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Full Service Agency

Amazon Advertising

BUSINESS SUMMARY

Amazon Advertising Red Books Profile

Amazon Advertising is a San Francisco agency focused on accelerating the growth of progressive brands. Progressive brands have big ideas about making the world a better place. They bring something new and good into peoples' lives, earning a chance at lasting devotion in return. The long-time lead agency for Kashi and P&G's Naturella, and more recently, for Nature Made Vitamins, Morningstar Farms, Bear Naked and Yogi Tea, Amazon is skilled at connecting a brand with a broader audience without losing its soul. Lynda Pearson and Millie Olson founded the agency in 1996, quickly winning strategically-critical assignments from companies like Canon, Wells Fargo and Procter & Gamble. The Publicis Groupe has been a shareholder since 2002, giving clients access to global resources and best-of-breed specialists.

EMAIL PROFILE

mail

STATISTICS

FOUNDED

1996

EMPLOYEES

30

ANNUAL BILLINGS:

$50,000,000

CONTACT INFO

Display:

NAME/EMAIL TITLE
Millie Olson
Co-Founder & CEO
Lynda Pearson
Co-Founder & Chief Creative Officer
Connie Chen
Sr VP & Acct Dir-Mgmt
Jennifer Bhalla
Dir-Creative & Writer
Liz Paul
Dir-Plng
Traci Shiro
Assoc Dir-Creative
 
 
 
 

GENERAL INFO

30 Hotaling Pl Ste 100
San Francisco, CA 94111

Tel: (415) 433-3004
Fax: (415) 433-3002

www.amazonadv.com

millie.olson@amazonadv.com

CLIENTS

Display:

Bear Naked, La Jolla, CA (2008)
(Granola & Trail Mixes)
Kashi Company, La Jolla, CA (2002)
(Cereal , Bars, Snacks & Frozen Entrees)
Berkeley Repertory Theater, Berkeley, CA (2008)
(Theatre)
Nature Made (Agency of Record)
(Brand Positioning, Marketing, Traditional & Digital Media)
CASA, Court Appointed Special Advocates for Children, Seattle, WA
(Non-Profit Service Organization)
Yogi Tea, Portland, OR (2010)
Girl Scouts of Northern California (1997)
(Non-Profit Service Organization)
 
 
 

BILLINGS BREAKDOWN

MARKET SPECIALIZATION [67]

  MEDIA FOCUS  
Above-the-Line
Alternative Advertising
Below-the-Line
Broadcast
 
  TARGET MARKETS  
Affluent Market
Business-To-Business
College
Consumer Marketing
International
 
  KEY SERVICES  
Advertising
Brand Development & Integration
Communications
Consulting
Corporate Identity
 
  INDUSTRY FOCUS  
Arts
Automotive
Consumer Goods
Cosmetics
Education
 

GOOGLE NEWS

INDUSTRY CODES

NAICS Primary
541810 - Advertising Agencies

SIC Primary
7311 - Advertising Agencies

ASSOCIATIONS

4A's / American Association of Advertising Agencies