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BUSINESS SUMMARY

Campbell Ewald REDBOOKS Profile

Campbell Ewald is a full service, fully integrated marketing communications agency. With a focus on helping brands make purposeful connections and driving business results, the agency provides both traditional and specialized capabilities including advertising; insights and strategic planning; integrated content strategy and development; digital; social, DM/CRM, custom publishing (print, tablet interactive apps); retail and experiential marketing; and media planning and buying. They agency has offices in Detroit, Los Angeles, New York and San Antonio.

Address: 2000 Brush St Ste 601, Detroit, MI 48226
Tel: (586) 574-3400
Fax: (586) 393-4657
Website: www.c-e.com
General Email: campbell.ewald@c-e.com

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1911

EMPLOYEES

600

CONTACTS SAVED

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"Saved Contacts" in the dashboard Leads tab.

KEY CONTACTS [48]

Tel: (586) 574-3400

NAME/EMAIL TITLE MORE INFO
Kevin R. Wertz President & CEO
Keith Clark Managing Director
Jari Auger CFO & COO
Jo Shoesmith Chief Creative Officer
Barb Rozman-Stokes Chief People Officer
Sal Taibi President, NY
David Lockwood EVP & Group Director, Strategy
Jonathan Lange EVP & Group Account Director
Bernie Hogya EVP & Group Creative Director
Ron Wachino SVP & Group Creative Director
Jennifer Thomas VP & Associate Creative Director
Kendra Mazey Group Director, Media Strategy
Tom Talbert Group Director, Media Services
Zenaida Torres Group Account Director
Mary Ellen Krawczyk Executive Producer
David Bierman Creative Director & Copywriter
Marcus Martin Art Director & Copywriter
Yoko Fujita Art Director & Associate Creative Director
Eliza Nascimento Account Director
Eric Olis Creative Director
Nancy Wellinger Creative Director & Senior Writer
Cristina Cecchetti Management Supervisor
Kelly Barnes Director, Corporate Communications
Kurt Kulas Director, Integrated Content
Debbie Osborne Director, Human Resources
Brian Phelps Director, Business Development
Kari Shimmel Director, Planning, Travelocity
Meredith Snavely Director, Media Strategy
Colleen Reaser Program Manager
Kyle Smalley Manager, Print Production, Graphics & Copy Editing
Brianna Loveland Senior Account Supervisor
Jeff Bratton Account Supervisor
Natalie Dakroub Account Supervisor
Michelle Breese Supervisor, Media Strategy
Ken Carver Supervisor, Media Buying
Ryan Shannahan Supervisor, Media
Lindsey Thomas Supervisor, Media
Davina Hamilton Account Executive
Kelly Murad Specialist, Marketing & Communications
Tate Adams Analyst, Digital
Kayla Comstock Art Buyer
Chelsea Leary Planner, Digital Media Campaign
Mike Rushing Associate Creative Director & Copywriter
Kelsey Webster Copywriter
Jim Feltz Senior Writer
Walter Harris Group Management Supervisor
Katie Pizzimenti Senior Media Planner
Kelly Warkentien Senior Art Director

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CLIENTS [29]

