geoffrey Campbell Partner & Senior Director, Content
Jeanne Descour Partner & Account Director, International
Priscilla Baez Partner & Director, Digital Media
Fernando Cadena Partner & Director, Communications Planning
Angelina Chung Partner & Director, Digital Media
Al Cruz Partner & Director, Communications Planning
Cyd Falkson Partner & Director, Digital Media
Adriana Papulino Farley Partner & Director, Media Planning
Rachel Lippman Partner & Director, Digital Media
Rachel Nowick Partner & Director, Communications Planning
Andre Rivera Partner & Director, Communications Planning
Trixie Ferguson Gray Sr Partner-Branded Content & Experiences
Simon Tray Chief Financial Officer
Phil Cowdell CEO, Mediacom Nam
Toby Jenner COO, Worldwide
Stephanie Fierman Chief Marketing Officer
Helen Brown Chief Talent Officer, Worldwide
Dominic Guba Chief Investment Officer, Global
Deirdre McGlashan Chief Digital Officer, Global
Fraser Riddell Chief Business Development Officer
Jeremy Griffiths Officer, Business Science, Global
Sasha Savic CEO, US
Kevin Johnson SVP & Account Management Director
Adam Potashnick SVP & Director, Americas Media
Andrew Chernick VP, Customer Retention
Paul Chard Head, Content, Global
Kyong Coleman Senior Partner & Head, Strategy
Julian Neuburger Executive Director, EMEA
Lisa Bronson Senior Partner & Group Director, Digital
Chris D'Onofrio Group Director, Search Social
Renee Whittingstall Senior Partner & Group Director, Digital
Tom Kuhn Senior Partner & Regional Director
Matthew Gunther Senior Partner & Group Account Director
Michelle Leonardo Senior Partner & Group Account Director
Neal Lucey Senior Partner & Group Account Director
Brian Akers Account Director, Global
Lauren Amster Account Director
Brenna Kolomer Senior Partner & Account Director
Jake Vander Linden Account Director, Volkswagen, Global
Wes Meador Senior Partner & Account Director
Rebecca Olmeda Senior Partner & Account Director
Beverly Rivera Account Director
Kim Abend Senior Partner & Director, Communications Planning
Louis Ambrose Director, Digital Media
Jasmine Belassie-Page Director, Digital Media
Joerg Bursee Director, Buying, Global
Nicoletta D'Elia-Napoli Senior Partner & Director, Media Operations
Paul Greenhalgh Director, Commercial, Global
Daniel Haack Director, Marketing
Elizabeth Hanna Director, Media
Ida Hemmingsson-Holl Director, Marketing, Global
Katherine Janca Director, Search
Lisa Kuchar Director, Communications Planning
Alice Kwon Director, Digital
Jamie Luckey Director, Digital Media
Sartaj Ajrawat Associate Director, Media
Jackie Elliot Associate Director, Media
Daniel Han Associate Director, Media
Shawn Hardie Associate Director, Search
Katherine Hayden Associate Director, Communications Planning
Candice Hornung Associate Director, Digital Media
Jerry Joseph Associate Director, Planning
Kristin Reilly Associate Director, Media
Tana Rogers Associate Director
Max Sinelnikov Associate Director, Media
Paulina Tomsia Associate Director, Digital, MediaCom Beyond Advertising & Investment International
Steve Wolf Associate Director, AB InBev
