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Full Service Agency

KBS+

BUSINESS SUMMARY

KBS+ REDBOOKS Profile

kbs+ is an advertising agency that creates modern engagement platforms that drive transformational growth for their clients. Their approach is characterized by integrated, accountable teams that focus on getting to the heart of what matters quickly, and then move on to making real, executable and compelling programs that can make a difference. Ideas are only truly great if they are conceived and deployed fast enough to give clients a competitive advantage. That's why the agency practices Speed to Genius - high velocity problem solving to create ideas, programs and products that deliver transformational business growth.

Note: Business Summary has been adapted from the Company's website.

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1987

EMPLOYEES

300

ANNUAL BILLINGS:

$700,000,000

CONTACT INFO [44]

Display:

NAME/EMAIL TITLE
Jonah Bloom
Chief Strategy Officer & Co-Founder, kbs+ Content Labs
Marco Cignini
Founder, KBS Action Sports & Lifestyle Brands & Director, Creative
Lori Senecal
Chairman & CEO
Edward Brojerdi
President & Co-Chief Creative Officer
Bill Grogan
Co-President, Account Leadership
Steve McCall
Co-President, Account Leadership
Caterina Bartoli
Partner & Group Director
Chris Mozolewski
Chief Financial Officer
Stephen Fick
Chief Operating Officer
Matt Powell
Chief Information Officer
 
 
 
 
 
 

GENERAL INFO

160 Varick St 4th Fl
New York, NY 10013

Tel: (212) 633-0080
Fax: (212) 463-8643

www.kbsp.com

CLIENTS [26]

Display:

Ad Council
(Campaign: "Adopt US Kids", Ice Cream, The Bird)
American Express
Armani Jeans
(Interactive, The Room)
BMW of North America
(BMW EVolve App, BMW i3, BMW i8, Campaign: "A Window Into the Near Future", Campaign: "Chapter 1: The New City", Campaign: "Hello Future" Winter Olympics 2014, Campaign: "How We'll Learn To Stop Worrying and Love the Future", Campaign: "Road Home", Campaign: "SHHH" Winter Olympics 2014, Campaign: "Sightings " Winter Olympics 2014, Campaign: "The Future Just Isn't What it Used to Be", Creative, Social Media, Strategy)
Boar's Head
Capital One Financial Corporation
Church's Chicken
Coca-Cola Refreshments USA, Inc.
FTI
GAP, Inc. / Banana Republic / Old Navy
 
 
 
 

MARKET SPECIALIZATION [77]

  MEDIA FOCUS  
Above-the-Line
Affiliate Marketing
Alternative Advertising
Below-the-Line
 
  TARGET MARKETS  
Affluent Market
African-American Market
Business-To-Business
Consumer Marketing
Direct-to-Consumer
 
  KEY SERVICES  
Advertising
Advertising Specialties
Brand Development & Integration
Consulting
Corporate Communications
 
  INDUSTRY FOCUS  
Automotive
Consumer Goods
Customer Relationship Management
Electronics
Entertainment
 

CORPORATE FAMILY

COMPANY RELATIONSHIP LOCATION EMPLOYEES
MDC Partners Inc.PARENTToronto, Canada7,218
KBS+CurrentNew York, NY300
KBS+ChildToronto, Canada40
KBS+ChildMontreal, Canada60
The Media KitchenChildNew York, NY65
Siblings   
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Accent Marketing Services LLCSiblingJeffersonville, IN100
Allison & PartnersSiblingScottsdale, AZ12
Allison & PartnersSiblingLos Angeles, CA15
Allison & PartnersSiblingSan Diego, CA
Allison & PartnersSiblingNew York, NY15
Allison & PartnersSiblingSan Francisco, CA106
AnomalySiblingLondon, United Kingdom
AnomalySiblingToronto, Canada
Anomaly Communications LLCSiblingNew York, NY55
AssemblySiblingNew York, NY80
AssemblySiblingNew York, NY75
Bryan Mills Iradesso Corp.SiblingToronto, Canada50
The Bull-White HouseSiblingNew York, NY8
Colle+McVoySiblingMinneapolis, MN245
Concentric Pharma AdvertisingSiblingNew York, NY10
CP+BSiblingCoconut Grove, FL1,000
DonerSiblingSouthfield, MI613
DonerSiblingCleveland, OH
DonerSiblingEl Segundo, CA25
DonerSiblingDetroit, MI
Doner, LondonSiblingLondon, United Kingdom45
Hello DesignSiblingCulver City, CA
HL GroupSiblingNew York, NY
KBS+SiblingToronto, Canada40
KennaSiblingToronto, Canada65
MDC PartnersSiblingNew York, NY12
monoSiblingMinneapolis, MN40
Redscout LLCSiblingNew York, NY50
SEE InsightSiblingAtlanta, GA65
Sloane & Company LLCSiblingNew York, NY25
Source Marketing LLCSiblingNorwalk, CT115
TargetCom, LLCSiblingChicago, IL25
Team Enterprises, Inc.SiblingFort Lauderdale, FL105
Trapeze MediaSiblingToronto, Canada
Veritas Communications, Inc.SiblingToronto, Canada30
Veritas Inc.SiblingToronto, Canada10
VITROSiblingSan Diego, CA75
YamamotoSiblingMinneapolis, MN30

TWITTER

Profile: @kbsp_agency
Stats:

Followers: 13

Following: 1

Tweets: 1

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FACEBOOK

Profile: www.facebook.com/KBSP.agency
Stats:

Page Likes: 2,321

Talking About: 12

Check-Ins: 183

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COMPANY NEWS

3 Steps to Take Your Paid Distribution from G... Jun 30, 2014

.....That’s 15,000 stories in a day. “The sheer amount of stuff out there competing for your audience’s attention is staggering and if you’re not satisfying the consumer every time you’re at risk of losing them.” – Matt Creamer , KBS++ Executive...

How KBS+ Got Into the Nail-Polish Business Feb 19, 2014

KBS++'s entry into the beauty industry began in an elevator. "What is that [nail polish] color?" one girl asked another on their way down to the lobby. "I mixed it myself and you can't have it," the other responded playfully. Chief Creative and...

What CMOs Can Learn From KBS+'s Invention Cul... Mar 14, 2014

As CMOs talk about creating more innovative cultures, or structures that foster new ideas and creativity, agency KBS++ has been experimenting for the last few years with its own version of that, a step beyond innovation, it argues—which it has dubbed...

KAO USA Announces Agency Change Feb 17, 2014

The Jakarta Post - PR Newswire | February 18, 2014 CINCINNATI, Feb. 14, 2014 /PRNewswire/ — KAO USA Inc. and KBS++P have mutually agreed to separate. Kao is conducting a closed review for its global creative account for the following brands: John...

Is it shit or bust for the agency business mo... Mar 11, 2014

.....But agencies of all types are starting to wonder if they are getting properly remunerated for the special creative sauce they bring to the table. This was the topic under the microscope at a SXSWi session hosted by MDC creative agency KBS++,...

Kinney Edwards, Executive Creative Director o... Feb 07, 2014

.....The council will be chaired by industry veteran Alan Schulman, Chief Creative Officer of SapientNitro NY, for a two-year term. The following creative leaders in the industry will be participating with Edwards and Schulman: o Ed Brojerdi,...

ASSOCIATIONS

4A's / American Association of Advertising Agencies

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