Ad Council PSA
(Campaign: "Fatherhood Involvement")
Allina Health (2011)
(Brand Identity, Messaging, Positioning, Strategy)
Atkins Nutritionals, Inc. (2013)
(Atkins 40, Campaign: "Atkins: Eat to Succeed", Campaign: "Banquet", Campaign: "Bird", Campaign: "Bunny", Campaign: "Eat Well, Lose Weight--With Atkins Now You Can", Campaign: "Farmer's Market", Creative, Print, TV)
Cadillac (2013)
(CRM)
Carolinas Health Care System (2012)
Carrier Corporation, Farmington, CT (2003)
(Co-Op Advertising)
Country Inns & Suites By Carlson (Agency of Record)
Covered California (Agency of Record) (2015)
De'Longhi North America (Agency of Record) (2014)
Detroit Lions (NFL Football Team) (2013)
(Campaign: "One Detroit. One Pride.", Creative)
District Detroit (2014)
Dow Building & Materials (Agency of Record) (2012)
Dow Solar (Agency of Record) (2010)
Drug Enforcement Agency (2012)
Eastern Market Corporation (2014)
Energy Upgrade California (Agency of Record) (2013)
Federal Student Aid (2010)
HAVEN, Pontiac, MI (2002)
(Advertising (Pro Bono), Campaign: "Live Without Fear", Campaign: "Mr Nice Guy", Media, Print)
Kaiser Permanente, Oakland, CA (Agency of Record) (2003)
(Campaign: "Thrive")
MilkPEP (Agency of Record) (1994)
(Broadcast, Campaign: "Built With Chocolate Milk", Campaign: "Milk Life", Campaign: "Milk Mustache", Campaign: "Mission Apolo: Built With Chocolate Milk", Campaign: "Quaker Up", Campaign: "The Art of Rebounding", Online, Print, TV)
MotorCity Casino Hotel (Agency of Record) (2010)
National Responsible Fatherhood Clearinghouse (2002)
(Advertising (Pro Bono), Campaign: "Big Night", Campaign: "Reunion")
OnStar (Agency of Record) (1997)
(Campaign: "Connected by OnStar", Campaign: "Crash", Campaign: "Joyride", Campaign: "Sandman", Print, Radio, Social Media)
The Sun Products Corp. (1980)
Snuggle (Agency of Record)
Travelocity, Inc. (Agency of Record)
(Creative, Roaming Gnome)
Unilever (2012)
Becel (Agency of Record)
(Clear (Agency of Record), Country Crock (Agency of Record), Degree (Agency of Record), Fruttare, I Can't Believe It's Not Butter, Knorr, Magnum, TRESemme)
US Department of Education (Agency of Record) (2010)
U.S. Fund for Unicef (2014)
US Navy (Agency of Record) (2000)
 

MARKET SPECIALIZATION [87]

  MEDIA FOCUS  
Above-the-Line
Below-the-Line
Broadcast
Business Publications
 
  TARGET MARKETS  
Business-To-Business
College
Consumer Marketing
Direct-to-Consumer
High Technology
 
  KEY SERVICES  
Advertising
Brand Development & Integration
Communications
Content
Event Planning & Marketing
 
  INDUSTRY FOCUS  
Automotive
Customer Relationship Management
Education
Environmental
Fashion/Apparel
 

TWITTER

Profile: @CampbellEwald
Stats:

Followers: 7,276

Following: 5,079

Tweets: 2,797

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FACEBOOK

Profile: www.facebook.com/campbellewald
Stats:

Page Likes: 7,247

Talking About: 21

Check-Ins: 1,876

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COMPANY NEWS

Aussie expat Jo Shoesmith promoted to chief c... April 26, 2016

Aussie expat Jo Shoesmith, who started her career at Clemenger BBDO, Melbourne in the 90s followed by six years with Leo Burnett Melbourne and nine years at Leo Burnett Chicago, has been named chief creative officer of US based Campbell Ewald, part...

Industry Update: Week(s) of April 11th & 18th April 25, 2016

.....Leitz was most recently creative director at Google. Campbell Ewald has promoted executive creative director Jo Shoesmith to chief creative officer. David & Goliath has appointed Peter Bassett as director of digital production. Bassett was most...

CHANGING PLACES: Jorge L. Calvo, Regina Verti... April 25, 2016

.....The agency has appointed industry veteran Willy Villarreal as Vice President to lead the new business unit.VOCES will have bi-coastal reach across PMKBNCs Los Angeles and New York City offices, with multicultural core competencies including:...

Distributed Content: Business Model Needs Goo... April 25, 2016

.....Not to mention publishers pitching newfangled metrics like time spent and engagement scores. Weve got to sift through them and look for, what problem are we trying to solve, and what were selling how does it dovetail with what were trying to...

People on the move: Hires and departures feat... April 22, 2016

.....Ivan is widely regarded as one of the leaders in the media industry and has an exceptional track record of success increasing revenue and transforming some of the worlds largest brands and adapting them to todays emerging platforms, said Tell....

People 4.22.16 April 21, 2016

.....Epstein had been chief client officer. Campbell Ewald has promoted Jo Shoesmith to chief creative officer, taking over for the retiring Mark Simon. The agency has also promoted president Kevin Wertz, naming him chief executive officer. Illinois...

ASSOCIATIONS

4A's / American Association of Advertising Agencies

AAF / American Advertising Federation

AD CLUB / Advertising Club of New York

ADCRAFT / Adcraft Club of Detroit

AEF / The Advertising Educational Foundation, Inc.

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Sandra Rojas - VP, Marketing

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