Lauren Wormser Associate Director, Media
Kristin Yelin Associate Director, Media
Connie Cassiday Regional Manager, Media, Audi
Kenneth Grosso Regional Manager, Media
Stacy Markham Regional Manager, Media
Rosemarie Sanchez Regional Manager, Media
Litsa Theodorakis Senior Manager, Search
Courtney Barker Account Manager
Carlos Cervantes Manager
Natalie Haynes Manager, Media, International
Alyssa Hurley Manager, Advertising & Promotions
Rayan Jamshidi Manager, Paid Search
Magnor Maxi Manager, Search
Diana Shin Manager, Broadcast, National
Evelyn Dominguez Associate Manager, Paid Search
Camilo Perlaza Account Supervisor, International
Ritcher Alceus Supervisor, Communications
Trina Banerji Supervisor, Digital Investment
Courtney Berg Supervisor, Digital Media
Brian Damon Supervisor, Communications Planning
Laura Debello Supervisor, Communications Planning
Julie Fein Supervisor, Communications Planning
Lisa Garcia Supervisor, Communications Planning
Gladys Hall Supervisor, Communications
Derek Hartman Supervisor, Digital Media
Tommy Huthansel Supervisor, Integrated Media
Rich Kaminski Supervisor, Digital Media
Jacqueline King Supervisor, Digital Media
Emily Lasky Supervisor, Digital Media
Daniel Mendez Supervisor, Digital Media
Jillian Moss Supervisor, Media
Nick Rane Supervisor, Digital Investment
Lauren Roth Supervisor, Communications Planning, Revlon
Lynn Sandford Supervisor, Digital Media
Jennifer Santos Supervisor, Media Planning
Tim Stuchbury Supervisor, Digital Media
Rebecca Wingfield Supervisor, Digital Media
Marissa Yoss Supervisor, Communications Planning
Betty Be Specialist, SEM & Social
Ted Lowenfels Senior Buyer, Digital Investment
Zi Liang Senior Analyst, Insights & Analytics
Karina Zhen Senior Analyst, Paid Search
Victoria Adrian Analyst, Business, Global Data Solutions
Amanda Baranick Media Planner
Johanna Branagan Planner, Digital Media
Kasey Carpenter Planner, Communications
Shlomit Feldman Planner, Digital Media
Stephen Grap Planner, Digital Media
Sonia Jain Analyst, Insights & Analytics
Stephanie Litsas Planner, Communications
Britani Luckman Planner, Digital Media
Alyssa Maneri Media Planner, Integrated
Stephen Marzocca Planner, Digital Media
Colin Mauro Planner, Digital Media
Erica Miles Media Planner, Integrated, eBay
Matthew Mittlemann Analyst, Digital
Cameron Nash Media Planner
Allison Newman Planner, Digital Media
Franki Roccaforte Planner, Digital Media
James Rose Planner, Digital Media
Samantha Ruiz Planner, Digital Media
Blaine Schoen Planner, Digital Media
Leonard Vidal Planner, Digital Media
Alyssa Vilinsky Planner, Digital Media
Alyssa Callahan Assistant Planner, Communications
Perri Rumstein Assistant Planner, Communications
Danielle Ciappara Assistant Media Planner
Rachel Gropper Assistant Media Planner
Stephen Ingber Assistant Media Planner, Digital
David Kyffin Chief ROI & Direct Marketing Officer, Global
Nancy Mao Assistant Media Planner
Jonathan Negrin Assistant Media Planner
Delia O'Grady Associate Media Director, Digital Investment
Denis Philipps Senior Partner, Group Account
Drew Sanderson Assistant- Media Planner

