Full Service Agency
This profile last updated 4/21/16. We aim for 100% accurate and complete information - please contact us if you see any discrepancies or need more info.
Campbell Ewald is a full service, fully integrated marketing communications agency. With a focus on helping brands make purposeful connections and driving business results, the agency provides both traditional and specialized capabilities including advertising; insights and strategic planning; integrated content strategy and development; digital; social, DM/CRM, custom publishing (print, tablet interactive apps); retail and experiential marketing; and media planning and buying. They agency has offices in Detroit, Los Angeles, New York and San Antonio.
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| Ad Council PSA
(Campaign: "Fatherhood Involvement")
| Allina Health (2011)
(Brand Identity, Messaging, Positioning, Strategy)
| Atkins Nutritionals, Inc. (2013)
(Atkins 40, Campaign: "Atkins: Eat to Succeed", Campaign: "Banquet", Campaign: "Bird", Campaign: "Bunny", Campaign: "Eat Well, Lose Weight--With Atkins Now You Can", Campaign: "Farmer's Market", Creative, Print, TV)
| Cadillac (2013)
| Carolinas Health Care System (2012)
|| Carrier Corporation, Farmington, CT (2003)
| Country Inns & Suites By Carlson (Agency of Record)
|| Covered California (Agency of Record) (2015)
| De'Longhi North America (Agency of Record) (2014)
|| Detroit Lions (NFL Football Team) (2013)
(Campaign: "One Detroit. One Pride.", Creative)
| District Detroit (2014)
|| Dow Building & Materials (Agency of Record) (2012)
| Dow Solar (Agency of Record) (2010)
|| Drug Enforcement Agency (2012)
| Eastern Market Corporation (2014)
|| Energy Upgrade California (Agency of Record) (2013)
| Federal Student Aid (2010)
|| HAVEN, Pontiac, MI (2002)
(Advertising (Pro Bono), Campaign: "Live Without Fear", Campaign: "Mr Nice Guy", Media, Print)
| Kaiser Permanente, Oakland, CA (Agency of Record) (2003)
| MilkPEP (Agency of Record) (1994)
(Broadcast, Campaign: "Built With Chocolate Milk", Campaign: "Milk Life", Campaign: "Milk Mustache", Campaign: "Mission Apolo: Built With Chocolate Milk", Campaign: "Quaker Up", Campaign: "The Art of Rebounding", Online, Print, TV)
| MotorCity Casino Hotel (Agency of Record) (2010)
|| National Responsible Fatherhood Clearinghouse (2002)
(Advertising (Pro Bono), Campaign: "Big Night", Campaign: "Reunion")
| OnStar (Agency of Record) (1997)
(Campaign: "Connected by OnStar", Campaign: "Crash", Campaign: "Joyride", Campaign: "Sandman", Print, Radio, Social Media)
| The Sun Products Corp. (1980)
Snuggle (Agency of Record)
| Travelocity, Inc. (Agency of Record)
(Creative, Roaming Gnome)
| Unilever (2012)
Becel (Agency of Record)
(Clear (Agency of Record), Country Crock (Agency of Record), Degree (Agency of Record), Fruttare, I Can't Believe It's Not Butter, Knorr, Magnum, TRESemme)
| US Department of Education (Agency of Record) (2010)
|| U.S. Fund for Unicef (2014)
| US Navy (Agency of Record) (2000)
MARKET SPECIALIZATION 
|Brand Development & Integration|
|Event Planning & Marketing|
|Customer Relationship Management|
Page Likes: 7,247
Talking About: 21
Aussie expat Jo Shoesmith promoted to chief c... April 26, 2016
Aussie expat Jo Shoesmith, who started her career at Clemenger BBDO, Melbourne in the 90s followed by six years with Leo Burnett Melbourne and nine years at Leo Burnett Chicago, has been named chief creative officer of US based Campbell Ewald, part...
Industry Update: Week(s) of April 11th & 18th April 25, 2016
.....Leitz was most recently creative director at Google. Campbell Ewald has promoted executive creative director Jo Shoesmith to chief creative officer. David & Goliath has appointed Peter Bassett as director of digital production. Bassett was most...
CHANGING PLACES: Jorge L. Calvo, Regina Verti... April 25, 2016
.....The agency has appointed industry veteran Willy Villarreal as Vice President to lead the new business unit.VOCES will have bi-coastal reach across PMKBNCs Los Angeles and New York City offices, with multicultural core competencies including:...
Distributed Content: Business Model Needs Goo... April 25, 2016
.....Not to mention publishers pitching newfangled metrics like time spent and engagement scores. Weve got to sift through them and look for, what problem are we trying to solve, and what were selling how does it dovetail with what were trying to...
People on the move: Hires and departures feat... April 22, 2016
.....Ivan is widely regarded as one of the leaders in the media industry and has an exceptional track record of success increasing revenue and transforming some of the worlds largest brands and adapting them to todays emerging platforms, said Tell....
People 4.22.16 April 21, 2016
.....Epstein had been chief client officer. Campbell Ewald has promoted Jo Shoesmith to chief creative officer, taking over for the retiring Mark Simon. The agency has also promoted president Kevin Wertz, naming him chief executive officer. Illinois...