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CLIENTS [45]

ADT
(Media Planning & Buying)
Allergan, Inc.
(Allergan, Inc., Botox, Juvederm, Lap-Band, Latisse, Restasis)
Allianz Life Insurance Company of North America
American Eagle Outfitters
(Media)
Anheuser-Busch InBev
(Media Buying, Media Planning)
Audi of America, Inc.
(Audi A6, Campaign: "Return to Snake River Canyon", Campaign: "Untitled Jersey City Project", Digital, Media, Social Content)
Bayer Consumer Care Division
(Aleve, Alka-Seltzer, Alka-Seltzer Plus, Bayer Aspirin, Bayer Consumer Care Division, Citracal, Flintstones Vitamins, Midol, One-A-Day 50 Plus Advantage Vitamins, One-A-Day Men's Formula Vitamins, One-A-Day Vitamins, Phillips)
Bayer HealthCare (Lead Media Agency)
(Bain de Soleil, Claritin, Coppertone, Dr. Scholl's, Media Planning, Meia Buying, Merck)
Bayer HealthCare Pharmaceuticals
Bose Corporation
Canon USA, Inc.
(Canon USA, Inc., Eos, PowerShot)
Citizens Banking Corporation
(Citizens Banking Corporation, F&M Bank, Perfect Fit Checking)
Coldwell Banker
(Campaign: "Blue Carpet", Media Buying)
Comcast
(NBCUniversal Overseas)
ConAgra
(Campaign: "Healthy Choice Top Chef Showdown", Frozen Dinners, Grocery Food, Refrigerated Food, Snack Food)
Crystal Cruises
Dave & Buster's
(National Media Planning & Buying)
Dell Inc.
(Alienware, Dell, Inc., Inspiron, dell.com)
Direct General
(Media)
Discover Card (2008)
(Media Buying & Planning)
Doctor's Associates, Inc.
(Subway)
DSW
(Media Buying, Media Planning, Media Strategy)
EBay
(Creative, Media)
Edible Arrangements
(Media)
Hasbro
Indeed.com
(Media)
Legacy
(Media Planning & Buying)
Lindt & Sprungli USA, Inc.
(Ghirardelli Chocolate Company, Lindor, Lindt & Sprungli USA, Inc.)
LVMH
(BeneFit Cosmetics)
Mars, Incorporated
(Media Planning)
Planet Fitness
(Media)
Procter & Gamble
(Latin American & Caribbean Digital Agency)
Revlon
(Media Planning & Buying)
Sargento Foods, Inc.
(Media)
Shell Lubricants
(Black Magic, Gumout, Jiffy Lube, Pennzoil, Pennzoil Platinum Motor Oil, Pennzoil Ultra, Quaker State, Rain-X, Shell Lubricants, Slick 50)
Shell Oil
(Campaign: "Earth 2050: The Future Of Energy")
Siemens AG
(Global Media)
Sony Corporation of America
Spin Master Ltd.
(Media Buying, Media Planning)
Subway Restaurants
The United Nations
(Campaign: "My World")
Universal Music Group
(Geffen Records, Island Def Jam Music Group)
Volkswagen Group of America, Inc. (Media Agency of Record)
(Golf TDI, Media Buying, Media Planning, Seat, The Beetle Shark Cage)
Wrigley
(5 Gum)
Wyndham Worldwide
(Super 8, Wyndham Worldwide)
 
 
 
 
 

MARKET SPECIALIZATION

  MEDIA FOCUS  
 
  TARGET MARKETS  
 
  KEY SERVICES  
Advertising
 
  INDUSTRY FOCUS  
 

CORPORATE FAMILY

COMPANY RELATIONSHIP LOCATION EMPLOYEES
GroupM North America & Corporate HQPARENTNew York, NY
MediaComCurrentNew York, NY
All Seasons MediacomChildLagos, Nigeria41
MediaComChildBrussels, Belgium13
MediaCom ASChildOslo, Norway83
MediaCom AmsterdamChildAmsterdam, Netherlands69
MediaCom AthensChildAthens, Greece11
MediaCom Australia Pty. Ltd.ChildMelbourne, Australia72
MediaCom BangaloreChildBengaluru, India295
MediaCom BeijingChildBeijing, China218
MediaCom DenmarkChildCopenhagen, Denmark152
MediaCom EdinburghChildEdinburgh, United Kingdom43
MediaCom Hong KongChildQuarry Bay, China (Hong Kong)41
MediaCom IndiaChildMumbai, India295
MediaCom IrelandChildDublin, Ireland36
MediaCom ItalyChildMilan, Italy90
MediaCom JapanChildTokyo, Japan65
MediaCom KoreaChildSeoul, Korea (South)36
MediaCom ParisChildParis, France152
MediaCom PortugalChildPorto Salvo, Portugal35
MediaCom PrahaChildPrague, Czech Republic58
MediaCom Puerto RicoChildSan Juan, PR18
MediaCom ShanghaiChildShanghai, China133
MediaCom SingaporeChildSingapore, Singapore166
MediaCom South AfricaChildJohannesburg, South Africa49
MediaCom Sverige ABChildStockholm, Sweden90
MediaCom SwitzerlandChildZurich, Switzerland80
MediaCom SydneyChildSydney, Australia257
MediaCom USChildNew York, NY516
MediaCom USAChildSanta Monica, CA27
MediaCom VancouverChildVancouver, Canada5
MediaCom ViennaChildVienna, Austria130
MediaCom WarszawaChildWarsaw, Poland224
Mediacom DusseldorfChildDusseldorf, Germany552
Mediacom LondonChildLondon, United Kingdom888
jotabequ AdvertisingChildSan Jose, Costa Rica150
Siblings   
Catalyst OnlineSiblingNewton, MA60
DataXu, Inc.SiblingBoston, MA
GroupM APAC HQSiblingSydney, Australia
GroupM ChinaSiblingShanghai, China
GroupM EMEA HQSiblingLondon, United Kingdom
GroupM EntertainmentSiblingSanta Monica, CA
GroupM ESPSiblingNew York, NY20
GroupM LATAM HQSiblingMexico, Mexico
GroupM SearchSiblingSaint Louis, MO80
GroupM SingaporeSiblingSingapore, Singapore
GroupM ThailandSiblingBangkok, Thailand
KineticSiblingNew York, NY130
M80 Services, Inc.SiblingLos Angeles, CA35
Maxus GlobalSiblingNew York, NY2,000
MEC, Global HQ, New YorkSiblingNew York, NY
PLAY CommunicationSiblingSurry Hills, Australia

TWITTER

Profile: @MC_StreetTweets
Stats:

Followers: 1,207

Following: 52

Tweets: 635

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FACEBOOK

Profile: www.facebook.com/MediaComGlobalNews
Stats:

Page Likes: 9,742

Talking About: 127

Check-Ins: 1,371

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COMPANY NEWS

People on the move: Hires and departures at R... Apr 24, 2015

.....The global media agency has tasked Blackden, a former Omnicom Media Group president in EMEA, APAC and LATAM, with developing and executing strategy through the Maxus network. MediaCom MediaCom has appointed Trixie Ferguson Gray to the newly...

Jay Leno Helps Shell Promote Its Annual Fuel ... Apr 08, 2015

.....1,359. Seeking to raise the profile of Shell's long-running fuel efficiency challenge for students, MediaCom has turned to Jay Leno, Detroit and NBCUniversal's Today. Leno stars in an ad about the annual challenge, known as Eco-marathon, which...

MediaCom names first senior partner of brande... Apr 23, 2015

MediaCom has appointed Trixie Ferguson Gray to the newly created role of senior partner of branded content and experiences. Gray will be responsible for leading content strategy, custom program development and activation for clients. She will report...

MediaCom tops Festival of Media Global Awards... Apr 08, 2015

MediaCom has topped the shortlist of the Festival of Media Global Awards, covering a wide range of brands and sectors with 21 different campaigns recognized by judges as best-in-class across 17 categories. In particular, MediaCom's U.S. teams were...

Advertising Bigwig Snags Midtown Condo for $7... Apr 15, 2015

The New York-based agency MediaCom handles the planning and buying of advertising for some of the world’s biggest players in the energy, pharma, entertainment and automotive industries–Shell, Glaxo Smith Kline, VW and Universal, just to name a few....

Nominations for The Drum Digital Trading Awar... Mar 31, 2015

.....To book tickets visit the dedicated page. Among the esteemed panel of judges are : Alex Tait, independent consultant, and DTA chair Andy McNab, managing director at Rocket Fuel UK Anthony Hitchings, digital advertising operations director at...

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